Princess Culture And Gender Stereotypes In Princess Movies

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From a young age, princess culture has impacted the lives of numerous people. Some individuals may have spent their childhood in the attire of their favorite Disney princess while they put on their best rendition of the character they admired most. Other children went seemingly unfazed by the phenomenon, as their peers remained spellbound by the magical world of princesses. With Disney’s debut of Snow White and the Seven Dwarfs, princess movies provided the defining factor of the Disney entertainment empire for years to come. From this, fairy tales embarked into a territory that would touch the lives of many in a new way. However, since princess culture has considerably grown, opponents, such as Monika Bartyzel, question if princess…show more content…
By doing so, Disney princess culture increases gender roles and affects how young girls view themselves.
Bartyzel’s wide array of evidence to support her claim that princess culture narrowly defines what femininity means to young consumers makes her argument compelling. She used Disney’s unfitting princess makeover of the character Merida from Brave - who desperately fought against princess ideals in the movie - as an example of how Disney has a habit of backtracking their own progress. Bartyzel also provided accounts from mothers who support her claim by expressing that their daughters’ behavior had been shaped by princess culture. Additionally, Disney routinely overshadows the darkness of traditional fairy tales with overly idealistic narratives and has a history of depicting harmful racial stereotypes, problematic female characterizations, and unrealistic storylines (Bartyzel, 2015). Bartyzel examined these stereotypes and problematic characterizations with the design alterations made to Disney princesses; specifically, princesses of color. Finally, Bartyzel reinforced her argument by conveying that women are diverse and to overlook these differences affects how young girls view themselves. Bartyzel’s professional presentation, the various forms of evidence, her counter-arguments, and her examination of the different issues tied to princess culture helped convey a strong argument.
Bartyzel is not the only one who believes that Disney has a
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