Gap Analysis: Ajanta Packaging

Holland and Barrett’s products come in recycled plastic bottles which are biodegradable. This will attract and encourage consumers to purchase from their

Packaging has become key to the success of a product as proven by kellogg’s cereal, many alcohol brands, and almost as many toilet paper brands. Thomas Hine’s article What’s in a Package explains the reasoning behind packaging why it is an influential as it is. Without packaging most products would be nothing. Companies have learned how to appeal to human emotions in order to increase the sales of their products. These are things that the average person does not even realize catches them because it is done subconsciously. Without the amount of time that is put into designing packages most products would not be as informative as they are now. Customers would have to spend more time looking at things to figure out if that is really what they want. With the competitive atmosphere packaging has created it makes shopping that much quicker and rakes in more profits for the companies. Thomas Hine has given people an inside look at how important packaging really is and has shed a completely different like on consumerism

In the essay, “What’s in a Package”, written by Thomas Hine, the author describes how we live in a world unaware of what’s right under our noses when it comes to consumers and buying items in packages. He explains the many ways packaging is relevant in our lives and how much of an impact it has on us without us even knowing. He illustrates packaging as something that has evolved and is still evolving over time and something that plays a huge role in why we buy the things we do. First, the author introduces how everyone has the desire of wanting to buy things, regardless of where it may be or what it is. He mentions that the businesses selling these items are not only getting you buy their product but also believe they they will benefit us in some way, shape or form.

Other companies can learn a lot about environmentally sustainable operations from Hershey and Coca-Cola. By implementing better and more sustainable product designs and packaging, companies can reduce their economic footprint. Following in Coca-Cola’s footsteps by creating plastic bottles using plants as a main part in production, is an excellent way to improve on environmentally friendly product design.

Packaging material is the main shield for your fragile items. If not used properly, you risk experiencing breakage. Sufficient materials include, newspaper, packaging sheets, bubble wrap and extra cardboard.

We use some sort of PET merchandise every day. “Polyethylene Terephthalate is a strong, lightweight plastic resin and form of polyester that closely resembles glass in clarity .... PET is commonly used in food packaging due to its strong barrier properties against water vapor… PET is also shatter-resistant, slightly flexible and easy to recycle” (Alpha). As stated above we use PET in everything that you can think of. If you have a bottle around you, look at the bottom, if it says 1 in

The three major use segments of the protective packaging market were: 1. Positioning, blocking, and bracing: These protective materials had to secure large, heavy, usually semirugged items in a container. Typical applications included shipment of motors and computer peripherals. 2. Flexible wraps: These materials came under less pressure per square foot. Applications included glassware, small spare parts, and light medical instruments. 3. Void fill: These

Whatever item you are offering should be shielded from harm, from the point it comes to the heart of the matter it gets obtained by a customer. That is the most fundamental capacity of bundling. While selecting the material, whether cardboard, plastic, or even metal, ensure it takes care of business.

Chatime has some issues about the problem of poor quality of product packaging. The plastic cups and containers is a low grade quality packaging that is not environmental friendly as it is not biodegradable. It causes health risk where the plastics may release harmful chemical and it is unsuitable for carrying if it is hot

Augmented- Products will be provided in two sizes of glass bottles, one 28oz bottle and one 14oz bottle. There will also be two different types of lids; one with a twist on top and one with a sports top. After performing our survey more than 4,000 consumers have were extremely or very concerned about the health and safety of plastics used in the

The proliferation of packaging products and poor product education has caused confusion among end users. US consumers have traditionally viewed packaging supplies as a cost-saving resource. Consequently, packaging engineers are accorded high status and influence roughly 40% of material purchase decisions. The US market is experiencing strong growth, driven in part by the growth of the coated and uncoated bubbles segment. However, AirCap's market share remains stagnant (Appendix A).

Changes witnessed over the last few years on mode of packaging and its economic impact.

Amcor Limited(AMC) is one of the largest multinational packaging companies, which builded and developed from Australia. It now has over 300 sites in 43 different countries in the world and with sales of AUD $14 billion. AMC offer its customers with the high standards packaging solutions, reliable service and partnerships built on excellence. AMC has variety of materials for its packaging business. The main product of AMC are packaging for lots of staffs, for instance, food, tobacco, healthcare markets and so on.

and a 0,5 l PET bottles are planned to make the product more practicable for sportive and “on

Packaging has always been one of the most important aspect of food supply industry. It helps in labeling of the food item, provides ease of transportation and most importantly aids in preservation of food item for a specific time period. One of the most important food item consumed by most people around the globe are juices. The most consumed juice all over the world in orange juice. Australia lies 9th in the world for the consumption of juice (1). Hence, the concern of various packaging units used for the juices is rising steeply. Significant research is being put into the field to reduce the environmental impacts and costs of the containers.