Dr Sam Hazra 28th April 2015 Titola Omonini Task A 1.1 In my analysis of the structure of the current scales, scope and diversity that surrounding hospitality industry, I believe that the hospitality is one of the largest and fastest growing industries in the world. Therefore, the current scales indicates that, in the UK alone there are about 45,000 guest houses and hotels, while the hotel business stays an important area of the economy, with nearly £40 billion of an annual turnover (Kotler
Strategic Marketing Problems. Cases and Comments, Eleventh Edition Chapter : Case: Amber Inn & Suites, Inc.* ISBN: 9780131871526 Author: Roger A. Kerin, Robert A. Peterson copyright © 2007 Pearson Education Case: Amber Inn & Suites, Inc.* *This case was prepared by Professor Roger A. Kerin of the Edwin L. Cox School of Business, Southern Methodist University, as a basis for class discussion and is not designed to illustrate effective or ineffective handling of an administrative situation