CONCLUSION: THE FUTURE OF MODAL ETHOS As the influence of memes continues to grow across varied political and social contexts it is that they must not simple be taken seriously as networked texts, but rather as networked rhetorical agents in their own right. Specifically, through their modal construction they are able to develop an ethos that is greater than sum of the iterations that make up the meme. In creating this space for the meme to dwell, memetic participants take diffuse networked fragments and aggregate them into an implied body enacting a narrative in a particular place. Simply put, once imbued with ethos memes are able to take on the role of the traditional rhetor. Consequently, as meme and other modes are studied in the future, they ought not to be …show more content…
Specifically, in drawing attention to the ways that particular acts, figures and ideologies might be considered to be “scumbags,” the meme demands networked participants reconsider dominant political assumptions. Moreover, since it is done with a wink and a nod, audiences are able to laugh at these political proclamations. In essence, memes function as clowns in the throne room of politics. Against the stately discourse of official rhetorics they may seem trivial, but in their ability to provide comic remediation they provide an important foil to the pomposity and authority of political leaders. While less threating, these multiple voices and participatory iterations allow networked participants ever growing influence to not only comment on politics, but also to redirect the affect and ethos surrounding those politics. Ultimately Steve’s deliberative nature and diffuse agency fractures the seemingly unified ethos of political rhetoricians and issues, revealing that these ethoi are not fixed, but subject to the negotiation of the varied
There are over 7 Billion people in the world each with their own individual thoughts, ideas, and innovations. Based upon this fact, it is evident that there will be disagreements and conflicts amongst peers. In order to present these problems and arguments within the world in an entertaining, but informative way, satires are used. Satire is the use of humor, irony, exaggeration, or ridicule to expose and criticize people’s stupiditiy or vices particularly in the context of contemporary politics and other topical issues. Through the use of exaggeration, humor, irony, and a variety of other similar techniques, controversial topics involving things such as politics can easily be presented.
Humorists are often seen as insignificant contributors of society. People consider humorists no more than just “entertainers”, willing to make fun of anything in order to make a crowd laugh, however, has the audience ever contemplated why humorists are the some of the only people who are allowed to critique anything that crosses their mind without consequences? Alain de Botton, claims the vital role of humorist is, “to convey with impunity messages that might be dangerous or impossible to state directly.” I agree with Alain de Botton’s claims, that humorists do hold an important role in society, which is far more than to entertain. They break the ice on delicate topics, communicating the messages to society. Political cartoons and the Colbert
As prominent leaders of the digital sphere, the value of the celebrity voice as a vehicle for political endorsement is rising. It is not the idea of celebrity endorsement that is new but the platforms and the reach that they afford has expanded. Wheeler (2012) has described this shift as the ‘interlinkage between political rhetoric and behaviour’ as ‘part of a historical continuum which offsets the modernist dismay directed to the
With social media at the people’s disposal, users are able to share their thoughts and to keep up to date with current events. Its no surprise to find issues trending on social media every now and then; this year’s election was no exception. Politics are without a doubt a greatly debated topic. Millions of post and articles taking sides flew all across social media; some were true while others were not. A supposed satire letter written by author C.S. Lewis became popular throughout social media during the campaigns. Letter is as followed:
Memes in today 's society are used to mock things and often are satire. For my project I choose the memes of Willy Wonka and ‘I don’t always... but when I do I’. These are used to mock morality and the triviality of the upper class and privileged respectively. These are both issues that we face in society.
The author compares the traditional political prank of “the Rhinoceros Party of Canada” to the present day of Calvert’s online hit. The comparison allows the reader to infer that the accessibility of the internet has allowed political satire to grow rapidly, as uploading a video online takes minimal effort in contrast to assembling an illegitimate political party. Despite their distinct techniques on representing their political ideologies, humor entitles the public to think about mainstream politics through their individual
Perhaps the most important reading from this class, I feel, is the Gray, Jones, and Thompson article on satire. Although the seemingly most popular article of the class, I argue that its popularity strives from a detachment of more traditional television sources, providing a new form of cultural engagement and citizenship. As trust in clear-leaing broadcasting systems fades, satire and parody emerges as substitute, filling in the spaces of discontent and misrepresentation felt by audiences. Shows like the Daily Show “defamiliarize” norms embedded into our social-political behavior, allowing a ‘step back’, as it were, and on an individual scale philosophically scrutinize them (Gray, 9). Most significantly, elements of satire and parody facilitates
Politicians and government institutions have been around for over thousands of years. Such organizations and public figures hold tremendous value to society and the individuals within those societies, usually exercising great influence in how local, state and federal government conduct business. Their role as political figures in a democracy is to represent the mass public in different issues, and in order to conveyconvince? their audience to support a particular matter they use various tools such as diction, tone, and appealing to one’s ethos, pathos, and logos. A series of variables (including audience, purpose, and situation) influence the approach a politician takes in order to communicate their ideas to the public. While Hilary Clinton, Donald Trump and Martin Luther King Jr. appeal to different audiences based on their purpose and the situation, they also share some similarities in how they carefully build their rhetoric. Hilary Clinton, Donald Trump, and Martin Luther King Jr., carefully build their rhetoric differently from one another based on audience, situation, and purpose. Yet, they also share some similarities on the aspects they try to appeal to the public.
She especially emphasized the point of fact-checking memes, which she called the “new chain email, making bold claims that are shared virally but are not always true.” It serves a reminder that false claims from the smallest and most local of people can have just as powerful an impact as those on the national stage. Elections are important, not matter the scale, and it is imperative that a transparent and authentic process is maintained in order for two key facets of democracy to be sustained: (1) voters remain genuinely informed, and (2) politicians remain accountable. If one of these two pillars collapses, the other is just as likely to follow, bringing with it the democratic system it is supposed to
"You don 't get the chance to make America great by getting rid of everything that made America great,” Stated by Hillary Clinton during her campaign rally in St. Louis, Missouri to attack candidate Donald Trump from his previous diverse rhetoric. Political Rhetoric has been very popular in today’s society. Politics use this as a platform to criticize other candidates about important points that are essential to the United States and its citizens. Not only does others believe that political rhetoric is out of control but it is a negative form of art. During election time, the media and the internet are critical for candidates because it gives them easy access to the younger audience. Although social media is enormous in today’s society, this is the best way for young voters to make their voices heard. Scott Keeter a research analyst and exit poll analyst for NBS News stated that “Young voters have given the Democratic Party a majority of their votes, and for all three cycles they have been the party’s most supportive age group” (Keeter, 1). According to U.S. Census Bureau over the course of time the rate of younger voters “Dropped from 50.9% percent in 1964 to 38.0 percent in 2012” (U.S. Census Bureau, 2).However, the media continue to evolve with modern society. I believe that rhetoric such as visual political rhetoric helps the youth to get more involved with the political arguments while being educated and entertained at the same time.
Cartoons have been a prominent and interesting apparatus for politics throughout the ages. Political movements, parties, and groups using propaganda to further their beliefs dates back to the eighteenth and nineteenth century. Though America faces an austere history, lighthearted propaganda colors its decades and gives them life. Political cartoons are so widely used in America that they have become a significant piece of pop culture. Moreover, because of their ability to capture the reader’s attention, propaganda is exploited throughout politics.The cartoons are wonders of the human imagination; illustrators create comical images and intertwine profound political opinions to influence their viewer’s mind. For example, one movement that abundantly grew from propaganda was the women’s rights movement. The artists of the seemingly despised cause drew controversial cartoons that set a fire in the hearts of women all over the world. Consequently, the same cartoons ignited a passionate war between women who wanted freedom, and those who believed that women could not handle that freedom. Through the use of colorful concepts and daring expressions, political cartoons display the influence of the women’s rights movement throughout history, while the cartoons of Anti-Feminists demonstrates the world’s reaction to the movement.
Politics are something that carries a lot of importance in today’s world, as it affects how different groups and countries interact with each other. Recently, the use of satire has been integrated into politics, using the once formal media as entertainment. Hosts are known to make fun of politicians for a variety of different reasons, whether it be petty or not, and use this method to send a message across or just to make people laugh. In Saturday Night Live’s segment, “Celebrity Family Feud: Political Edition”, the performers effectively demonstrate the problem with how politicians avoid answering questions by using parody and sarcasm to further accentuate their point.
Today, comedy news shows are becoming progressively more popular, and in so, becoming a new source of information – which may, or may not, be a positive consequence. Most comedians twist the truth in order to connect to people and make them laugh. The article “A Serious Business: What Can Comedy Do?” suggests some comedians “use logic to make painful things make sense” (O’Hara 108). Satirical comedy acts as a relief mechanism in that it comforts people that may be wary about a certain subject, especially in the realm of politics. Similarly, Peter McGraw and Joel Warner discuss how comedy can act as a coping mechanism. The authors conclude that “activists all over the world have been using comedy as a form of political protest” (McGraw & Warner 147). Iain Ellis writes about how political satirists do more than just deliver jokes, they use satire “to expose, ridicule, and–implicitly–call for action and change” (Ellis 152). Ellis contends that comedy can make a difference by its constant presence in our daily lives. Socrates, Plato, and even shows like South Park believe that humor is a way to persuade others. One of the most effective expressions of humor to affect social change has been the inclusion of satire. Although humor often provides people a welcome escape from the burdens of their daily lives, the satirical comedy deconstructs social issues in various ways as a means to persuade the
In the writing by Briggs (Young People and Political Participation: Teen Players) she notes that “social media are a critical new space for political discourse and engagement, which political institutions cannot afford to neglect” as the younger audiences use social media, and the people they follow as a guide it seemed vital that modern day politics has to infiltrate social media formats. This can be utilised by politicians and their agenda to widen the scope of their message. In the Praeger Handbook of Political Campaigning in the United States, Benoit investigates how successful an organised strategy using new media to win an election can be for political candidates. He states that “the innovative use of new media contributed to President Barack Obama's presidential campaign win in 2008” (Benoit, 2016). Obama's presidential campaign was one of the first to set the standard for political strategy online. The literature talks about the expansion of the internet and how that has provided a suitable platform for political agendas to grow exponentially. With the focus of the research project highlighting the specific use of social media it is important to reflect on the initial stages of online political campaigning, and to understand how Trump has cultivated this style of political
Social media has grown at phenomenal rates over the past decade, with its rise being easily visible in several fields such as publishing, business, and activism, among others. The rise of its use in the field of politics is well known by those who are on and off social media, as a result of increasing number of politicians using this global platform to their maximum advantage.