Evolution Of Using Data Analytics

1113 WordsJul 13, 20155 Pages
The world has changed in many ways over the past thirty years due to technology. It appears that every day that something occurs in the world of technology. A product like the cellular phone is something that has transformed all our lives, both on personal and professional level. In this paper, the author will attempt to define data analytics in general and provide a brief overview of the evolution of utilizing data analytics in business. Next, analyze the main advantages and disadvantages of using data analytics within the industry or company that you have chosen. Determine the fundamental obstacles or challenges that business management in general must overcome in order to implement data analytics. Next, suggest a strategy that business management could use to overcome the obstacles or challenges in question. Provide a rationale. Analyze the overall manner in which data analytics transformed the industry or company you selected with regard to customer responsiveness and satisfaction. Speculate on the trend of using data analytics for the chosen industry or company in the next ten (10) years. Next, determine at least one (1) additional type of data that one could collect by using data analytics. Provide a rationale for the outcome. Define data analytics in general and provide a brief overview of the evolution of utilizing data analytics in business. According to searchdatamanagement.techtarget.com, “ Data analytics (DA) is the science of examining raw data with the
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