Factors Of Attitude Affect Behaviour

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Attitude is a major factor affecting behaviour. Attitude is an evaluate statements or judgements concerning objects, people or events. Attitudes are evaluates statements- either favourable or unfavourable-concerning objects, people, or events. They reflects how one feels about something. Attitudes are not the same as values, but the two are interrelated. 1.3.1Structure of Attitudes Structure of an attitude can be described in terms of three components. Affective component: Affective component involves a person’s feelings / emotions about the attitude object. Behavioural (or conative) component: Behavioural component is the way the attitude we have influences how we act or behave. Cognitive component: Cognitive component involves a person’s belief / knowledge about an attitude object. This model is known as the ABC model of attitudes. 1.3.2 SOURCES OF ATTITUDES…show more content…
Everyone is born with certain genetic predispositions. Then, in our early years, people begin modelling our attitudes after those they admire, respect, or shape our attitudes and behaviours to align with theirs. People also imitate the attitudes of popular individuals and those they admire and respect. In organisation, attitudes are important because they affect job behaviour. If workers believe, for example, that supervisors, auditors, bosses, and time and motion engineers are all in conspiracy to make employees work harder for the same or less money, then it makes sense to try to understand how these attitudes were formed, their relationship to actual job behaviour and how they might be
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