External and Internal Factors

1825 Words8 Pages
External and Internal Factors
The purpose of this paper is to compare the internal and external factors that influence a company, considering the aspects of the business process including globalization, technology, innovation, diversity, and ethics. We have examined how these internal and external factors impact the four functions of management. As a final point we will describe how managers can use delegation to manage the impact that these factors have on the four functions of management.
When someone thinks of coffee shops the first that comes to mind is Starbucks Coffee. Starbucks offers a variety of different coffee blends, tea, hot chocolate and a variety of pastried to go along with your coffee. Starbucks has conveniently
…show more content…
Starbucks has pledged not to do business with any company that is not permitted to do business in the United States or with companies that do not meet Starbucks’ unyielding ethical standards (Starbucks, 2008). One of their core policies, for example, is that they can not accept contributions of money in exchange for favors at a later date (Starbucks, 2008). Starbuck as a company has dedicated itself to help clean up the world in a number of ways. One of which is through the sales of its newly introduced bottled water line mentioned earlier in this essay as Ethos. For every bottle of Ethos water sold Starbucks will donate five cents to aid less fortunate countries in obtaining clean water supplies (Dahm, 2006). The Starbuck stores that I have visited give away their used coffee grounds to customers for them to utilize as a premium fertilizer on their gardens as well as reduce environmental wastefulness. Starbucks has recently come under fire though, for some of the slogans they employ on their coffee cups. One slogan, for example, is from Rick Warren a best-selling author and pastor and it reads, “You were made by god and for god, and until you understand that, life will never make sense.” (“Coffee stimulates debate,” 2006). Is Starbucks simply trying to benefit from a marketing opportunity, or are they unethically taking advantage of religion in order to enhance their image?

Starbucks is a company that from the beginning has

More about External and Internal Factors

Get Access