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Hals Woodworking Essay

Decent Essays

HAL’S WOODWORKING
SWOT ANALYSIS

Table of Contents
SWOT Diagram…...………………………………………………….......3
Introduction…………….………………………………………………. ..4
Strengths...………………………………………………………………..4
Weaknesses……………………………………………………………….5
Opportunities……………………………………………………………..5
Threats….………………………………………………………………...5
Conclusions and Recommendations..……………………………………6
References…..……………………………………………………………7

| | Strengths | | | | | Weaknesses | | | | | | | | | | | | | • | Family owned business | | | • | Local presence | | | • | Local community presence | | | • | Limited Internet website | | • | Service oriented tradition. | | | • | Small online selection | | • | Established tradition | | | • | No …show more content…

The current website includes information about the company and some store information, such as locations and hours. Management is considering expanding the web site to include online shopping. Through the analysis of the strengths, weaknesses, opportunities, and threats I have determined that expanding Hal’s Woodworking is good idea since it has many strengths that will overcome its weaknesses. Expanding will be necessary for the company to stay in business for the long term. But Hal’s Woodworking also needs to focus on their weaknesses and threats to avoid being run out of business by large chain retailers such as Home Depot and Amazon.
Strengths
Hal’s Woodworking has various strengths that could make the expansion of selling products on a website successful. Hal’s Woodworking has strong local community presence that through the expansion of the website will allow the company to reach customers who they can’t reach now by moving from local to worldwide.

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