Global Computer Hardware Manufacturing Industry

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Increase in competition– Currently Dell Wyse cloud connect does not have many direct competitors. Although it competes with traditional desktops and portable computers, there are not many companies that produce ultra-small, portable high definition and secure desktop on cloud access devices. A major treat for the company is that more players might enter the industry with similar products which could lead to further price competition forcing companies to lower their costs which would cause a decline in margins and ultimately profitability.

The industry in which Dell Wyse competes is the global computer hardware manufacturing industry which manufactures and assembles desktop and laptop computers, computer storage devices and computer terminals, as well as computer peripheral devices such as servers, modems and routers. Telecommunications equipment, such as cell phones, is excluded from this industry. This industry incorporates a large variety of products, including desktop and laptop personal computers, computer peripherals and storage devices. Specifically Wyse Dell focuses on cloud computing which is the delivery of computing as a service rather than a product, whereby shared resources, software and information are provided to computers and other devices as a utility over the internet.
Industry performance: The Industry is shifting towards a strong emphasis on portability and a constant shift away from built in storage which cause revenues
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