Gym Competitor Analysis Paper

Thousands of people all over the world troop to the gym daily for a daily dose of exercise and to stay in shape; the importance of which cannot be overemphasized.

When looking for a Fitness boot camp, make sure it is the right fit for you as some boot camps may be very intense and would not be suitable for your fitness

Nationally, Orangetheory Fitness is the fastest growing fitness franchise, at least partially due to the innovative ideas it brings to fitness. In detail, Orangetheory Fitness locations in Ann Arbor and nationally are effective in communicating the brand to community members using social media among other tactics. The reason that this brand strategy works is because of the niche industry that Orangetheory Fitness is in: a specialized fitness development program that is beyond just a gym. While there are other fitness centers out there that follow a similar strategy, none of them have established a sense of community, that’s Orangetheory’s competitive advantage.

In 2007, California Fitness & Yoga became the first and largest international fitness company to open in Vietnam. It is a 5-star VIP gym with international standards, modern equipment and professional coaches and many other high class services. After 5 years building reputation with 5 branches in Hanoi and Ho Chi Minh City, earned huge profit, they are gradually decreasing their rank and loss customer’s trust.

Available at all club levels, members can enhance their membership by including additional services such as personal training and Kids’ Club.

My assignment is to write a critique paper on the facility named “Planet Fitness”. Planet Fitness is a gym that labels itself rather as a “fitness club” that aspires people of all ages, weights and heights to come and hit the gym. Planet Fitness promises a judgement free environment, allowing for even your most introvert and shy gym goers to enjoy their workout without feeling self-conscious because of other gym attendee’s opinions. On the workout floor, their facilities are equipped with mostly cardio machines, with some weight machines and an abdominal exercise area. Within the locker rooms, they come well equipped for serving mass amounts of gym goers at a time. The locker rooms include showers, sinks, and toilets, urinals in the male locker

Fitness is in. The percentage of people belonging to health clubs and gyms has doubled over the past 20 years. More growth is expected, fueled by an aging Baby Boomer generation in search of eternal youth and the reality that regular exercise can prevent or control diseases that are driving health care costs relentlessly upward. The 24/7 fitness opportunity is the newest model of fitness centers today.

This new division will build on Anytime Fitness ability to help members meet their goal of wellness in a convenient and exciting manner, and the online virtual training is yet another method members can use to achieve their objectives.

From all the question that I asked, pretty much everyone answered with an immediate answer with good information. From asking questions I was able to to see the different classes that they had available forming dancing, aerobics, to open studios for yourself and friends as long as you are using the room. What the REC taught me is that there are many ways to be physically active and you can also enjoy it even more especially with friends. I noticed a huge difference when I was in the treadmill by myself compared to playing games and staying active with my friends. I noticed a huge difference within myself because I wanted to play longer and win which what was very

While providing memberships to the community. This facility will provide a variety of fitness machines that are self-applicable to meet the requirements to experience a total body workout and provide services that maintain customer interest and spark customer loyalty.

Amenities of this building include: a fitness center, covered, garage parking, controlled access and housekeeping services.

A description of the services provided – At Good Life Fitness center, they provide a way for members to work on achieving a healthy active life while improving there physical well being. They provide private training for clients as well as they are linked with back in motion physical therapy. They also provide a service for members to be able to work out while having their kid monitored in

In today’s busy world, it can be hard to find the time to even think about one’s fitness, let alone actually do anything to maintain it. The average person has school, work, family, pets, and many more distractions in their life to ensure their fitness is left on the backburner. However, when the thought of exercise does eventually enter their mind, the thought that often comes forefront is that of the gym. The concept of a gym is simple, populate a building with the necessary equipment for a variety of physical activities, attracting people who want to get that perfect body or even just get back in shape. However, many people who have never frequented a gym often come up with a plethora of reasons not to go.

David Lloyd does not, straight away, talk about membership but shows a picture of however. Fit for Free doesn’t use an advertising banner however they have long images on either side of the page. The left side picture does not show any facilities just a blurry picture of a person’s back which customer’s won’t be too pleased to see as it does not show any facilities at the gym also reflects a bad image on the company failing to promote a professional company image.

I moved through the process of selecting the right gym to join quite quickly as I was very motivated to get started. I took into consideration that this purchase posed physical and social problems and considered those when making my decision.