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Grismer Customer Interview

Satisfactory Essays

Task 1: Interview customers to gauge their satisfaction with their experience with Grismer Tire
The procedure of conducting this report will involve interviews with the client, observation, and questioners. “The experience that individuals have with a company and then what they hear from friends and family influence their perception of and likelihood to do business with a company” (Yahalom). Interview customers to gauge their satisfaction help companies’ measure satisfaction, identify unhappy customers and find potential supporters. In task two we will observe the reaction of the client to determine area of service that needs improvement. When they are receiving or have already received the services..On task three we will collect data on costs that are needed to implement suggestion of the customer found from the survey. …show more content…

However, you get an opportunity to follow up with your most happy clients and to fix the problem with the most dissatisfied customers to retain their business. A happy customer is precious to your business, come back and makes repeat purchases of the service, and is less likely to defect to competitors
Therefore rating scales method of measuring the customer satisfaction is important in tracking achievement over time mostly when you want to measure changes in satisfaction to see if the initiatives you applied have had a positive or negative influence on satisfaction. Active companies emphasis on creating and strengthening enjoyable experiences so that they might retain existing customers and add new

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