FedEx Marketing Analysis Product-Market Analysis FedEx’s product mix breadth consists of FedEx Service, Express, Ground, and Freight. FedEx Services “provides sales, marketing, information technology, communications, customer service, technical support, billing and collection services for U.S customers” (Investors.Fedex. 2017) which its main target is businesses and companies by providing a product line depth of print and copy services along with shipping, pickup, delivery and same day delivery
Introduction: Federal Express Corporation (FedEx) started its operation in March 1973 building a express delivery company to global logistics and supply chain management company. With logistics as a key part of forming a strong strategy formulation FedEx provided their customers differentiating means thus winning a healthy customer loyalty with enormous. The growth of the express transportation and logistic industry was brought about by three main trends The globalization of businesses.
S.W.O.T. Analysis Company Strengths and Resource Capabilities: Globalism: Federal Express operates on a global scale. They operate in 211 countries. They provide services that appeal to most of the world. They have such a large market in which to operate, and thus realize tremendous revenues. They can also achieve global economies of scale. Innovation: Federal Express took airplanes and trucks and used them differently than any other company before them. This is innovation. They have first-mover
SUMMARY II TABLE OF CONTENTS III LIST OF FIGURES V LIST OF TABLES V 1 INTRODUCTION 1 PART 1: TRANSPORTATION AND LOGISTIC INDUSTRY 2 2 EXTERNAL ENVIRONMENT ANALYSIS 2 2.1 TECHNOLOGICAL 2 2.2 ECONOMICAL 2 2.3 MARKET 2 2.4 POLITICAL AND LEGAL 2 2.5 ENVIRONMENTAL 3 2.6 SOCIETAL 3 2.7 DEMOGRAPHIC 3 3 INDUSTRY ENVIRONMENT ANALYSIS 4 3.1 PORTER’S FIVE FORCES MODEL 4 3.1.1 Threat of new entrants (Low) 4 3.1.2 Threat of substitutes (Low – medium) 5 3.1.3 Bargaining power of buyers (High)
Strategic Management Analysis FedEx’s mission is to produce outstanding financial returns through its operational companies by providing shareholders with, “high value-added supply chain, transportation, and business and related information services” (FedEx, 2005u, para. 1). FedEx strives to provide reliable, competitive, global, air and ground transportation of priority goods at a remarkable speed. FedEx will continue working to develop outstanding relationships among its employees,
FedEx is one of the leading logistics companies in the United States, with a particular specialty in Home Delivery. From a grassroots background to the thriving company you see today, FedEx has navigated many twists and turns to stay competitive. FedEx Home Delivery has blossomed since its inception, by offering value added services to its customers such as Delivery Manager and the Package Returns Program. However, they have also struggled to keep up with the exploding growth of e-commerce. In an
My organization is FedEx. This company operates in the logistics sector and is based in Memphis. There are numerous regional subsidiaries and local partners that are part of the organization structure and help the company to operate around the world. There are multiple related business units from office services to customs clearance and ground shipments. FedEx is a highly centralized organization, with decision-making for the firm centralized at the Memphis headquarters. While national branches
The Federal Express (FedEx) was born as an idea for a college paper by Fredrick Smith in 1971. In the paper, he suggested using air transportation to deliver urgent packages overnight since airports tend to be not congested during that time of day, would make the transportation much faster and economical. After acquiring a share in Arkansas Aviation Sales, Fred started his package delivery business, which turned profitable by 1975 and saw a rapid growth to own 43% of the market by the early 1990s
Financial Analysis for FedEx Corporation EXECUTIVE SUMMARY The modern air/ground express industry was pioneered with the founding of Federal Express in 1971; the corporation was created in 1998 as FDX Corporation and became FedEx Corporation in January 2000 (FedEx, 2013). FedEx provides customers and businesses worldwide with a broad portfolio of transportation, e-commerce and business services, offering integrated business applications through operating companies competing
Value Chain Analysis Value chain analysis consists of two activities: 1) Primary Activities 2) Support Activities A. Primary Activities 1. Inbound Logistics a) A hub and spoke model network is a centralized network with hub as the center having integrated logistics system designed to keep costs down. Hub and spoke distribution different centers in different regions to receive products, consolidate them at the hub, and send them directly to their respective destinations. b) Fedex has Hub & Spoke