Four Functions of Management in Danone Group

3212 Words Jan 28th, 2012 13 Pages
Contents
Introduction 2
Content 3 I. Four functions of management in Danone Group 3 1. Definition 3 2. Company profile 5 3. Management in Danone Group 6 II. Internal and external factors affecting four functions of management 7 1. Globalization 7 2. Technology 9 3. Innovation 10 4. Diversity 10 5. Ethics 11
Conclusion 13
References 14

Introduction

When we look at a big and profitable company, we often wonder what its secret of success is. According to many business experts, a successful company always needs a strong management team that can manage and lead it through obstacles and challenges in the fierce competition. Management is a vital part of an organization. It helps the
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One more important thing in organizing is the organizational structure, which is the outcome of organizing. Organizational structure coordinates and motivates employees to work together in the mutual goal of achieving the company’s objectives and fulfilling the missions (Jones, George, & Hill, 2000).

Influencing

Influencing can decide and affect the organization and behaviours in a company. According to Mondy and Premeaux (1995), this function includes motivation, leadership, communication, group dynamics, power, politics and corporate culture. Leadership is the most important in influencing because it is the key factor to determine the success of an organization, as Lucille Ball said: “The supreme quality for leadership is unquestionably integrity. Without it, no real success is possible, no matter whether it is on a section gang, a football field, in an army, or in an office”. Motivation is considered as the result of a great leadership. With motivation, the staff morale is boosted, the employees are inspired, and the employee performances are improved significantly.

Controlling

Controlling is the process of evaluating employees’ performance, degree of achieving company’s objectives as well as taking in time and necessary corrective actions to fix any occurring problems and improve performance. Mondy and Premeaux (1995) demonstrated the controlling process

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