Female Celebrity Stereotypes

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On the other hand, it can be taken into consideration that celebrity political leaders require to appear in the media as well. Their outfit and appearance are key to depicting success. However, they have to present their femininity completely differently from any other female celebrities. This means that appearance for female politicians is important too, but politicians are appreciated to look unfeminine and professional. van Zoonen argues that representation of a contemporary female celebrity is not an appropriate image to maintain for female politicians. She says: The hyper-femininity of current celebrity culture and post-feminism, with fashion, sexuality, glamour and consumption as core ingredients (Hollows and Moseley, 2006 in Van Zoonen
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