Fast Food Is An Online Kitchen

Fast food has turned into a genuine fundamental of our everyday life and made a religion of establishments that reaches out to the millions of Americans across the country. The Fast Food industry in a few eyes has been one of the sharpest developments this world has seen. It has been driven by our stomachs and our wallets for 40 to 50 years it's as yet developing to this date. The man who make-believe it can be known as the best representative, this nation has ever observed. The Fast Food Industry is big to the point that it has influenced our wellbeing, changed our way of life, and misshaped our territory as far back as the very first moment.

The fast food industry has played a role in America’s economy. Fast food restaurants are the leaders in so many different things. They lead in marketing and jobs employed. “The tremendous success of the fast food industry has encouraged other

The potential consumer target markets fall into two categories; the segments will be referred to as “Suburban Select” and “Young & Active”.

“OVER THE LAST THREE DECADES, fast food has infiltrated every nook and cranny of American society”, Schlosser writes. Fast Food Nation, written by Eric Schlosser, includes topics about fast food chains impact on the community, jobs relating to fast food, and health issues. Fast Food Nation uses logic to appeal to the aspects of fast food chains by giving relatable examples from the devastating effects on the communities to the millions of jobs offered for our country. Moreover, fast food chains have contributed positivity to society, but with dire consequences.

The emergence of the era of fast food has been extremely apparent since the end of World War II and is arguably one of the most unhealthy periods of time for America’s people, both physically for its people and economically for those involved in the production for fast food companies. Throughout the novel many examples and real life situations are presented in order to properly give its readers a true sense of what fast food chains have caused for both producers and consumers.

This book discusses the fast-food industry and seeks to describe the impact of the industry on the U.S. economy and society. Also, it talks about the guys who has been investigating the fast food industry for many years. From his broad research, he has uncovered an abundance of little-known, frequently unsettling truths about the fast food industry.

"Fast food is popular because it 's convenient, it 's cheap, and it tastes good. But the real cost of eating fast food never appears on the menu," was said by Eric Schlosser. Several people in America have become dependent on fast foods. How many of the people who eat this food actually know what is really in the food or how it was made? Others don 't think about it, because within ordering, three minutes later a customer can pull up to the window, pay, and get food. It is quick and cheap. The United States has become dependent on fast foods because they are everywhere, but the consequences of these facilities have brought health issues and closing of community restaurants.

As the fast food world spread across the nation, obesity was shortly following in its footsteps. According to, “The History of the Fast Food Industry,” Since 1970 the amount of fast food restaurants have doubled, which equates to roughly 300,000 establishments in the United States. Ironically, 33.8% of the U.S. population is affected by obesity and 19% of children and young adults are also affected.

The target consumers are people still in or just out of college, therefore in their late teens to their late twenties. With a pale

Note: An educated guess can be made that there is an overlap between the 3 target segments. This is a positive from the point of view that we can focus our attention on a niche segment that is affluent, well-informed, health conscious and highly likely to remain loyal.

target market. Their age is usually greater than 45, and they are married couples that own a

If we look at the fast food industry today there is room for success. Based on RNCOS’ new US Fast Food Market Outlook 2010, fast food industry growth rate is strong. Especially, hamburger sales growth is reported at the healthy rate of 4.6% in 2008. The market is expected to grow to cross the $170 billion marks by 2010.It is believed that due to the economic meltdown, fast food industry is benefiting from people being more prices conscious. People who were enjoying nice means at fancier restaurants are now turning their choice of means to more economical ways.

Notably, with technology advances, everything has become so easy and fast such that we all want every other aspect of our lives to assume a similar concept, and fortunately, the fast food restaurants provide a suitable means of satisfying our hungry stomachs as fast and easy as possible. Surprisingly, most people have adapted a lifestyle that incorporates fast food chains as an important element. For instance, instead of making coffee at home in the morning, I buy coffee on my way to college, for lunch, I buy a sandwich or hamburger from a food truck, and in the evening after a tiring exhaustive day, I order pizza for supper from Pizza Hut. Arguably, food take-outs are part my daily routine, which serves the purpose efficiently but barely sufficiently.

This ad targets multiple markets, including: all races and religions, as well as people of any age. This is evident because the ad features people

Obviously, China is a huge market for fast food industry. China’s food industry has a positive growth of over 10% over the previous 18 years