Guidelines for Recovering Thailand’s Tourism Image After Political Crisis

Tourism is perceived as one of the leading industries in the world. “The World Travel and Tourism Council (2001) indicated that tourism creates more than ten percent of the global economic output and 1 in 10 jobs worldwide.”

Thailand has a big profit from tourism; the tourism in Thailand, especially in Phuket economically benefits local people, but the negative impact that tourism leaves on the environment and economy stand out more. Alone in 2016, tourism created 2,313,500 jobs, such as transportation, entertainment, attractions and accommodation’ and is supposed to rise to 2,458,500 jobs in 2107, also “lodging and food and beverage services; retail trade; transportation services; cultural, sports and recreational services”. Thailand has expectations to attract up to 35,527,000 tourists in 2017 (World Travel & Tourism Council 6,8). One of Thailand’s most visited places is Phuket. The economy benefits by having more jobs for local people. And the majority of them work in the new hotel industry business. Others operate souvenir shops or are food producers for local restaurant and hotels. Though, not every local person has the opportunity to get a job, the wealth gap between the local citizens and developers is huge (Impacts

In this section I will explain the different development in the tourism industry since the 1960’s and what the effect it has on the travel industry.

Visitors from these countries predicted to have more than double in the coming years as well as double of their spending in travel. This is a good opportunity for Australia tourism industry to enter into the five market in order to boost the tourism in Australia. People in five of these countries are going up to middle class with the rising of spending which the growth of travel out of their countries can be foreseen. So, we will need to find out and know the demographic, psychographic, economic condition, political and environmental of these countries, as they are all different. Through the partnership of Tourism Australia and UNWTO, they hope that the related sectors are able to understand more about the five-targeted countries in Asia and gain competitive advantage through the report that has been

Within travel and tourism inbound and domestic tourism are frequently changing, there are many internal and external factors which have a major impact and contribute to these changes. In this assignment I am going to analyse 3 internal and 3 external factors which affect the travel and tourism industry.

While many problems are associated with International tourism, it can still offer some advantages. For one thing, International tourism can open job opportunities for the native citizens. To demonstrate, when tourists visit an area, the vast majority of them don’t have a clue on

Tourism trend within selected country 2 Thailand: even if with the political instability within Thailand, the Thai locals manage to do well within their tourist industry. This includes both inbound and outbound travelling and the main sources of tourists for both inbound and outbound tourists are from those ASEAN countries such as Malaysia, Singapore, Hongkong and Indonesia etc. due to the new entrant of low cost carrier such as Thai Lion Air, more frequent and regular travelling will help to bring international and domestic tourists in and out of Thailand. The growing trends and prospects for Thailand travelling industry is very good and

As the economy develops, the individualized and diversified demand of tourists is growing. Tourism consumers in different regions, their needs and desires are vastly different, and also change with the change of environmental factors. Travel agencies highlight the characteristics of market positioning, emphasizing the differences, and establish

Tourism plays a vital role in economic development in most countries around the world. The industry has not only direct economic impact, but also significant indirect and influential impacts. There is agreement among experts that the travel and tourism sector is the fastest growing of global economy. According to the latest UNWTO World Tourism Barometer, international tourism receipts surpass US$ 1 trillion in 2011, growing about 3.8%up from 2010 (WTO, 2012).

This approach allows the researcher to carry out the research for both practical and theoretical reasons (Maylor and Blackmon, 2005). The main focus on these case studies will be investigating how Maldives, Taiwan and Phuket rebuilt their tourism sector by using destination branding concepts and trying to generalize if the same concepts could be recommended for Haiti. “This approach will allow the researcher to eliminate external sources of variation and look systematically for patterns of action” (ibid: 246). According to Blaikie (2000), this approach is also the most suitable due to the short time and limited budget of the researcher (cited in, ibid 243).

Tourism is one of the most exciting and progressive industries in the world. Tourism today is a leisure activity of the masses. People travel to international destinations to break the regular monotony of life. They are mainly attracted by either the scenic beauty of its nature or by fascinating leisure, sports and adventure activities offered by the destination. However, every destination has some internal strengths and weaknesses that either enhance its capacity to attract foreign visitors or diminish it. Similarly the external environment can create various opportunities or exposed to threats as well.

The Travel and Tourism industry is still one of the largest single businesses in world commerce and its importance is widely recognized. The tourism industry is now one of the largest sectors earning foreign exchange. In the face of many benefits, many countries have started assigning due weight age to the tourism industry in their national development agenda. Tourism is an industry that operates on a massively broad scale: it embraces activities ranging from the smallest sea-side hotel; to air-lines, multi-national hotel chains and major international tour operators. Originally, non-traditional industries such as tourism emerged as a solution to strike a balance between ecology and industry

Tourism industry is the fastest growing sectors and can support the government in an economy. The politics of the country is very relative to the development of tourism and It brings both positive and negative effects to the host countries. In this report, what politics in Myanmar drive tourism development and impacts of tourism will be discussed.

In general, the political situation of a country is recognized as an important factor that influences tourism development. A stable political condition is a significant requirement that enables a tourist to visit and travel within the destination country (Hall & O’Sullivan, 1996). When the political situation is instable, tourists will perceive negative image that directly effects the tourism industry. As Neumayer (2004) said tourists are sensitive to the negative image of a tourist destination, events of violence can affect tourist destination long after the event has passed and stabilized. Cook (1990) noted political instability is a condition of a country where a government has been toppled, or is controlled by factions following a

In order to develop tourism throughout the country, The Ministry of Tourism and Civil aviation produced “Tourism Vision 2020” in consultation with its industry partners (Tourism Vision 2020, 2009). This booklet was published in May 2009. Visit Nepal 2011 was targeted to increase visitors mainly from India and China due to the growing economy power of the 2 countries as well as being 2 of the worlds most populous country (Adhikari, n.d.). Government of Nepal has placed tourism on high priority in its new tourism policy declared in 2009 making it mainstream with national development (Tourism Vision 2020, 2009). One of the aims of “Tourism Vision 2020” is to bring 2 million arrivals by 2020 and also increase economic opportunities and employment in tourism sector to 1 million (Tourism Vision 2020, 2009). “Tourism vision 2020” has 6 main objectives to