As the manager of Ford Motor Company, Henry Ford said that their policy was to “reduce the price, extend the operations, and improve the article”. Ford wanted to mobilize America with the Model T. To do this, he had to cut prices to have the car be affordable to the average American. Instead of selling his cars as racing cars at exorbitant prices (as other sellers did), he cut the price or cars from $2000 to only $850. Along with this, his high quality products pleased customers and earned him more business and unexpected free advertising from those customers who found the Model T to be of superior making and usefulness. Ford made successful decisions that benefited his company. For example, instead of having mechanics build entire cars nearly
Ford is one of the most honorable automobile manufacturers in the world today. Henry Ford (July 30, 1863 - April 7, 1847), founded this prestigious company in 1903. In the year of 1908, he made the Ford model T car, and developed an assembly line as a means of production. This development revolutionized the industry, and allowed Ford to be able to sell millions of automobiles and become known all across the world. This company has impacted so many families' lives by giving them a great means of transportation and a product that will be trusted. However, investors need to understand companies as much as possible because strengths, weaknesses, opportunities, and threats arise within every industry. In some areas, ratings may be higher than others.
Other manufacturers were content to target the wealthy American could buy, not even considering the middle or lower class. Ford developed a design and a method of making the cars that steadily and continuously reduced the cost of the car, the car being the Model T. Instead of pocketing the money from the cars Ford used it to make better and more efficient ways to build a car. As a result, Ford Motor Company sold more cars and steadily increased its earnings. Henry Ford somehow managed to change people from the looking at an automobile as a luxury, and more like a convenience
Cars are a major part of everyday life. People today cannot imagine walking from Northeast Philadelphia to South Philadelphia, let alone traveling from Philadelphia to Florida. The vehicle that started the mobile craze in America was the Model T ford by Henry Ford. Hitting it off with the entire nation, The Model T Ford was a smashing success.
Ford change the way United States was paying their workers. Henry was spending 100 dollars to train each new worker but many only stayed no more than two months then quit. “not only did he put America on wheels he changes the way businessman price their products and paid their workers” (Folsom 6). With everybody getting cuts more and more workers were able to afford his car that they were making. Absenteeism and turnover almost disappeared over night. This method worked that ford was able to organize money to make roads.
Henry Ford revolutionized the way people traveled throughout the nation of the United States. A short time after the first model T rolled off of the assembly line, Mr. Ford found the need to create a vehicle that would ease the burden of caring for the horses that pulled the wagons and saved time for his fellow workers. The model T pickup was born! No more horses to care for, no more strapping the carriage to the horse, and defiantly no more poop to scoop. How did Mr. Ford create so much value for the people? By recognizing there was a need to take care of, a want to fulfill, and a demand to meet.
With the success of the assembly line, Ford was very please however he had a bigger goal set. Ford wanted to produce cheap cars for the common people to use. Ford made many different types of cars and experimented with each of them. They were all good but not good enough. After many different models, Ford achieved his goal with his invention of the Ford Model T. The Model T was a fully functional compact automobile with a good transmission and torque as well as comfort and size. Apart from that, the most important aspect of the Model T was that is was extremely cheap. As Sobel states,”...the model T was only worth $290 in 1924.” This was a huge
In the beginning of the 1900s cars were only for the wealthy because of their high price point. This made it inaccessible for the common working class of America. Ford grew up in a farming family where the average person could not afford such a costly luxury item (“Model T: The” 1). The high price point of these automobiles was in part because each and every single car had to be made one at a time (“The First” 2). Due to this, Ford decided that he would start his own automobile company, making cars more affordable to the average middle class citizen.
On December 1, 1913, installed the Ford Motor Company’s first assembly line, changing the automotive industry forever. Before; Ford’s workers had to put all of the parts on the floor and assemble them one at a time and workers would have to assemble a lot of separate steps. With Ford’s assembly line each worker did one step over and over again making them get faster and more efficient as they worked at it. The Model T cost eight hundred and fifty dollars. As production rose, Ford lowered prices. By 1916, the price had gone down and the Model T was only three hundred forty-five dollars. The last step in Ford's success was to make sure his workers were being paid well. His workers had always earned about two dollars for ten hours of work which was common at most factories at the time. Because most factories had the same pay workers would switch jobs pretty often. Henry Ford didn’t like this because he was always getting inexperienced workers so he raised his workers’ wages to five dollars a day so that he would have loyal workers who would stay with his company. This made the Henry Ford Company very popular towards people in need of a job. Ford believed that if workers received good wages, they became better buyers, and if manufacturers sold more
In order for Ford to be able to move forward and be successful they have had to make decisions that may have been difficult but also allowed them to become more efficient and more competitive in the automotive industry. We all remember when the economy started a downturn that affected many businesses including the automotive industry. Ford had already begun to make changes to ensure that they would be able to remain successful and it set Ford apart from other automakers.
Henry Ford created the Model T with the goal of producing a car that could be marketed to the middle class. Up until this point the average car produced cost around $2,000, which exceeded the price range of most Americans. Ford saw the middle class as an economic opportunity, a chance to create more costumers while still manufacturing the same product. His decision was not based exclusively on the lucrative market of the middle class though, but also on his humanitarian belief that citizens deserved the opportunity to purchase a car, as it would allow them to “enjoy with his family the blessing of hours of pleasure in God's great open spaces." Not surprisingly, when Ford created the Model T the working class flooded factories with
Ford Motor Company is one of the top automotive companies in the world. It was founded in 1903 by Henry Ford who wanted to develop some kind of transportation for the individual convenience and to make the product affordable. In 1909, Ford Motor Company manufactured its first automobile called the Model T. This was a big success among the regional especially in Detroit where it all began. As the popular for the Model T rose, Ford had to increase its production to keep up with demand. The company produced more than $15,000,000 cars before deciding to introduce another brand of automobile. In 1928, Ford unveiled the Model A which represented a higher end product then the Model T. Ford produced six types of automobile, the New Ford Pleasanton, Tudor Sedan, Roadster, Coupe and the Sport Coupe which the price ranged from $400-$600. Ford has kept to their promise to make their products affordable for all. Ford Motor Company was at the top company in its industry next to Chrysler, General Motors. Fast Forward to present day and nothing has changed, Ford is still producing cars that are affordable and meet the needs of their customers. The automotive industry has not been easy for Ford due to the fierce competition from General Motors and other companies such as Tesla, Toyota, BMW, and Mazda. Ford has always stayed in front of the curve by introducing new models such as the Ford Focus, Ford Fiesta, Ford Explorer, Ford Fusion, Ford Edge and of course the Ford Mustang. The success
The automobile industry put American citizens into action. Mass production was a big component in the success of automobiles. Although successful, it became very repetitive. Skilled workers who were once worshipped, were no longer needed. Henry Ford was described as racist, bitter, but he brought success to citizens in the 1920s. Ford started the Ford Motor Company in 1903 with the help of a limited amount of workers in a shed. It was not until 1914 where custom-made cars turned into many cars, such as the Model T, moving down an assembly line. The Model T was a very popular car that benefitted cheap labor and easy mobility for its owners. Ford became a billionaire from the help of the federal government’s actions. At this point, the government decided that funds should be spent more on roads. Automobiles introduced
Ford wanted to make cars affordable for every one so he designed the assembly line which could make cars much faster wich intern lowered the price and boosted his workers
A man that went by the name of Henry Ford, once said, “I invented nothing new. I simply assembled the discoveries of other men behind whom were centuries of work…” The Ford Motor Company is an American continental automobile maker founded by Henry Ford on June 16, 1903. During the 1920s, this firm marketed automobiles that were reliable, low-cost, easy-to-operate and easier-to-fix device for the masses (Rise of the Automobile). In addition, the Ford Motor Company led the world into the expansion and refinement of the assembly line; revolutionizing our society to greater heights through its mobile products. Meanwhile, the company’s contributions benefited society through the means of the renovation of the suburbs and the invention of new services. Like no other during the 1920s, the Ford Motor Company supplied to the boom of innovations; marking its footprint to a superior society.
served as a brilliant and strategic move on Ford Motor's behalf. In his book The Ford Century,