Frequent Shopper Program, Part I Essay

1537 Words Mar 1st, 2013 7 Pages
Frequent Shopper Program: Part I
The Frequent Shopper Program identifies, determines, and tracks customers' purchasing behavior. The program is applied by retailers to attract long-term customers that demonstrate a loyal relationship between both parties (Iterative and Incremental Development Testing, 2008). This paper discusses the methods that can be used in the development of the Frequent Shopper Program by Smith Systems Consulting.
Waterfall model
Waterfall Model operates in a waterfall process tree. It has various phases such as requirement, design, implementation, verification, and maintenance that provide a successful execution to any system development. This model can be used in the development of frequent shopper program
…show more content…
In the end, each part would be subjected into multiple iterations and all these iterations will make a new module or will improve its existing module. This module would be integrated into a structure that would be tested at the end of the test cycle.
Spiral model
Spiral Modal is another method that combines the idea of iterative development and waterfall model. It evaluates every aspect of iteration and manages the risk through the analysis of continuous changing needs of the client (Grubb & Takang, 2003). It can be a useful method for Smith Consulting with the advantage of easy estimation of budget, schedule, etc. due to the spiral process, which includes various phases and cyclic implementation of the program. This makes it easy to adapt with any change that will help Kudler Fine Foods to understand purchasing behavior of customers. The repeated and continuous development under this model is also helpful to manage the risks. On the other hand, spiral model may not fulfill every aspect of both companies. It uses a protocol to develop a program, and if this protocol is not handled and applied properly, then it may corrupt all the system and data. It also makes Kudler Fine Food dependable on Smith Systems Consulting because the success of the program highly depends on the risk analysis phase (Grubb & Takang, 2003).
Spiral method testing
Spiral method