Market Share Estimation & Analysis of Customer Satisfaction Index for Henkel CAC Pvt. Ltd.
YEAR: 2011 (APRIL-JUNE)
ACKNOWLEDGEMENTS
We would like to thank Mr. Kona Prasadrao, our project guide, for his guidance and support throughout the internship. Without his cooperation and review, the project would not have encompassed so many aspects of marketing and would not have been such a wonderful learning experience.
We would also like to express our gratitude to the AIL Sales Team for their support and assistance in the internship process in providing a working atmosphere conducive for learning and interaction.
Special thanks to Mr. Dharmesh Shah and Mr. Pankaj Bhalerao for giving us this opportunity and for the constant
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Founded in 1876, Henkel holds globally leading market positions both in the consumer and industrial businesses. It controls leading brands like, Plastic Padding chemicals, Persil, washing powder, Spee washing powder, Vernal/Silan fabric softener, Somat/Glist dishwasher tablets, Pril washing-up liquid, Schwarzkopf hair care (Cosmetics Company Hans Schwarzkopf GmbH was acquired by Henkel in 1995. After the integration in 1997 the business sectors brand-name products were assigned to Schwarzkopf & Henkel Cosmetics GmbH, Düsseldorf, and hair salon products to Hans Schwarzkopf GmbH & Co KG (Schwarzkopf Professional), Hamburg, respectively), Schauma shampoo, Fa shower gel and deodorant, Diadermine skin and body care, Dial shower and hand soap, Loctite and UniBond adhesives and sealants, Pritt glue sticks, Polyseamseal caulk, and Persil abaya shampoo. Historically, Henkel 's most famous brand is Persil, the first commercial laundry detergent. Before that it was only either soap flakes or actual bars of soap. With presence in 125 countries on five continents and about 48,000 employees worldwide, Henkel engages in the majority of its business within Europe and North America.
1.2 Henkel-Adhesive Technologies
Henkel is the world market leader in adhesives, sealants and surface
Foremost, I would like to express my sincere gratitude to my advisor Ms. Upekha Manamendra for the continuous support of create this report, for her patience, motivation, enthusiasm and immense knowledge. I could not have imagined having a better advisor and mentor for create my report.
You will also read about the Company’s advertising strategy and how this approach will bring into line the Company’s marketing goals. It will be determined how effectively the advertising will be measured and how the different promotional strategies relevant to the Company advertising will be utilized. Further discussion will establish the best marketing research approach used to measure customer satisfaction with the Company’s product (cassava powder) and training service initiated to train farmer in implementing large-scale farming. It will be explained how gaps in customer expectations and experiences will be addressed by the marketing wing of the Company, using the high knowledge and proficiency of experienced and well-schooled people in marketing management.
It was a pleasure meeting you and other members of the internship selection committee. I appreciated the time and effort that was spent in order to become more familiar with my application.
As this is the last day of my internship, I’d like to express my gratitude to you for a wonderful summer. I have learned a lot and gained a priceless experience thanks to the great and brilliant people I have met and interacted with during my ten weeks at the firm. I am really thankful for all the insightful and engaging conversations I have had throughout the summer and would love to pick up on those in the future.
I just wanted to say thank you being a part of my internship experience and I hope all is well with you!
I would like to thank each and every employee at Burl’s Collision Center who helped and mentored me throughout the internship process.
I would like to at this time take a moment to thank each of you for your assistance and the support provided to me and our HCMO interns. This has been a very big year for the Recruitment Office as a whole and the NPSV program grew beyond any expectations that we could have imagined.
Thank you all so much for the time you took to speak with us. It was a pleasure getting to meet you all during the luncheon. It was a most memorable experience and truly enjoyable leaning more about Assurant. The conversations shared with Assurant’s leaders provided insightful advice and tips that will help develop my professional career.
As i begin to wrap up my internship at the firm, I would like to thank you for this truly incredible experience. If it wasn't for you none of this would be possible. You were always by my side, coaching in resume writing, helping with interview process, revising drafts of my personal statement...You are a huge part of my success and I will be forever grateful for all your help and support in my professional career development.
The Timken Company – a leader in the bearing industry, is considering acquiring the Torrington Company. Torrington Company, a leading manufacturer of needle roller bearings which is an engineering solution segment from Ingersoll-Rand. Both companies operate and compete in same business and therefore, Timken is seeking substantial operating synergies from this largest acquisition of its history. With this acquisition, Timken is increasing the size of company by almost 50 percent. And, Timken will continue to concentrate on what it do best by buying a company in an industry, where it has a leadership position built on decades of expertise. Timken expects to expand its worldwide business base with new products and services as both companies
Over the summer I’ve met so many people that were willing to help so much. Yet your one of those people that actually took the time to and tried to teach me something. I know that sometimes instead of helping you I made things more difficult. I really appreciated that when ever I had a question you would try your best to answer it even if it didn't make sense.I hope that you continue to supervise other BrandLab interns in the future.
Allowing the student to successful learn and complete the business internship. The achievement of these objective will be reiterated across the final report and the practicum provider’s final assessment. The experience has been highly successful with the student being offered a permanent position as the HR Officer following the completion of the degree in 2015, facilitating a smooth transition from academic studies to professional
Will this assignment be sticky for Stephenson due to the success of the organization up to this point? Or will this assignment be difficult for Stephenson due to Kelleher’s popularity?
This report is an assessment for the marketing unit in the Higher National Diploma Business Course.
According to Mohmmad Doostar and Maryam Kazemi (2012) researched the impact of brand equity and purchase decision of final consumer. The researchers have used the model of brand equity according to which brand equity has four dimensions perceived quality, brand loyalty, brand image and brand awareness. The methods to gather information in this study used were library (specialized texts) and field methods (questionnaires collected); the target population in this study was the buyers of the