Herman Miller Inc: Case Insight

The company should follow a combination of the following options to maintain long-term competitiveness: •

It is critical for any firm to identify its core strength and weak spot in it. Furthermore, company should be able to identify opportunities in market not seen by other competitors and must act upon it. Additionally, market poses threat to company also. This should be tackled by the company before it is too late to act upon. Ad-Lider should be

Leading company staff in thinking bigger, operating in direct relationship to customers and stockholders’ needs, while staying flexible and adaptable to economic and market shifts ( Gaddy, p.171)” are all examples of priorities faced by companies that want to be competitive .

Analysis of Alternate Solutions. 1). Doing absolutely nothing different and continuing business practice as usual will keep the firm in uncertainty. Although this relinquishes the firm from spending funds in new programs, this will also harm the firm’s competitive ability both in employee retention and positioning in the market.

To be successful in any modern business there are a few things that must take place. The company has to get oriented; it needs to identify the primary objectives of the business, as well as define the scope, and finally perform both internal and external analysis of the operations. Each of these things has their place and since our company is one of the best out there, the first three have already been established. What we are here today to do is to perform the analysis portion.

In order to fulfill the company’s core purpose and philosophies while still maintaining a viable

• Getting ahead of the game, namely R&D and brand positioning need to come back to the heart of the operations again. They became too risk-averse and at this point, it is costing them an arm and a leg.

Although my company focuses on the future of their strategic planning, the company uses its past results to plan for its future objectives.

We had come out two alternatives in order to help Sindy solve the dilemma she faced. The first alternative is expanding her business into middle and senior level segment after 2 years. By expanding the business, Sindy will able to get more profit. This is because the revenue that she will get from senior staff positions is higher compare to junior staff positions. The second alternative that we suggest is doing nothing. Doing nothing means that Sindy have to continue on what she do now and just focusing on the blue collar and junior staff positions.

Promote self-direction and commitment- To deal with this diversified market, companies need to tailor their approach to strategy and execution to each environment in which they operate. And because of the increasing pace of change, they need to constantly “retune” this collage of approaches. But it’s simply not feasible to manage all these shifts using traditional top-down, deliberative decision making. The ability to adjust needs to be woven into the fabric of the enterprise.

Make a decision on long term sales strategy, reducing jobs, and future investments in new supplies to improve profitability.

needs a new business strategy to remain competitive and on path to achieve its vision, mission,

The threat of delayed sales growth to find new suppliers to accommodate the C2C protocol would be an initial cost Herman-Miller would have to incur. At this time in 2002, the entire industry was seeing delayed sales growth do to a stagnant economy and the “pre-Internet-bubble” (Lee, Bony, 2009). However, because Herman-Miller still held on as one of the top furniture suppliers in the US during this time we believe this would be a valuable opportunity to set themselves apart from their competitors, who would be focused on retaining cost instead of innovation.

To combat the position, the company has three options either to use new technology, shift from manufacturing to

Change cannot be happening overnight, the management had set up the strategic objectives within a reasonable planning period. Holding frequent and effective meetings with the team to ensure the transparency of ideas and that is also helping to recognise the weakness. In spite of the fact that persuasion is the