Essay on Google: The Quest to Balance Privacy with Profits

861 Words Oct 8th, 2014 4 Pages
Google: The Quest to Balance Privacy with Profits Miami Dade College
Business Ethics

Abstract
Google is the most popular search engine that the world uses on an everyday basis. Sergey Brin and Larry Page created Google in 1998. What started out to be a small search engine and ranking system are now the worlds most profitable Internet companies of our time. Google has created many products today that have changed the world of technology, products such as Google+, YouTube, Android, Motorola Mobility, the Nexus 7 tablet computer, Google Wallet, and Google Glass (p.470). Google is qualified as one of the best companies to work for (p.464.) The issue we are facing today is the privacy policy
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According to the text, Google relies on tracking along with other activities to maintain profitability, it has large stake in the privacy issue (p.471). Google has been working on updating their privacy policy to better comply with what the users want when it comes to their private information. In 2012, Google revamped their privacy policy and combined all its information it gathered from its users from the different Google services. Google drafted a 13-page letter answering all government questions (p.469). Google states that all users have the option of turning off certain features that collect users information. The new policy also states that it would not impact the amount of data it gathers or deletes and that it remains highly committed to user privacy (p.469). If Google can continue to follow this new policy where it commit to its users privacy and not have it clash with its profitability then Google users will be happy. Majority of Google users just want to make sure that when they use the Google search engine, their private information is secured and not leaked to hackers. Google has the power to respect its privacy and maintain its profitability by keeping the two issues separate.
What are some of the effects government regulation of the Internet might have on Google’s operations? Since Google is a multination, it has numerous amounts of rule and regulations to abide by depending on the country’s laws and
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