Factors to Consider When Choosing a Medium of Communication

Communication is an expressions of ones thoughts...To convey what one person is trying to say to

Communication enables human beings to interact in a meaningful way. It is hence a vital component of coming up with the meanings of situations so as to derive the intended conclusions.

Communication is the sending and receiving messages and information between two or more people. The person receiving the information is called the receiver and the person sending the message is referred to as the sender. The information conveyed can include instructions, ideas, facts, concepts, beliefs, opinions and even emotions. Effective communication occurs if the receiver understands the exact information or idea that the sender intended to transmit.

Communication involves the exchange of messages and is a process which all individuals participate in. Whether it is through spoken word, written word, non-verbal means or even silence, messages are constantly being exchanged between individuals or groups of people (Bach & Grant 2009). All behaviour has a message and communication is a process which individuals cannot avoid being involved with (Ellis et al 1995).

The different reasons people communicate are so that they can discuss and get a point across, to explain a situation or thought, to impart knowledge, discuss issues concerns and build relationships professional and personal.

Wallace and Roberson (2009) stated that communication is "a process involving several steps, among two or more persons, for the primary purpose of exchanging information" (p.15 ).

The ability to communicate is one of the key factors to have a successful business. You could offer an excellent product or service, but if you’re unable to promote your services and communicate effectively with clients and co-workers the potential for growth is limited. The principle areas of communication are: Purpose, Style and listening.

In this assignment I am going to explain about the role of the effective communication

The purpose of communication is for human us to be able to understand each other for different reasons. So if we develop our communicative skills we can use this skill as a tool to help me learn or explain something to someone or both. We also communicate to help one another, listen to each others' problems, and solve difficulties we face in life, find solutions to obstacles that may come into our lives.

     In business, successful communication is the key to success, and being able to relate to a customer is the best form of communication. This is why cross-cultural communication is so important as the business world continues to globalize itself. Unfortunately, “A lack of awareness about the culturally prescribed rules and norms of communication behaviors can cause public relations projects to fail, or worse, backfire.” (Zaharna, 2001, p.135).

Communication is a process by which two or more people exchange ideas, facts, feelings, or impressions in ways that gains common understanding of messages. Communication can be used to bring out changes in attitudes and used to motivate people and establish and maintain relationships, it is also vital for seeking and providing information.

Communication is the conveyance and flow of ideas from one person to another. The exchange of information takes place through letters, words, symbols and nonverbal behaviors. It involves the transmission of ideas from the sender to the receiver. Communication is effective only if the receiver fully understands the transmitted information. Many problems and failures occur in organizations due to poor communication. Objective and goals fail due to misunderstandings in the organization. Effective communication provides a chain of understanding to all participants in the organizational framework. It promotes the flow of information both vertically and horizontally.

Communication is such an important part of everyone’s daily life, not only in one’s personal life but also in organizations. Also now a day, we are becoming every year more and more global and working with different countries and cultures around the world. Henceforward, globalization is increasing, which makes communication a very important part of doing business internationally.

Communication is the activity of conveying information through the exchange of thoughts, messages, or information, by speech, visuals, signals, writing, or behaviour. It is the meaningful exchange of information between two or more living creatures1. Effective communication is a reciprocal interactive process in which sender and recipient have responsibilities to ensure that a message has been received and understood.

Communication is basically, a medium of exchange of thoughts and ideas. In the earlier days, when no particular language was developed, people still used to express their views. Thoughts can be expressed through symbols, signs and paintings. When we go to