Generating Organizational Creativity With Four Critical Traits

What are creativity, innovation, and design, and how are these concepts important to meeting the objectives of an organization? To understand these concepts they must first be defined. Webster’s dictionary (http://www.merriam-webster.com) defines creativity as the “Ability to produce something new through imaginative skill, whether a new solution to a problem, a new method or device, or a new artistic objects or form. The term generally refers to a richness of ideas and originality of thinking. Psychological studies of highly creative people have shown that many have a strong interest in apparent disorder, contradiction, and imbalance, which seem to be perceived as challenges. Such individuals may possess an

Today the way companies are running has changed. The world is driven by intense completion. The demands for workers that have out of box ideas and are creative thinkers have greatly increased. Organizations across the globe however often complain that there is a serious shortage of such creative thinkers with new ideas. Why is there a shortage of such creative employees? It to answer this question that one should read this book. Ken Robinson has successfully answered this question in his book along with other critical questions to provide an effective solution to infuse creativity;

What would need to be understood about this topic is that is that I have chosen the terms Creativity and Innovation, which many don’t know that these two topics are interlinked, with no correct or incorrect way to use them. Where creativity can be classified as the process of gathering and generating new ideas via new ways of thinking, innovation would be seen as the process of implementing creativity. Diversity on

In today’s rapidly changing business environment, the ability to transform obstacles into opportunities can be a firm’s biggest advantage (Samašonok & Leškienė, 2015). As organizations recognize the need to be adaptable, creativity in the workplace has become one of the most important determinants of performance and success (Anderson, Potočnik & Zhou, 2014). To date, even though creativity has been linked to firm performance and survival (Nystrom, 1990), many managers admit that employees have “room to improve” in terms of creativity (Shalley, 2004).

This research intends to explore innovation at an individual level, but in a context, where the roles and functions of an organization appear eminent either as a promoter or an inhibitor of innovation.

A recent survey of the nation's top CEO's concludes that innovation remains the lifeblood of business. "For CEO's today, it's all about achieving growth and efficiency through innovation. It's not about product innovation so much anymore as about innovating business models, process, culture and management." (April, 2006).

Boon, R 1997 Cultural creativity: the importance of creativity in organizational and educational contexts [s.l.] : [s.n.], viewed 18 April, 2012, via eReserve

The theory is grounded in a meaning of creativity as a generation of thoughts or results linked to the same goal. Four components in this theory are necessary for any creative response i.e three components within the individual. The individual- Intrinsic task motivation--and one component outside the individual-domain-relevant skills and creativity-relevant processes, The current version of the theory encompasses organizational creativity and innovation, carrying implications for the work environments created by managers. This entry defines the components of creativity and how they influence the creative process, describing modifications to the theory over time. Then, after comparing the componential theory to other creativity theories, the article describes this theory's evolution and

Creativity and innovation are necessary in life, whether it is for evolving and adapting to new surroundings or for pulling a company out of a financial crisis, we use our creative abilities and innovate every day. In order to develop and grow the ability to think creatively, one must first understand where these ideas come from and in what environment innovation flourishes. Steven Johnson, Edward Burger, and Michael Starbird suggest change comes from productive thinking and working collaboratively in a group. Effective thinking can be broken down into five essential elements, while working collaboratively in a group setting allows for different views on the topic at hand creating a stronger more defined product or process.

It is known that when an organization is undergoing a significant change, the ability for employee’s innovation and creativity is also paramount to the organizational success. In fact, when attributed ethically and effectively innovation detracts alienation and inter-group hostility (West & Altink, 1996). Therefore, to assist the manufacturing

The Breakthrough Innovation Framework, or BrinnovationTM, incorporates Kotter’s Leading Change model, while emphasizing a framework of innovation (Gupta, 2011). The Brinnovation framework accentuates the abilities and talents of those in the system, with its success depending on a change in the organization’s culture to embrace innovation (Gupta, 2011). The leadership can achieve a transformation in organizational thinking by applying Kotter’s eight-step plan, focusing on creativity (Gupta, 2011).

One of the latest buzzwords in business is creativity. There is no doubt that our world is changing quickly and we are constantly being asked to find solutions that are different, new and especially creative.

Jeff Dyer, Hal Gregersen, Clayton M. Christensen. p. cm. ISBN 978-1-4221-3481-8 (hardback) 1. Creative ability in business.

The term creativity is used for the purpose of describing the ability that is concerned with the process of creating something new or valuable. This ability allows a person to surpass the rules, practices, methods, forms or similar kind of activities that the traditional society may be performing at that time. Creativity is one of the most important things that have allowed the people of the society to move forward and urge for development. All the development that has been made in various aspects of human life can be directly connected with the creativity. All the industry leaders of the world have secured this place because of the level of creativity and innovation that they showed. They used this creativity for creating something new that has allowed them to develop completely new methods for this purpose.

I agree that creativity and innovation are both very important as they are closely linked to one another. To me creativity is the idea and innovation is putting the creativity into action. By celebrating creativity the employees will be happier and will probably work harder because they want to come up with new ideas and are less scared of failing. The business will also have more success when promoting creativity because it will open up discussion for new ideas, which will give the business an edge against competitor. The is nothing better than the bottom line employees who work with the products every day and know the products and processes best to be allowed to come up with new ideas. The business may lose money to wasted wages from employees who’s creativity does not result in a usable product or process but I’m sure that amount of money will be outweighed by the success of a new product or process that can either save money, make money or be more environmentally friendly. Once the creative ideas are generated and shared, they should be implemented strategically through innovation so that the organization can have a competitive advantage over their competitors.