Googling Google's Organizational Culture & Communications

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GOOGLING GOOGLE 'S ORGANIZATIONAL CULTURE & COMMUNICATIONS Elmer Fudwinger COM/530 COMMUNICATIONS FOR ACCOUNTANTS March 21, 2011 GOOGLING GOOGLE 'S ORGANIZATIONAL CULTURE & COMMUNICATIONS Fortune 's magazine repeatedly crowns Google as ranking in the top 5 of the "100 Best Companies to Work For". Since its beginning in 1998, what role does Google 's organizational culture and communications play in this coveted achievement? Their values are proudly displayed within their company website, particularly under their "Philosophy" link. How do such espoused values harmonize with their enacted values? What role might perception and conflict in group communication be credited with this companies incredible success? The correlation…show more content…
"Two-thirds of a company 's score is based on the Institute 's Culture Audit, which includes detailed questions about pay and benefit programs, and open-ended questions about the hiring practices, recognition programs, diversity efforts, and more." (Google, 2011, para. 2) What role might perception and conflict in group communication be credited with this companies incredible success? Google is an organization in which employees work in high-density clusters, with three or four staffers sharing spaces." (Robbins & Judge, 2007, p. 571) Sales Engineering teams work together on major partnerships with companies such as MySpace, Dell, and Adobe. Software Engineering teams consist of men and women of various ages from diverse backgrounds, ethnicity, religions, and personalities. These teams are not immune to group conflict. Pseudo Conflicts, Simple Conflicts, Ego Conflicts, as well as related misconceptions regarding conflicts exist in such group communications. (Beebe & Masterson, 2006, p. 3, 4) One way Google can use conflict to improve communication in these various groups is to guard against the pitfall of "Conflict Avoidance", also called "Groupthink." (p. 13) As Walter Lippman described it, "When we all think alike, then no one is thinking." (p. 1) Another essential way to use the reality of conflict to enhance problem solving and decision making is for each group member to conscientiously apply the following

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