GM Case Analysis
1. Analyze GM using the competitive forces and value chain models.
Porter's competitive forces model
Porter's value chain model
2. Evaluate the current business strategy of GM in response to its competitive environment. What is the role of Internet technology in that strategy? How successful is that strategy?
The current business strategy of GM in response to its competitive environment is based on the belief that by intensively weaving Internet technology into all of its business processes, GM could become a smarter, leaner, faster company, more in tune with customers. This technology would help GM reduce from 24 to 12 months the time to design, engineer, and manufacture a new vehicle, cutting up to 10%
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The site indicates the cars those dealers have in inventory. Dealers involved in the BuyPower selling program are trained to work with customers who have done online car buying research and must surf every auto Web site that he customers could potentially have visited before landing at GM. This approach is proving highly successful. Since September 2001, GMBuyPower has generated more than 2000 leads to dealers per day and over 20% of those leads convert into auto purchases.
The GM Owner Center, launched in January 2002, stores maintenance records and manuals for current GM owners and also provides service reminders and tools for estimating vehicle value.
DealerWorld is a Web portal featuring applications such as vehicle number identification (VIN) lookup, which helps dealers determine which incentives a buyer qualifies for on a specific period.
GMAC SmartAuction is a Web site where GM dealers can bid for leased vehicles that were returned to dealers and are now owned by GM's finance arm General Motors Acceptance Corporation (GMAC). This system is faster than live auctions and reduces the chances that autos will be damaged while being transported to a physical auction site.
Building Vehicles to Order
In order to link factories to suppliers via cyberspace and reduce procurement and inventory costs, GM and other major auto manufacturers have established Covisint, a massive Net
New-Car Dealers account for an estimated 30% of all units sold in a given
As a member of management Clive Jenkins is responsible for boosting employee morale to ensure that company goals are met
Using Analytical Procedures as Substantive Tests By Frank A. Buckless and D. Scott Showalter, NC State University
The source of these problems seems to be coming from two areas in Interwest Healthcare. The first area is the miscommunication that the hospital administrators are having with upper management. The hospital administrators and upper management are not only having miscommunication issues but they also do not share the same role expectations with each other which is creating tension. “The hospital people accused Singh of being a bureaucrat who did not care about patient services. Singh accused the hospital staffs of not understanding the importance of accurate reporting” (Brickley, Smith & Zimmerman 2009 p. 38). The
What were the factors that caused actual quarterly income to be less than budgeted? What was the quantitative effect of each of these factors?
On October 1, 2016 I took the Motorhome to Wiethop Truck Sales Cape Girardeau, Missouri a new International truck dealership and maintenance center.
Discuss the strategic decisions that firms in this sector may be facing. What future strategies can firms pursue to try to secure their competitive advantage and long term survival?
Business needs Isuzu Australia Limited (IAL) has a large national dealer network which is the driving force behind the business. The company needed a solution to improve the speed and accuracy of communications between head office and the dealerships as well as facilitate increased collaboration with business partners.
General Motors Corp. (NYSE: GM), the world's largest automaker, has been the global industry sales leader for 76 years. General Motors was founded 1908, in Flint, Michigan and currently employs approximately 284,000 people around the world. GM's global headquarters is the Renaissance Center located in Detroit, Michigan, USA, They currently manufacture their cars and trucks in 35 different countries. Its European headquarters are based in Zurich, Switzerland, and its Holden headquarters are located in Melbourne, Victoria, Australia. In 2007, 9.37 million GM cars and trucks were produced globally under the following 12 brands: Buick, Cadillac, Chevrolet, GM Daewoo, GMC, Holden, Hummer, Opel, Pontiac, Saab, Saturn and
General Motors was once a back bone of American economy. It was one of those organizations who were the driving force of American automotive industry single handedly. But like any other enterprise, it has its strengths and weaknesses. Global presence with an impeccable distribution system which ensures a highest reach out couple with strong research and development gives it a competitive edge over its rivals however it has also borne its share of trouble mainly caused by recession. But now that market is picking up again, GM is also showing steady growth.
1) What is your assessment of the new process for managing priorities at Volkswagen of America? Are the criticisms justified? Is it an improvement over the old process?
Creation, acceleration and emotion are the key components for any automobile industry to deliver its goods to the expected standards. General Motors, popularly known as GM has been a pioneer in the global autoindustry for more than 100 years. Developing from horseless carriages to the latest sports cars, innovations have always excelled at putting the world on wheels. In fact, there are a lot of exciting things to share about the company. GM’s corporation started in 1892 by R.E. Olds, with a solid financial foundation, which enabled him to produce great vehicles for customers and build a bright future for employees, partners and shareholders. GM slowly initiated its staff of experts in the factories which are located in different parts of the globe and acquired the brands like Chevrolet, Pointiac, GMC, Buick, Cadillac(General Motors Corporation, 2015). Leading the way is their tailored leadership team who set high standards for the company so that they can produce the best cars and trucks. This means that GM is committed to deliver vehicles with compelling designs, flawless quality and reliability, leading safety, fuel economy and commercial features. All are intended to create that special bond that can only happen between a driver and a vehicle. General Motors is a customer driven company and aims at earning customers
This could only be possible by creating and leveraging strategic global partnerships to bring new vehicles and technologies to customers faster.
These specific tasks encompass all operations from vehicle acquisition to disposal. Software, depending on its capabilities, allows functions such as driver and vehicle profiling, trip profiling, dispatch, vehicle efficiency, etc. It can provide remote control features, such as Geo-fencing and active disabling. Current vehicle diagnostic information can also be related to a management site, depending on the type of hardware installed in the vehicles. New platform, based on Fleet management software, is fleet controlling with higher amount of information available for both drivers and dispatchers of a fleet. At this time (2012) online software platforms are very popular: users no longer have to install software and they can access the software through a web browser.
BMW has embarked on a mission to cut its notoriously long product development time in half utilizing a newly developed system code named "Digital Car". Senior management has decided to utilize the new process on the 7-series platform. In order to accomplish this goal, BMW is preparing to take advantage of the latest computer technology in car development. At the forefront of the new plan is a debate over the use of computer-aided-styling (CAS). We recommend that BMW implement the Computer Aided Styling system and processes into their production development program.