Hakuna Matat No Worries

The purpose of this commercial, using many tones as an aid, is to address the fact

Four years ago, the first iPhone was released and it still remains as a popular aspect of our technological culture today. Though it is in its fourth iteration with more to come, the iPhone continues to be one of the best selling smartphones. In a fast paced world with new technology constantly being released, the iPhone is still remarkable although some might argue that it is outdated and overhyped. This device is more than just a phone to consumers, but another way to connect with the world. There’s just something about this device that has Americans camping outside Apple stores and enduring long lines to get their hands on one. Although the iPhone may seem like just another smartphone, it is a cultural phenomenon because of the way it

It is incredible how advertisements can lure an audience into trying out their products. Certain advertisements and commercials may seem simple, but at the same time, those are the ones that people remember and talk about. When people think about beer advertisements, they usually remember the ones like this one because it demonstrates things that people want. This advertisement shows how BudLight is interconnected with Paradise and makes people remember the picture. The luxurious aspect of this ad and the

One of the very first people we met at the beginning of the advertisement is a girl, later we learn her name to Pheeyo Aung, talking about living in a garage. This specific part of the video shows how logos is being used. By telling us about her living conditions before by showing us pictures of her family. She even tries not to cry while trying to talk about wanting to have a real living space and get out of the garage she was in. Although she was very emotional during this section of the advertisement, the audience see what she was really living like. We get a feel of how she was living, and it was not something she was just told to say.

In an Apple iPad Air commercial, Apple uses a quote from Dead Poets Society and shows many people doing their passion to give a message. That message is that you have the ability to do what you love, to accomplish great things in life. Apple’s use of images and words tells the audience this message, and it is very effective in doing so. The audience is left wondering what their verse will be and how they will use that verse to accomplish their dreams.

When looking at the ad the bright neon lights making up the background catches the attention of the viewer. This is because neon colors like the bright pink and blue trigger emotions associated with energy and progression. These colors contrasting over black, which is a color associated with evilness

This one minute film is a motivating, lifesaver once you watch it. It can help motivate you to seek something in your life you always wanted. Director John X. Carey used different types of reasoning to help his point be made throughout the video. He emphasizes how important time is in this world. We cannot afford to take life for granted, because there’s not that much time we can afford to lose.

Jean Kilbourne shows that the major messages is that exhilaration come from products, and ads are guided customers away from what make them really happy. Every sentiments is used to sell something and leave shoppers romantic about the products.Advertisers exploit buyer's human desires for link, calmness,esteem, and

Mae West, an American actress and screenwriter, once said that “you only live once, but if you do it right, once is enough”. However, people have different philosophies of what the “right” way to live life is. Priorities and routines differ for most people and some believe that because the way that they live works for them, they should encourage other to live in a similar way, like Thomas Jefferson, Machiavelli, and Pema Chodron. While Jefferson and Machiavelli exhibit strong arguments through their use of argumentative strategies, Chodron’s document “Start Where You Are” is the most effective of the three in terms of evidence-usage, connecting to the audience, and overall

I believe that Young Living in this ad uses Logo’s by claiming their products are “trusted,” and most people would like to think that the natural solution is better in the long term than pharmaceutical products. We are seeing a huge switch in people views with pharmaceuticals and leaning more on a natural solution. In the case it is essential oils. They use Pathos by stating these products are for the ones that “trust you,” suggesting your family and friends, while having a picture of a mother and daughter in the setting of a home. I don’t think there is a better marketing tactic than to target your family and to give them a way to live better. They also use big bold blue letters for this ad. I think blue suggests a soothing and trusting emotion

In the world of advertisement, there are more than a handful of ways to attract the users of social marketing. In the eyes of social marketing they look at this advertisement and would think twice about unlocking their cell phone. This image was created to lessen the amount of people using their cell phones while behind the wheel. This image is a car on the unlock button on iPhones and a truck on the other side. When you slide the unblock button on the cell phone it makes the car crash into the truck, as if that would happen if a cell phone was being used behind the wheel. This particular advertisement caught my eye because it is so simple but yet sends a huge message. El Colombiano creates a memorable image for young adults by using a subtle grey color with a simple design and a recognizable image for the

Apple’s iPhones have captured the hand of many people in today's society. Smartphones these days never leave the sight of their owners; they are used for every purpose imaginable. From researching topics to even playing Angry Birds, iPhones have a use for everyone. In Apple’s commercial they depict the Cookie Monster baking some cookies.The Cookie Monster shows us how easy it is to use the timer on his iPhone with the hands-free, voice detecting Siri application. The creators of this commercial use humor, simplicity, memories, and a famous hobby to drive their point about how the Apple Iphone has a use for everyone of all ages.

At the beginning and end of the commercial, a folding fan rolls across the screen. At the end, white orchids float into the left half of the image, as Opium’s red and gold bottle dissolves into the right. The fan, the white orchids, and the design of the Opium bottle are all signifiers of warm, sensual, feminine qualities with a specific “Eastern” bent. At

This paper will discuss one of the "iphone 4 Face Time" commercial advertisements (HYPERLINK "http://www.youtube.com/watch?v=yatSAEqNL7k"http://www.youtube.com/watch?v=yatSAEqNL7k) that I like most due to its ability to create emotional feelings inside me. "Iphone 4" is another appealing product of Apple, launched in 2010 along with several ads on television, newspapers and internet. Apple has a very old history of producing creative and subliminal ads that touch the heart of the consumers, as discussed in the psychoanalytic approach of Sigmund Freud (O'Shanghnessy and O'Shaughnessy 166).

Steve Jobs once said, “Every once in a while a revolutionary product comes along that changes everything. It's very fortunate if you can work on just one of these in your career.” On January 9th, 2007 Apple changed this society by introducing the iPhone, virtually putting the world in the palm of society’s hands. IPhones provide individuals with the latest technology, allowing one to do anything from chatting with friends to measuring ones heart rate. This innovation is excellent and makes society’s lives a lot easier by the simplicity and instant gratification. Although helpful to everyone, iPhones have become addictive. This current generation has become attached and less self-reliant, now relying on the technology of a phone. IPhones