Focus Group Essay

A focus group can be defined as a group interview- centered on a specific topic and facilitated and co-ordinated by a moderator or facilitator- which seeks to generate primarily qualitative data, by capitalizing on the interaction that occurs within the group setting. The idea behind the focus group method is that group processes can help people to explore and clarify their views in ways that be less easily accessible in a one to one interview. While the focus group opens up exciting analytical possibilities, it also gives rise to a number of potentially problematic issues in this respect.

Focus groups can be an excellent way to collect data and be able to identify if the interventions have an effect on the clients (Stringer, 2007). I’m interested

Flexible and inexpensive, focus groups consist of six to ten participants (Hartman, 2004, p. 408). Additionally, a moderator guides the discussion among its panel members that allows researchers to observe real-time verbal responses and nonverbal cues (Hartman, 2004, p. 402; Cooper & Schindler, 2014, p. 160). Focus groups moderators also have the ability to introduce new ideas to gain a greater understanding of concerns from respondents (Hartman, 2004, p. 402). However, a concern with focus group is the lack of anonymity due to the face-to-face participation.

This article represents a focus group type of qualitative research. According to Qualitative Research Consultants Association (2015), in focus group qualitative research, a group of individuals who share a need, life circumstance, or habit relevant to the research issue(s) at hand are led in a discussion by a modulator. The focus group discussions often include between two to ten respondents, and are often held face to face. They can also be conducted remotely through videoconferencing, teleconferencing, or

In order to gather a lot of data, a focus group is recommended. According to Howitt D. (2013), an optimal focus group consists of six to ten participants (Howitt, 2013; Morgan, 1997). The fact that an experienced interviewer conducted the interview led to good control and desired data(Morgan, 1996). Furthermore, a thematic analysis provided a systematic overview of the results.

After the focus group, the moderator will tell the individuals what the purpose of the focus group was for. After we have collected, analysed, and drawn conclusions, we will send those to the chapters and/or meet with them to discuss not only our findings on why members stay, even during conflict they do not agree with, but also what solutions their members have to address and solve the intragroup conflict that is hindering their

Focus group is a group interview. The group is made up of people with the same characteristics and ask them questions about something or someone. The response they give will be recorded and use as reference when making a decision.

Jemma, the researcher and focus group moderator, has structured the discussion in the following way: to start with, Jemma provides a frame of reference for the focus group referring to the aim of her research, and summarizes the pre-formulated research questions that serve as openings to obtain such feedback (Nel, Romm, & Tlale, 2015). Focus groups are seen as providing a unique data source, and tend to emphasise their value in exploring participants’ knowledge and experiences and in helping to understand not only what people think, but also why they think the way they do (Greenwood, Ellmers, & Holley, 2014).

Eight to fifteenth participants were in attendance at each focus group. At the start of each focus group participants began by completing a general survey about their socio-demographic, finances, health and wellbeing. A researcher facilitated a series of questions and two UCLA team members took notes and recorded each group. The questions (appendix a) covered topics from overall health, nutrition, budget, savings, debt, and financial security. All the information then was transcribed and analyzed by the UCLA team members. The 3 Spanish focus group was transcribed and interpreted by an outside vendor. While the English focus an UCLA team member transcribed group.

The video if part four of a six part series published by the University of Derby, known as, Advanced Qualitative Methods, created to inform students of the advantages and drawbacks of conducting a focus group. The video features, Fiona Holland, Senior Lecturer Psychology, and James Elander, Head of Center for Psychological Research, both from the University of Derby, representing both the benefits and limitations of focus groups. The main benefits of focus groups are the amount of data collected at one time compared to an individual interview, and the ability to compare results from different demographic groups. The limitations

This paper introduces focus group methodology, gives advice on group composition, running the groups, and analysing the results. Focus groups have advantages for researchers in the field of health and medicine: they do not discriminate against people who cannot read or write and they can encourage participation from people reluctant to be interviewed on their own or who feel they have nothing to say.

When group dynamics work well, the partakers work together with the researcher, taking the investigation in new and frequently unanticipated directions. They are also good for giving a lot of the participants the courage to speak, especially for those who may not feel confident enough to speak in a one – to – one interview (Kitzinger, 1995). However, focus group methodology has its limits. The focus collection depends heavily on supported discussion to harvest results; therefore, the enablement of the dialogue is critical. The worth of the discussion rests upon the skill of the mediator, who should be well qualified and preferably distant from the target populace, yet not linked with the researchers (Leung and Savithiri 2009). From the groups, words and expressions were extracted for coding into groups of meaning and themes were then

Focus group is an increasingly common research tool used to obtain the options, values and beliefs from an identifiable group using a facilitated interview technique.

Focus groups are a prominent method of enquiry, regularly used within the field of social science and in particular, qualitative research. The focus group practice involves a number of participants having an open discussion on a specific topic, set by a researcher. The researcher acts as a moderator to aid discussion by using probes to collect desirable data. This process is recorded and transcripts are used to interpret and analyse given information.

The focus group interview was conducted virtually using an online chat forum. The focus group took approximately an hour and fifteen minutes to