Exit Rate Research Paper

Keywords— Internet, User studies, worldwide web, Systems analysis, Data mining, visitors behavior, web analysis, web metric, Google Analytics, visitor tracking.

In case a website has 100 pages or more, and there are 10,000 visitors a

Asset turnover Ratio measures the effectiveness of an entity in using its assets during the period.

The velocity of the ball increases in the opposite direction as it has started to rebound from the ground with acceleration still pointing up (see Figure 5). This also means that the elastic potential energy is transferring into kinetic energy, although the kinetic energy will be less than previous because some of the energy has been lost to generate heat and sound when the ball lands and deforms. Due to the loss in energy, the ball will not return to its original drop height and creates a bounce height.

Analytic tools let you explore bounce rates, which helps you determine if your web pages are attractive enough to keep visitors on your site. Poor bounce rates, the number of visitors that left your website without clicking through to more than one page, indicate you have a low “stickiness” factor. This shouldn 't be confused with exit patterns, which give you details about when and where a visitor left your website.

If new visitors are greeted by ads, banners, opt in subscriptions and automatic chat windows before getting their desired information, they will click away fast. Although all these tools are important to getting viable clients online, bundling them together and wrong positioning would be a major annoyance to visitors. Visit the page yourself and look for possible annoying obstructions.

Among the multiple things that web analytics tools can track it important to distinguish between total visitors and unique visitors. Counting unique visitors tracks page views in terms of the first time someone came. So, if the total page views for your website homepage is 50, but that is counting people who came to the site multiple times - than you didn't have 50 unique visitors. So unique visitors counts the number of distinct visitors to your webpage without regard for how many times they visited the site. Total visits is counting the total number of time the site is visited, without regard for how many visitors make up those visits (“Unique user”, 2017).

The bounce rate is the percentage of visitors who came to your website and only looked at one page. As analytics guru Avinash Kaushik calls it, “I came, I saw, I puked.” But the truth is; a bounced visitor isn’t necessarily someone who hates your content or who landed by accident and then bailed. It can also be users who love your content but only had the time to view one page, or who got what they wanted from one page, and then they were done. Don’t expect this figure to really ever hit zero, but try to get it to decrease.

As significance as goals are in Google analytics, there are KPI (Key performance indicators) for providing useful insights. In order to direct the website towards its goals, funnel tracking should be utilized to isolate problems from the welcome page to the thank you page that is (first to the last page). Although Google analytics doesn’t calculate goal completion but having properly defined goals can help the website owners identify important information that will help in improving the website. In addition what makes Google analytics powerful is that it can be customized to turn insights to actionable

Search engines consider page load time as the important factor in determining the sites rank in the search result.

Google Analytics can provide a summary of the type of actions visitors are taking when they arrive at the website. Utilizing the Site Usage tools, a company can look at the

Find top highest bounce rate pages: It is important to identify pages with high bounce rate as it implies that users

In web analytics, there are metrics that provide users with statistical measurements of the website and of the visitors. For example, Unique visitors measures the quality of people who visit a site at least once during the reporting period. By “people,” it automatically excludes programs like search engine robots. Interestingly enough, for analytical tools that have statistical features, the real number of visitors can be estimate by identifying some unique user behaviors that was done on the website. For example, both brothers have signed up their email address on one computer at different times during the day.

Bounce rate is an internet marketing tool used for web sites analytics. Bounce rate is considered to be the most promising tool for understanding the status of any web sites. Bounce rate represents the percentage of visitors who entered the web sites and “bounced” (left the site) rather than continuing visting further pages on the same web sites.

According to an article on cookiecentral.com by Viktor Mayer-Schönberger entitled The Cookie Concept cookies are packets of information that are generated by the web site that you visit and are stored on your computer.This information is used the next time you access that web site to make the initial contact faster and allows you to retrieve information that you have