Has Globalization Change Culture and Societal Norms?

Globalization is very synonym to us since the past few years. It can be defined as process by which regional economies, societies and cultures have become integrated through a global network of communication, transportation and trade. Globalization also has made a vast change in every angle of humans life and one of it is, our cultural tradition could be affected due to globalization process. Culture is what people eat, how they dress , beliefs they hold and activities they practice. Globalization has joined different cultures and made it into something different. There are three things that could be affected: Food culture, traditional attire and traditional performing arts.

Globalization is one of the most discussed and controversial terms in modern history, while many people believe free trade drive global economic growth, create jobs, and lower prices for consumers. Contrary, others argue global cooperation mainly abuse, underpaid their employees lastly benefits from tax havens. Regardless of someone’s personal view, globalization is an ancient and profound system based on international strategies of which economic, political, and sociocultural relations are interconnected across long geographical boundaries. This Integration occurs as technological advances simplify and facilitated the trading of goods and services, the flow of capital, and migration of people across the globe. Lughod Provides a comparative

Although the first use of the term ‘globalization’ can be traced back to the 1940s, it was only after half a century that this concept stormed the public consciousness. The buzzword ‘globalization’ exploded into the ‘Roaring nineties’ because it captured the increasingly interdependent nature of social life on this planet. Earlier the concept of globalization was viewed as a techo-economic juggernaut spreading western culture and the intellection of capitalism and quashing local beliefs and national traditions. Thus, it was viewed as a ripple of Americanization. One corollary of the propagation of this perspective created fears in the minds of people, who had utter love and affection towards their own culture.

Globalization has welcomed the production and dispensation of goods and services across international borders. The globalization process allows nations to have access to certain products that they would not otherwise have. However, there are consequences to this new development, one of which includes competition between local and foreign goods and producers. When foreign food is available to the market, it is often sold at a cheaper price and this normally replaces local farmers and the food they produce. Globalization has more so increased trade in cultural products and services internationally. These products and services include music, films and publications and with this revelation of cultural products from other nations, comes the undermining

The United Nations states that globalisation “is a widely-used term that can be defined in a number of different ways. When used in an economic context, it refers to the reduction and removal of barriers between national borders in order to facilitate the flow of goods, capital, services and labour… although considerable barriers remain to the flow of labour… Globalisation is not a new phenomenon. It began in the late nineteenth century, but its spread slowed during the period from the start of the First World War until the third quarter of the twentieth century. This slowdown can be attributed to the inward looking policies pursued by a number of countries in order to protect their respective industries… however, the pace of globalisation picked up rapidly during the fourth quarter of the twentieth century” Globalization has expanded quickly in the course of recent years; the primary helping variables are regularly highlighted as:

The theory of globalization today is a field of intensive debate as the efforts towards defining globalization most often highlight its individual aspects. According to Held and McGrew (1999), “globalisation is an idea whose time has come, yet it lacks precise definition”. Despite the ambiguity of the term “globalisation,” the use of the term, according to Held and McGrew, reflects increased interconnectedness in political, economic and cultural matters across the world creating a shared social space. Given this inter-connectedness, globalisation may be defined as: “a process which embodies a transformation in the spatial organisation of social relations and

Globalization involves a variety of links expanding and tightening a web of political, economic and cultural inter-connections. Most attention has been devoted to merchandise trade as it has had the most immediate (or most visible) consequences, but capital, in and of itself, has come to play an arguably even larger role than the trade in material goods. Human movements also link previously separate communities. Finally, there is the cultural connection. All the individual data would indicate that we are undergoing a process of compression of international time and space and an intensification of international relations. The separation of production and consumption that is the heart of modern capitalism appears to have

The concept of globalization is a complex and peculiar one, failing to be definable by a single, precise definition. Centrally, globalization involves information and goods being exchanged amongst different countries. These interactions and interchanges among countries globally over time is due to an increase in communication and transport networks. Globalization is often divided into three main areas being economic globalization, cultural globalization and political globalization. All three are vital areas to one’s life and globalization is said to have a large impact on each. Although globalization is controversial in the aspect that it cannot be declared just how much of an influence the notion has in the world. Political scientists such as Muhammad Ijaz Latif, Anton Pelinka and Martin Wolf all discuss this issue in their respective pieces as well as differing aspects of globalization such as the role the European Union plays in relation to globalization, the different perspectives of globalization and the challenges of the nation-state in regards to globalization.

In this essay I will give a detailed explanation of what sociologists mean by the term ‘globalisation’ and how they have tried to explain it.

Globalization refers the movement toward globally similar social attitudes, linguistic, global trades, through increased connectedness among countries and individuals worldwide. This globalization allows citizens to discover and explore other cultures. As globalization occurs, local cultures need to take an active role. With actively engaged local cultures, globalization can be a win-win situation in both world and local cultures and can lead citizens throughout the world to have more respect for other cultures. Moreover, the cultural globalization would not threaten the local cultures, also the globalization of culture can be considered as suitable phenomenon where the culture and knowledge spreads between East and West.

Globalization and the global trend of culture have defined the processes in which we share and connect ourselves, others, and the world. Globalization can take on many different shapes and forms in its free flow of goods and services across national borders. As we know globalization is an integration of business and trade between different organizations. So, when there is an international interaction that can easily affect people’s cultural, environmental and social life in one way or the other that can easily create a disorder in growth and could impact the local human right in different ways. Culture is one of the many things affected by globalization through different ways of international trading processes. Nations have been tackling to preserve their indigenous cultures and mores from the influential cultures in different ways.

We live in a world where, with every day that passes, more and more of the barriers that isolate us from the rest of the globe are being dismantled. But what implications does the process of globalization have with regards to its effects on real people in real time? Given the vastly different political and economic climates of different societies around the world, as well as the vast differences between class groups within individual societies, this issue is not as simple as pointing to an individual ethnographic example and stating ‘globalisation affects all of humanity in this way’. There are clearly going to be varying degrees of positive and negative implications, depending on the society in question.

Globalization has more of a negative effect on traditions than a positive effect. Many cultural traditions are extinct because a lot of cultures are modern and revolve their cultural practices off of America’s practices or another culture’s practices. Globalization has a negative effect on cultures and traditions in many ways; globalization causes traditions to disappear, older generations to feel angry, and businesses to fail. Globalization is a positive thing because it causes a bigger bond and better understanding of other cultures. In general, globalization causes more bad than good within different cultures around the world.

Globalization brings more negative consequences that outweighs its benefits. One area it has really affected that gives me concern is "culture". "Globalization can be defined as the interaction and integration amongst people, companies and governments of different nations. Its a process that it's aided by international trade and investment and driven by information technology" extracted from ( globalization101.org) "Culture is the characteristics and knowledge of a particular group of people, encompassing language, religion, cuisine, social habits, music and arts"(published on livesience by: zimmermann, July 12, 2017). Globalization has impacted so much negatively on culture. The section of culture I believe globalization has affected most is the fashion industry, language and the character of people world wide. Nigeria where I come from is a developing country and we see globalization as an opportunity for development. This has been one of the major mediums that has earned globalization the lands of Nigeria to dominate and our culture to alter. In the early centuries in Nigeria, women used to be known for wearing clothes that fully covered their body. And any woman seen in a cloth that exposes any sensitive part of her body(shape, breast, lap) was regarded as irresponsible and in most cases, regarded as a prostitute. Young boys were also known for wearing trousers that weren't tight on them or sagging . This is no longer the case since Nigeria embraced globalization. Today all over the streets of Nigeria, indecent dressing has captured the hearts of our youths and even the elderly. Our young girls now wear mini skirts, slacked blouse that exposes their breast, and also tight trousers all in the name of "civilization". And sadly enough even some married women Have adopted this pattern of dressing. This has lead to so many divorce and rape cases in Nigeria. Now, most guys consider sagging of their pants(trousers), wearing tight/ pencil trousers and earrings as fashion. These are things that was regarded in the early centuries as signs of madness and a show of indiscipline. Globalization has also impacted negatively on our language system. Our local dialects are no longer spoken and regarded the way it was in

Over the pass 100 years the world has currently been experiencing a dynamic shift called globalisation. Globalisation the known process that created so many aggravated issues across all cultures including environmental damages, economic damages and political damages (Huwart, Jean-Yves and Loïc Verdier. 2013), (Giddens, 2002), (Mikler, 2011). This essay will endure a hyperglobalist perspective to globalisation, arguing how the government power is weakened by globalisation and what the after effects are. Already a known ambassador of inequality, deforestation, Global warming, polluted air, wars and poverty globalisation is slowly diminishing what ever freedom and serenity society has left (Huwart, Jean-Yves and Loïc Verdier. 2013). The hyperglobalist perspective agrees that globalisation has respectively made its demanding impacts in the last 10 years but has been around for 100 years with thanks to the industrial revolution, technological innovation and the most important slowly emerging role of transportation (Cetkovic, J. 2012). Globalisation is a process driven by international trade and investments between the people, companies and governments around the world, ‘Globalisation is everything, everything is globalisation’ (Cetkovic, J. 2012, 1) The following paragraph will further explain a radical perspective and why its the necessary perspective to understand the effects of globalisation at both macro and micro levels.