Glee: Gender Stereotypes In Popular Media

Gender stereotypes in the media are an example of some of the negative stereotypes the media pushes on society. They use advertisements targeting males and stereotyped female parts is in movies and shows to constantly reinforce the message “that a woman’s value lies in her appearance and sexuality”(Berland). This is detrimental to our society because all

Founded by Groves in 1999, the Cultivation Theory came into existence (Graves, 1999). The theory states that exposure to television develops social behavior and norms. At a young age, we are only just entering the stage in their lives where we are beginning to think for ourselves and develop our own personal beliefs and values. Our minds are gullible and can be easily manipulated. This particular empirical study analyzes the effects due to media, specifically Disney princess movies, on gender stereotyping. Gender stereotyping can be defined as common generalizations used to describe gender roles in society, specific attributes associated with each gender, and the differences between each. Many a time, gender stereotypes are

The mass media play a significant role in a modern world, by broadcasting information in fast pace and giving entertainment to vast audiences. They consist of press, television, radio, books and the Internet. The latter is now the most developing medium, however, TV also has a wide field of influence. By creating a certain type of message, media can manipulate people’s attitude and opinions.

Gender stereotypes are everywhere. Even before we can understand what this means, people are constantly exposed to them through advertisements, toys, clothes, and the media including television shows and movies. To evaluate the prevalence of gender stereotypes in television programs targeted towards young children, I chose to watch four different shows called Phineas and Ferb, Little Einsteins, Horrid Henry, and Sofia the First. When picking what shows to watch, I intentionally selected at least one that looked targeted towards boys, another that appeared to be targeted towards girls, and finally one that seemed gender neutral. I also made sure to watch at least two episodes of each program to determine whether the themes I observed were

For thousands of years, established gender roles have been a part of our society. Women are commonly known as sensitive, emotional, or passive. On the contrary, men are described as rational, competitive, independent, or aggressive. Believing women are more emotional than men is stereotyping. However, the stereotype is not entirely untrue. Development of gender roles is often conditioned more by environmental or cultural factors than by hereditary or biological factors. The development of gender roles between men and women involves the inference of peer community of each gender, the communication style of male and female and the intimacy or connection level of men and women.

Gender roles influence every characteristic and aspect of our life, from how we feel about ourselves to the degree of our contribution in social life. From a ripe young age, children become exposed to this type of gender bias right away, which can negatively affect and shape their whole outlook on life. Consequently, as these young boys and girls mature both physically and emotionally and move on into adulthood, they are, in essence, shoved into a world that impacts their attitudes and behaviors towards gender roles and stereotypes. These specific attitudes and behaviors first cultivate in the private doors of their parent’s house. Afterwards, these same biases become reinforced by the child’s peers, school experience (education), television viewing, and, of course, advertisements in the realm of print and television media. From the looks of it, it is near impossible, for children to not become subject to some degree of gender bias at an early age. As a child grows and develops, the stereotypes follow them into the next phases of their lives (i.e. adolescence) and then on into adulthood. Not only are these gender stereotypes destroying girls, they are also killing boys. The components of this essay will attempt to illustrate how advertising in print and television helps to perpetuate gender stereotypes in our world. Along with that, one must ask the question of how much harm these negative biases in gender roles truly affects the minds of men, women, and young children.

Mass media has influenced gender norms in the United States since the 1950’s when television became a household phenomenon. Per Jacqueline Coombs in an article titled Gender Differences in the Influence of Television on Gender Ideology, she asserts, “television is a powerful source in disseminating information and shaping opinion, exposing people from many different social settings to the same messages” (207). These messages can influence gender norms and reinforce personal gender identity. Throughout the evolution of television, gender roles have expanded portraying women as leading character. However, there is still an undercurrent of patriarchal ideology.

Educators need to be aware of the gender stereotypes that their students are exposed to. The articles and book chapters that were assigned, give the reader an insight to how the media shapes the views of gender and how they can influence children as young as six.

Movies will be completely biased on gender, race, orientation, and economic standing to catch the attention of anyone and everyone. The tendency to stereotype in movies seems to affect it’s audiences on usually a personal level. Hence, the reason for either the positive, curious, or negative attention it draws. An example for a gender stereotyped scene in film could be revealed in Anchorman: The Legend of Ron Burgundy. In this film, the female lead role plays a woman who joins an all male news team with a dream in becoming a news anchor in the 70s. Now during that time, all news anchors were white males. Since the feminist movement was taking place, it was believed that woman weren’t capable at doing a “man’s job” whatever men, at the time,

Many times in television shows or even movies there are many stereotypes that we look over. The reason we look over them is because we don’t realize the discrimination because we think it is the norm. Stereotypes are a real thing and the times are changing. With the times that are changing television needs to change with those times.

From a young age, people are taught to behave according to their gender, often through media such as television and film. The portrayal of both men and women on media would influence people to have the mindset that there is only one certain way to act for each gender, therefore altering the behavior of the viewers, making them think that they should behave according to media’s depiction of their gender.

The judgments we make about people, events or places are based on our own direct impressions. But for most of the knowledge, we rely on media. The media actually re-present the world to us. However, the media only shows us some aspects of the world, ignoring the rest. So basically, the media chooses what is to be shown and what is to be discarded (Andrew Pilkington and Alan Yeo (2009)). . In this essay, I will explain what stereotypes are and primarily give an example of a famous men’s magazine called ‘nuts’ and explain how these stereotypes are created by print and the digital media and what are their impacts on people.

Studies regarding gender roles in media show that the feminine essence tends to be depicted as inferior, with women often being marginalized, disempowered and humiliated through a status that is based on their youth and looks; whilst men tend to be portrayed as superior with higher and longer lasting careers

2. The study revealed comprehensively that in all forms of media girls and women are under represented. Research notes that although the role of women in society has changed dramatically over the years there is still a disproportion of male and female representation. The research indicates that the media climate is representative of the 1950’s versus 2010. The research leads to the question of how consumers are affected by media content. Will young females feel less important or have lower self esteem if they are not appropriately represented in the media? Another area of under representation is with respect to health related media content. This begs the question as to whether women’s risk factors relating to specific health concerns are overlooked. The study

Stereotypes have become a prevalent issue in our media. They, without our knowledge, prevent us from moving forward as human. In this essay, I will discuss the effects of stereotypes in media on gender roles, religion, and race.