Gender Stereotypes In Disney

1981 WordsSep 25, 20178 Pages
Gender stereotypes in Disney Films Disney is one of the most successful and largest companies in the world. They have their hand in nearly every form of entertainment as well as media, and broadcasting. Disney is best known for their animated films, unique cartoon characters, catchy musicals, and fairy tales that most of us were first introduced to as children. They are one of the few entertainment companies in the World whose primary demographic is children and teens. Nearly everybody is familiar with the Disney name and its brand, and its realistic to suggest that nearly everybody has experienced a Disney film and animated character at some point in their lives; which may have helped to influence them or their behaviors or even their…show more content…
He described a term that he referred to as “Disneyfication”, which he defined as “an idea of taking an environment and creating a fantasy world out of it by sanitizing it and making it devoid of any sort of impurity, Disney as a corporation tries to do that, and it affects children” (Stereotypes, 2013). While their parents are off running errands, or working their children rush home from school and turn on the T.V. to their favorite Disney channel movies, and get lost in the fantasy world of Walt Disney where all things can happen, characters are shown ideally and therefore unrealistically and there is always a happy ending. What’s important to understand is that the characters that Walt Disney created over the years, for example Mickey Mouse became icons, which had a lot of cultural significance, especially with children. The characters and their stereotypical body images, mannerisms, and behaviors were merely aspects of Walt Disney’s biased and vivid imagination and did not accurately reflect society or the culture for which they were created, but intern negatively influence his audience. Obviously, Wald Disney did not create the stereotypes, but it was the use of those stereotypes in his films that gave children the wrong impressions, specifically regarding gender roles or what it means to be a male and societies expectations of men. As a culture, most of us are aware and agree that stereotypes are a
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