Google Express And Amazon Prime

​Competition within the internet sales industry is fierce and innovation is the way internet retailers are looking to grab the top spot. Internet retailers such as Walmart are following in the path of competitors and building fulfillment centers left and right to allow for faster delivery to customers. Many internet retailers have explored the possibilities of drone delivery, using customers to deliver products to other customers on their way home, and allowing customers to pick up products out of lockers in stores so they don’t have to wait in line; these competitive strategies internet retailers are seeking to implement illustrate how far firms are willing to go to gain the upper-hand on one another (Forbes, 2012).

In today’s environment, it is extremely essential for retailers to embrace technology in the course of their businesses. This is mainly because a significant number of consumers can be attracted and accessed through technological measures. It is essential to appreciate the fact that data, infrastructure and e-commerce software form the basis of United Parcel Service’s technological superiority. All these tools play a pivotal role in supporting the company’s e-commerce strategy and the company’s business strategy as a whole. One of the key attributes of United Parcel Service is its commitment to investing in researching emerging technologies. This gives it an exceptionally competitive advantage. United Parcel Service (UPS) consistently seeks to embrace technologies that that enhance the company’s efficiency (Russell Baker, 2008). The company’s commitment to technological advancement made the company appear in InternetWeek’s top 100 companies in 2004 (Russell Baker, 2008). On the other hand, InfoWorld ranked the company as the seventh company with the most significant contribution to technological infrastructure.

Amazon make sure that customer service is the best, Customers experience low prices through Amazon, the fastest delivery, having a form of reliable contact. Amazon customer service problems have allowed retailers to sell itme on the website, to make broaden the worlds selections of products. Amazon has a rival EBAY, which also allows merchant to sell and buy through its site, but with eBay there has been complaints with poor service and fraud (Cohen, 2009).

Amazon (AMZN) is a multi-national company that offers a large range of products, from food to clothing, through its website. The company was incorporated in May of 1996 and has three major divisions; North America, International, and Amazon Web Services (AWS). Amazon North America focuses on selling customer products through a B2B and B2C format. Using Amazon.com, individuals can advertise a variety of products for sale, and another consumer can buy the products right off the webpage. Most of us are familiar with how Amazon works and what distinguishes it from its many competitors. Currently, Amazon has expanded from solely ecommerce to technology. Most recently they have released household products such as Amazon Echo, Amazon Fire Stick and the Amazon Dash button.

Amazon’s core competencies are in its ability to effectively use and develop technology to drive site traffic and enhance the customer experience. Their distinctive use of website real estate coupled with their ability to leverage their brand and effectively use that leverage to deliver low prices and high quality products, makes them a leader in online retailing. Their partner brands and their ability to adapt and recognize deficiencies enable them to effectively cut out the middle man, or at the very least, partner with them.

The threat of substitutes for Amazon is high. With the exception of its patented technology, there are quite a lot of alternatives to Amazon’s products and services. In addition to physical presence, most companies have an online store as well. Amazon’s products can be purchased all over the internet and they are just spread out among different web sites. The companies operate in brick-and-click mode providing the similar product categories and competitive prices have become the biggest threat for Amazon. However it is extremely difficult for Amazon to establish physical stores or launch price

Today trend has to be the Amazon PrimeNow. Retailers always have an online focus in order to maximize profit with the advantages of mobile technologies. Big online retailers like Amazon on the other hand are seeing the advantages of local pickup. The evolving shopping format same-day delivery, 1-hour delivery, etc., through services like Amazon Fresh and Google Shopping Express has greatly increased the need for locally available inventory. Logistics is a major challenge for online retailers, especially those with geographic breadth of operations (Amazon Analysis Report).

Amazon is a Fortune 500 e-commerce company based in Seattle, WA. It is one of the top companies that sells the most goods over the internet.

In this report we focus on the two main competitors in the package delivery industry: Federal Express Corporation (FedEx) and United Parcel Service of America, Inc.

Amazon Inc. is a commercial company of American origin that has its principal activities in cloud computing and electronic commerce. The company has separate retail websites in many countries including the United Kingdom, France, Canada, Ireland, Germany, Spain, Japan, and Netherlands among others. Amazon has a major competitor that is Walmart, but the company works hard to suppress the latter so that it remains the most valuable retailer with stable market capitalization in the United States (The Guardian, 2015). Operations at Amazon include both local and international shipping that take place within its websites, and that is why it is ranked the fifth largest company globally. This paper is a portfolio project of Amazon Company and its operations in three countries; Japan, Germany, and the United Kingdom.

Amazon.com, Inc., on May 28, 1996, started offering a range of products and services through on-line webpages. This new company began to offer products including merchandise and content that was purchased for resale from multiple vendors and sellers ranging from lots of third-party ways. The Amazon.com business has three different segments within its operating environment: Amazon Web Services, North America, and International make up the operating areas. The North American area for Amazon has segments that focus on the sales from retailers of consumer items or product from sellers through its website Amazon.com.

The Amazon.com was founded in 1994, in Seattle, Washington (Amazon, 2015). The Official Website page of Amazon.com is www.amazon.com. The vision of Amazon.com is “Our vision is to be Earth 's most customer centric company; to build a place where people can come to find and discover anything they might want to buy online” (Amazon, 2015). Initially it started selling books, but later it started dealing in DVD’s and CD’s of movies, television Serials, Music Albums, Software, Video Games, etc. but lately it has been dealing in Furniture, Jewelry, Electronics, Toys and Apparels, and clothes. It was a boom in U.S., but lately it has been widely reaching in all of the major countries (Amazon, 2015).

This project explores three important companies who provide through the Internet: Google, Amazon, and Netflix. Google is an American multinational technology company, which concentrates in Internet-relating products and services including the popular search engine. The corporation is estimated to run more than one million servers in data centers around the world (as of 2007), according to Data Center Knowledge. Google is known to sell many different products under its name including the partnerships with Nexus, but also serves as a base for smaller companies to sell their products. Amazon, an American company, focuses on electronic commerce and cloud computing. The company started as an online bookstore, but later diversified by selling variety of products including consumer electronics, groceries, and downloadable movies and music. In 2011, Financial Times claimed Amazon as one of the largest Internet-based retailer in the United States, and continues to grow today by shipping worldwide. Netflix

The one constant worldwide activity is the buying and selling of goods and services. One of the leaders in retail is Amazon.com. A company that started in the infancy of the Internet as an on-line bookstore has grown to global market dominance from selling a large range of products with its Amazon Marketplace. As the company’s logo suggests, Amazon sells everything from A to Z. Amazon has used technology and innovation to change how the world shops and established the e-commerce industry as the growing trend for all retail business.

Amazon.com known as the largest internet retailer, it is clear the Amazon is anything but a traditional retailer. Amazon does sell products at the standard mark-up, it also is an alternative to other retailers by acting as a gateway for used goods (Noren, 2013).