Five Contexts Of Communication

Today, it is without a doubt that public communication is at the heart of our economy, our politics and our society. It is being used in different aspects of society - studios use it to advertise their films. Advocates use it to encourage social causes. The businessmen use it to furnish their image. Politicians use it, for them to get elected. It is a field constructed on various ideas and images, many information and persuasion, tactics and strategy. There is no product or policy that will ever succeed without a clever message that targets the right audience or people in innovative and creative ways. To communicate strategically is one of today’s ability to communicate and what our programs are all about. Therefore, public communications

Mass media, simply put, is just another form of communication. We see it as ads, newspapers, the internet, and over the radio.It reaches large audiences around the world, and plays a significant role in modernization, especially in America.

Public speaking and event organizing can also be considered as a form of mass media.

The most important concept I found in module six is the flow of communication. The flow of communication is the most important concept to me because utilizing upward, downward, and lateral communication is vital to ensuring information is flowing properly throughout my squadron. As the NCOIC of the Cyber Defense Flight, I will apply the proper flow of communication which will allow my team to provide the best service possible to our customers. The implication of not applying this concept is that our network will be unprotected from malicious activities that will hinder current and future missions. First, I will apply the concepts to my subordinates.

Mass media has long been a communication tool for people to socialise and exchange ideas with one another. It is the

According to the textbook, mass communication is “communication to a large group or groups of people that remain largely unknown to the sender of the message.” To go into more details, we communicate every single day, but normally to just one or two people that we happen to know. When it comes to mass communication, we could be speaking to the world or the public about an issue that we would like to address. For instance, when we go on social media, or watch the news, that would be an example of mass communication because it is speaking to a large number of audience instead of directly to just one person. It is making a message to a group of people.

Communication is the process through which messages are created and interpreted for the purposes of responses from other people. (Palma, 2015) Communication theory has developed over time and has developed out of seven traditions of communication. (Craig, 2007) These traditions are important when observing the works of communication theorists, especially the idea that conceptions of communication are socially and historically situated. (Craig, 2007) The seven traditions of communication are the following: rhetorical tradition, semiotic tradition, phenomenological tradition, cybernetic tradition, sociospychological tradition, sociocultural tradition and the critical tradition. (Littlejohn, 2008) The seven traditions have characteristics that distinguish them from the others and this distinction will be the main focus of this paper.

Communication contains five contexts, which are Intrapersonal, Interpersonal, Group, Public and Mass Communication (Mclean, 2010). The following are brief definitions of these five contexts and some examples that are related to each type.

Communication is an important aspect for public relations practitioners. When creating a message for the public, the message needs to be clear and get the point across. Per the textbook, “Communication is the act of transmitting information, ideas, and attitudes from one person to another. Communication can take place, however, only if the sender and receiver have a common understanding of the symbols being used” (Wilcox et al. 182). What’s important here to note is that effective communication can

communication channels, the diversity of the audience to ensure the message is effective. The speaker

Contextual information is considered crucial for “thick description” of communication events. All actions that precede a particular behavior that might help one to interpret that behavior) and emergent contexts (all events that follow the behavior that might help one to interpret the behavior) adds to the understanding of interpersonal exchange. Communication contexts have been considered in many diverse ways. The first, is as a broad areas defining the field of communication, the second, as social settings (e.g. cocktail parties) and institutional settings (e.g. schools, prisons), the third, as types of relationships and roles (e.g. tasks, social, and family) the fourth, as objects or characteristics of the environment, and as message variables (e.g. language style, affect display preceding and subsequent to text). Therefore context may encapsulate psychological, behavioral, and environmental perspectives.

| Context:All communication takes place within context. It is recognized that there are four major factors influencing context. 1) Physical – where is the communication occurring ie. What location 2) Social-psychological – what rules are applicable to this encounter? Different rules exist for workplace, home, friends and/or acquaintances 3) Temporal – timing; is now the best time to raise or discuss an issue or concern? 4) Cultural; different cultures

What is mass media? It is any means of “communication intended to reach a general, public audience” (Coleman).The forms of communication extending to the masses has significantly changed throughout the existence of man. Media outlets have changed the way messages are delivered outside of interpersonal communication. Instead of one person telling another to relay a message, or tell multiple people, the range of methods to reach thousands, and millions of people has become critically simple. Mass media includes but not limited to: newspapers, magazines, billboards, and social media. These tools of communication were the offspring of the first print media, the printing press.

Mass Communication is the study of how people receive information through what is known as Mass Media to a large crowd of the population at the same time. Or they can also say that Mass Communication is a process of which a person, group of people, or an organization send and receive messages through a channel of communication to a large of unknown and heterogeneous people and organizations. You can think of a large group of unknown and heterogeneous people as either the general public. The sender of the message is usually a professional communicator that often represents an organization.

There are many ways to look at how my personality has hindered my personal communication with the people I care about. The main one that comes to mind is surprisingly Context. In general I use context as a pre-written road map helping me learn from my mistakes. I look back way more than I should. Taking the things that have happened to me I tend to mistakenly use my context to make excuses for myself and portray myself as a victim. From this assignment I have learned from my friends that is hard on our communication for me to be so contextual. They sometimes feel as if they can’t talk to me about certain situations because I take things too seriously and dwell on arguments too often. I struggle with this as I shield myself from hurt and pain