Financial Health Essay

2256 Words10 Pages
Assessing A Company's Future Financial Health Jonathan B. Mendez FIN 504 May 7, 2014 Tanisha Morgan Assessing A Company's Future Financial Health Google is a multinational corporation that serves thousands of consumers worldwide. Through Internet related products such as Internet searches, maps, emails, mobile apps, and other online contents for users Google became the company it is today. Every employee of Google is different in his or her own way; making it a well-diversified organization similar to the global audience they serve. Google’s mission statement is to organize information from all around the world and make it universally accessible at a quick and orderly fashion. This means creating a search engine smart…show more content…
This is a big increase from 2011, which had $52,758,000 in current assets, a total increase of $7,696,000. The bulk of this increase is due to net receivables, which could be the result from selling advertising space on credit or one of the many products Google offers. Cash and cash equivalents also had a major jump of $4,795,000, which could be the result from selling phones, advertising, apps, and other cash generating assets Google owns. This is a promising sign to investors because if they can sustain the growth hopefully enough cash will be retained and dividends will be offered. Assets 2012 2011 2010 Current Assets Cash and Cash Equivalents 14,778,000 9,983,000 13,630,000 Short Term Investments 33,310,000 34,643,000 21,345,000 Net Receivables 9,729,000 6,387,000 5,261,000 Inventory 505,000 35,000 - Other Current Assets 2,132,000 1,710,000 1,326,000 Total Current Assets 60,454,000 52,758,000 41, 562, 00 Google’s total assets have steadily increased dating back from 2008 to 2012. Some key figures to point out in their assets are the slow growth between the second half of 2008
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