Functional Leval Strategy for Toyota

Toyota entered the United states market in 1957 and released the Toyopet, its first sedan marketed in America, but high price tag of the Toyopet and its lack of horsepower made the release a failure. In 1958,however, Toyota launched the Toyota land cruiser, a four wheel drive vehicle that rivaled jeep. The company experienced major success in the United States with the land Cruiser. Americans enjoyed the reliability and power this vehicle delivered. In the 1960s, Toyota expanded at a fast rate to other foreign markets after its success in the United States. It also acquired several other vehicle manufacturers such as Hino and Daihatsu. These acquisitions resulted in Toyota becoming the largest Japanese automobile manufacturer for several decades. The company has been very successful with its products. The brand Toyota is usually associated with reliability with best prices. A

"Strategic management is a set of managerial decisions and actions that determine the long-run performance of a corporation" (Wheelen & Hunger, 2006, p.3). The benefits of strategic management helps the firm focus on the objectives and develop the steps involved in obtaining the vision and financial wealth of the organization. An effective strategic management plan should include the following three questions: (1) Where is the organization now? (2) If no changes are

Toyota is the world’s largest car manufacturer beating out Volkswagen, BMW and Daimler. They had double digit gains in April of 2014 delivering an impressive 13.3 percent more automobiles than April of the previous year. Despite the recall debacle that happened, they have been able to hold the No. 1 spot this year (Le, 2014). Toyota has numerous comparative benefits over their competition. They have a solid working model that produces high margins, a strong international brand that is known for quality and a business model that permits them to produce multiple car models for a very low amount of money while doing it at a fast pace and producing the best quality.

Toyota is a Multinational Corporation began on August 28, 1937 and now operates in over 170 countries and regions around the world with its headquarters in Toyota City, Japan (Toyota Overview, 1995-2016). Toyota is a multinational that operates its business through a number of methods since they are worldwide and has a great demand for their products. The company currently operates in Japan, North America, Europe, Asia, The Caribbean and others. Toyota Multinational Corporation is a part of the Toyota group, one of the largest conglomerates in the world. The methods of international business that Toyota uses are by exporting, importing, mergers and acquisitions, development of foreign subsidiaries and international joint ventures. To date,

For more than 50 years, Toyota Motor Corporation has been one of the world’s leading manufacturers of motor vehicles in the United States. It was born a Japanese company in 1935 and came to America in 1957. Now headquartered in Toyota City, Japan, it employs more than 300 thousand employees globally (Toyota Motor Corporation Company Profile, 2012). In addition Toyota is a global marketing organization. It strategically operates primarily through Japan, Asia, Europe, and North America; but its vehicles are sold in more than 170 countries and regions across the globe (Toyota Motor Corporation Company Profile, 2012). The Toyota brand is traditionally defined by brand attributes such as global leadership, innovation,

Toyota is a leading company, and for over 70 years. It has been expanding business all over the world and

In 1994 Toyota was the world’s third largest seller of vehicles (at 4,580,000 units), following GM (at 8,420,000 units) and Ford (at 6,800,000 units) respectively. TMC’s Total Market Share and Total Retail Sales in 1994 are as follow:

world leader in car sales for years. However in 2007, Toyota passed GM in market share to

Toyota has the highest market share since they top the sales last year, and their sales has been continuously growing and its rate is 65.6%. They deserve a rating of 4 for being the dominating company in the automobile industry with them on the spot of having 40% of market share.

Toyota is one of the leading manufacturers of vehicles in the United States and across the globe. Toyota is ranked #55 in Forbes, World’s Biggest Public Companies, and capturing sales of 202.8 billion and a market cap of 137.8 billion as of March 2011

Toyota Motor Corporation is one of the worlds largest vehicle manufactures. It conducts business worldwide and their vehicles are sold in more than 170 countries and regions. Kiichiro Toyoda established Toyota in 1937. Toyota also has other brands including Lexus and Scion. Last year Toyota ranked number 9 on the Global 500 list. Toyota has also been on the Global 500 list for 21 years. Since 2008, when Toyota surpassed American General Motors as the world’s largest automaker, it has remained at the top of the list. In 2014, Toyota had $18.1 billion dollars in profit and a whopping $227 billion dollars in revenue. Toyota has always been a company with a great image. They spend nearly $1 million dollars every hour on research and development. Although the company was founded in Japan, it has created over 365,000 jobs in the U.S. Toyota also ranks as a top 10 company for LGBT employees and top 50 for diversity. On top of supporting diversity and the LGBT community, they have donated $700 million dollars to non-profit organizations.

The company is engaged in designing, manufacturing, Assembly and sale of passenger cars, The company and its subsidiaries produce auto parts and related components through more than 50 Manufacturing companies in 27 countries and regions along with Japan. Toyota sells its cars through a network of Distributors in 170 countries and regions.

Toyota Motor Corporation is an extraordinary Japanese automaker organization, which is one of the best driving auto makers on the planet; it 's headquartered in Toyota, Aichi, Japan. The organization was established by Kiichiro Toyoda in 1937. The owners of the company are Japan Trustee Services Bank (9.61%), Toyota Industries Corporation (6.48%), The Master Trust Bank of Japan (5.27%), State Street Bank and Trust Company (3.72%) and Nippon Life Insurance Company (3.54%). In March 2014 the multinational organization comprised of 338,875 representatives overall and, as of November 2014, is the eleventh-biggest organization on the planet by income. The products of Toyota are Automobiles, luxury vehicles, business vehicles,

The history of Toyota goes back to 1937 when Toyota Motor Co., Ltd. was established in Japan. The company had been doing well and wanted to expand their operations into other countries. On October 31, 1957 Toyota Motor Sales, U.S.A., Inc. was formed. They established their headquarters in Hollywood, California and began selling vehicles in 1958. In the first year, Toyota sold 287 Toyopet Crown sedans and one Land Cruiser. Within the first 10 years of business the company began to develop a reputation in the United States for having high quality vehicles that were also reliable. By 1966, they had sold more than 20,000 vehicles and by 1967, Toyota became the third-best-selling import brand in the United States. Toyota continued to grow in

Toyota enjoys a major share in different regions in the world. Its total share in the world for the year 2011 is given a follow as per DataMonitor's report 2011 on Toyota: