Charles Colson's speech is a prime example of a rhetorical speech, a speech that influences attitudes and possibly the behaviors of others (Alberts, Nakayama, & Martin, 2013). One of the important pieces of developing a rhetorical speech is to appeal to the listener's sense of logos, ethos, and pathos. Colson appealed to the audiences sense of logos, meaning he offered a clear argument that allowed the audience to reach a particular decision (Alberts, Nakayama, & Martin, 2013). He utilized ethos by displaying moral character and goodwill, and he used pathos, or emotion to influence the audience to identify with a particular perspective (Alberts, Nakayama, & Martin, 2013). Certain rhetorical speeches given may also use logical fallacies. When …show more content…
As stated earlier, an etho is used to create a sense of character and goodwill. During his speech, he was able to establish a persona of being a religious man with character. A persona, or identity, is created during one's communication efforts (Alberts, Nakayama, & Martin, 2013). Colson references religion several times throughout his speech and made several statements, such as: my God commands me to pray daily for the President, the Christian doctrine viewing the body and mind as valuable, twenty-five years ago I was converted to Christ, and God calling us to do whatever he calls us to do (Colson, 1998). Colson wants the audience to know that even though he was associated with Watergate, he has built his character through religion and he believes he has been forgiven for his sins. He highlights this in his speech to give the persona that he is a religious man to help develop his identity. Colson was not perceived as untrustworthy, deceitful, unintelligent, or misinformed, therefore, his ethos did not harm his persona (Alberts, Nakayama, & Martin, 2013). He did however, create the persona as being credible, informed, and intelligent, which enhanced his ethos (Alberts, Nakayama, & Martin, 2013). It made him more credible by not hiding from the Watergate scandal, instead using in part of the speech to enhance his character as a religious man who has been forgiven for his sins. It …show more content…
Colson was very good at constructing an argument and presenting evidence to influence the audience's decision (Alberts, Nakayama, & Martin, 2013). In the beginning of his speech he lays a foundation by talking about the progression of ethics, or the lack of, in the 80's and then moves on to the 90's. He presents evidence by stating 97% of American people say that their own moral behavior is superior to the President, and continues to lay a foundation for the rest of his speech by stating the moral component has been taken out of society (Colson, 1998). He uses this foundation to persuade the audience to be better people. By the end of his speech he hopes to have persuaded the audience to leave Geneva and follow God's word, maintain character, show gratitude, and have integrity. He wanted the students to leave Geneva and strive to live a life of integrity and character and purity and virtue, and make a difference in their lives by setting moral examples (Colson,
Throughout this speech, each form of rhetoric is used. The first obvious rhetorical appeal would be Ethos. A prestigious sports figure like Lou Gehrig definitely has ethos appeal. Lou Gehrig got the attention of thousands maybe millions of people when he gave his
Writers use pathos, ethos, and logos in their writing to appeal to their audience. Pathos is an appeal to emotions, ethos is an appeal to trust, and logos is an appeal to reasoning or logic. Frederick Douglass's, " What to the Slave is the Fourth of July?" is about his views and the views of many slaves towards the Fourth of July. He uses ethos, pathos, and logos effectively to convey his central message.
Logos, ethos, and pathos are essential components used in advertising. By learning to recognize logos, ethos, and pathos in advertising, we are able to understand the message and what is being portrayed. (Albert et al, 2014), suggested that Aristotle postulated that a speaker’s ability to effectively convince an audience is constructed on how well the speaker appeals to that audience in three different areas: logos, ethos, and pathos. These appeals together form what Aristotle calls a rhetorical triangle.
Our teacher, Mrs. Hetrick, provided the answer to our question: “These essays could have easily been generated by a computer program. They tell me nothing about yourselves; why in the world you are telling me all of this? You need to make me care about the message you are conveying, otherwise, your writing is useless.” She then told us that while we were all communicating in the proper format, we had failed to take into consideration whom our audience was. In order to truly persuade and influence our audience, we had to do more than place complicated ideas into a grammatically immaculate sentences; we need to show the audience why they should care about our writing; otherwise, they will just lose interest. I realize now that this experience provided a stable foundation for what I consider to be an example of passionate rhetorical ability, which helps me reflect on what authors Wallace deems as “good” through their rhetorical strategies.
As for Ethos that make the speech more credible, we have the president. The president makes the speech more credible because, he is well-known almost everywhere in the U.S. which gives us the reliability and trustworthiness needed in this situation. Another credibility of this speech would be that it was being played on the radio throughout the U.S., which means it must have been of the utmost importance.
As a person who was known for his ability to speak publicly, and communicate comprehensible meanings while inspiring the people of his nation, President John F. Kennedy (JFK) gave his inaugural address on January 20th, 1961 in Washington D.C.. JFK was widely distinguished for his ability to use rhetoric in front of the masses, and in mass media. Like many authors and penman, President Kennedy implemented huge doses of rhetorical strategies in his speech, focusing on the appeals of Aristotle: ethos, logos and pathos. Ethos is used to convince the audience of the author’s credibility, logos is an appeal through the use of logic and reasoning, while pathos is an emotional appeal (Gayle et al). JFK applied all these rhetorical appeals
In Neil Postman’s novel, Amusing Ourselves to Death, he argues that rationality in America has become dictated by television. Through the use of ethos, pathos, and logos, Postman demonstrates that his claim is valid and reliable. These are three forms of persuasion that are used to influence others to agree with a particular point of view. Ethos, or ethical appeal, is used to build an author’s image. Ethos establishes a sense of credibility and good character for the author (Henning). Pathos, or emotional appeal, involves engaging “an audience's sense of identity, their self-interest, their emotions” (Henning). If done correctly, the power of emotions can allow the reader to be swayed to agree with the author. Logos, or logical appeal,
In speaking of effective rhetorical persuasion, we must appeal to our target audience in a way that will get them to accept or act upon the point of view we are trying to portray. Aristotle said that we persuade others by three means: (1) by the appeal to their reason (logos); (2) by the appeal to their emotions (pathos); and (3) by the appeal of our personality or character (ethos) (Corbett and Connors 32). When Socrates, an infamous rhetorician, gave his “apology” to his fellow Athenians after being accused of atheism or not believing in the gods and corrupting the youth with similar teachings, he employed all three modes of persuasion to prove his innocence. Despite the
There are many ways to convey a message to readers. Often times authors, speech writers, etc., refer to Aristotle’s three main concepts of rhetoric, Ethos, Pathos, and Logos. Ethos is considered to be the, “credibility,” of the author. Pathos is the idea of, “emotional appeal,” to the audience. Finally, Logos is the translated as the, “logic,” involved when making a point. All forms of rhetoric have at least one of these concepts, while good arguments incorporate a well balanced mixture of the three.
Many authors use rhetorical devices and strategies to get their point across and try to convince the reader to believe in their perspective. It can also be used to get emotions from its readers, but that isn’t really the whole point of persuading someone. For instance, Martin Luther King Jr. uses an abundance of pathos in order to make the reader or clergymen feel sympathy towards the black people. Along with pathos, he uses logos and a bundle of hypophora. In order to obtain the goal of persuasion, Martin Luther King Jr.’s letter contains rhetorical devices.
John F. Kennedy’s inaugural speech is certainly one to remember. It’s memorable not for its length, but for the effective content that it beholds. He entices readers by the use of strong rhetoric techniques. His inaugural analyzes style of writing, such as diction, tropes, schemes, and syntax, and applies the concept of it effectively throughout the speech. A reader performs rhetorical analysis to examine how authors attempt to persuade their audiences by looking at the various components that make up the art of persuasion. Moreover, it is most essential to be able to understand the relationship among the speaker, subject, and audience, which President Kennedy adequately exploits in his speech.
For instance in the excerpt written by Jane Addams, she uses a lot of rhetoric when talking about the necessity for social settlements. In this excerpt there is one rhetoric in particular that stands out, which is pathos. Pathos stirs up feeling of sorrow, sympathy, and pity and that's exactly what Jane Addams does. Jane Addams put as lot of feeling into this piece of writing and that definitely helps build up her argument. When you read this you can get a
We use rhetoric every day without even realizing it. Correctly using rhetoric on a specific group of people can drastically increase an arguments’ strength. Benjamin R. Barber wrote an article conveying his research on the failing school systems in the U.S titled America Skips School published in Harper’s Magazine. Barber uses rhetorical elements like ethos, pathos, and logos to build his argument. He establishes his credibility and then emotionally connects with his audience and explains who and what is to blame for the lack of quality education in America. Once he establishes a solid connection using these
Plato once wrote that, “Rhetoric is the art of ruling the minds of men.” Rhetoric is the foundation of any solid argument, and any good speaker must learn to use it effectively. Creating a strong argument is a difficult task for any speaker, but Mark Antony’s eulogy for Caesar shows us that it can be done with the use of rhetorical strategies and arguments. Antony argues that Caesar was killed unfairly, and wants tells rome to revolt. He accomplishes this argument by using a combination of appeals to the audience's emotions, logic and facts, as well as reasoning and humility.
This speech makes evident that Pathos is the most important of the three rhetorical appeals, to the point where nearly every example of Pathos and Logos are to some extent, also examples of Pathos. The pulling on emotional chords inspiring individuals to act immediately supports the purpose of rallying a nation together in support of change. Pathos takes precedence in this speech, with Logos and Ethos following.