Hidden Truths of the Food Industry

Looking at GIS’s revenue exposure, there is little political and sovereign risk as most of their income is sourced from developed economies with stable governments. Political instability or social unrest is not a major concern for GIS. As of 2017, a majority of GIS’s revenue comes from developed countries, with 79.2% of revenue coming from the Americas. 71.5% of total revenue is from the US, followed by 5.8% from Canada and 4.1% from Mainland China. Significant growth was seen in Asia with revenue from China increasing 53.5% year-over-year. Canada’s economy is growing slowly at 1.7% for the third quarter of 2017 and unemployment has dropped below 6% for the first time since 2008. China saw 6.8% GDP growth for the third quarter as

The film begins with an introduction scenery of acres and large amounts of crops (corn and wheat), along with cattle and other forms of animals used in the production of the meat industry. During the agricultural featured scene, Mr. Schlosser elucidated how food preferences and the way we eat is evolving at a rapid speed, while others still perceive the food industry as an agrarian corporation. The film then makes its emotional appeal towards the audience by providing images and videos of chickens in multiple repulsive situations. The chickens were thrown onto conveyor belts by primarily African American workers, which now accounts for a fine percentage of employees in the food industry. Schlosser elaborates on the unseen dilemma of animal and worker abuse in these corporations. He then exemplifies his realization of how the abuse is enacted in numerous ways, one of which is implementing restrictions as to what workers are allowed to do and say. They use these restrictions as a way of controlling their workers and providers in such industries, because the workers/providers can’t risk losing the income they receive from these multi-billionaire companies. The above said scenes justifies how Schlosser uses emotional appeals to the viewers in order to enhance the initial

American agriculture can produce more food on less land and at cheaper cost than any other nation. Did anyone ever wonder why or how? The documentary Food Inc., produced by Robert Kenner, is designed to put the spotlight on the unsafe preparation of food products, the inhuman treatment of animals being used, and the unethical treatment of workers in corporate farming. Robert Kenner uses multiple rhetorical analysis to get his aspect across to his viewers. Throughout the movie, there are several claims to appeal of ethos, pathos, and logos in order to uncover the true secrets of the American food during its journey to the table.

This paper will particularly focus on the food industry and will outline the ethical issue of food marketing towards children by reviewing the existing marketing ethics literature. The paper will evaluate the ethical responsibilities of marketing managers towards the issue of food marketing towards children and its impact. The paper will also explore and propose how managers of marketing can change their strategies to improve the ethical performance of the company by analyzing theories such as business ethics, social marketing and corporate social responsibility (CSR). It will discuss various theoretical approaches to marketing.

GMOs are present in many everyday food products, such examples of products are dairy products, meats, nuts, vegetables, fruits, etc. Some companies tell you if the product is organic or if it has been genetically modified. Frito-Lay is not one of those companies. Frito-Lay has used GMOs when it blatantly states that its products are all natural. How can a company state that its products are all natural if they use corn, 85% of which is genetically modified, for such chips as Tostitos and Sunchips. They hide this information knowing well enough that there would be backlash from consumers. This angered quite a few

Kenner uses the rhetorical strategy ethos by introducing important people of the food industry to the people of America. Kenner introduces us to Joel Salatin. He runs the farm called “Polyface farms”. He compares amd explains in the movie/documentary how his farm is ran and how the animals are fed and treated compared to corporations like Smithfield and Tyson. Kenner features the “Polyface Farm” from anywhere to what the animals eats to where the animals live. Salatin acknowledges that his animals do not eat corn or any product with corn involved. Salatin guides us through the process of killing chickens and how they are handled and packaged. Kenner also compared this process with with huge corporations like Tyson and how their chickens are killed. Tyson has their chicken coops packed with so many that the chickens are unable to move around so when chicken farmers feed the Tyson chickens they all keep gaining weight since they are big that they can con carry their own weight anymore. The chicken farmers emphasize that Tyson tries to make every chicken look alike so that when that chickens are packaged there will not be a huge size discrepancy. Another man interviewed in the movie/documentary is Moe Parr. Parr was a seed cleaner for local farmers around their town. Parr addressed that Monacello (seed company) was sueing him for cleaning seeds. Monasello’s argument was that they have a contract with every farmer who buys seeds from them; that when they save their seeds that they are expected to send those seeds back to the

Have you ever been in a rush, low on cash, and looking for something to eat so you didn’t really have a choice but to grab a burger with fries at your local fast food place? Have you ever paused or stopped to think about where the burger really came from, or the process that went in to be made? The Food Inc documentary investigates and exposes the American industrial production of meat, grains, and vegetables. Robert Kenner the producer of the film makes allegations in this film and he explores how food industries are deliberately hiding how and where it is our food is coming from. He emphasizes that we should find out where our food comes from and why is it that the food industry does not want us to know. Food Inc. does not only uses compelling images, such as hundreds of baby chickens being raised in spaces where they do not see an inch of sunlight, it also includes the speeches and stories of farmers, families, government officials, and victims of the food industry. The four current problems facing today’s food industry are the reformed usage of the false advertisement within the labeling of products , mistreatment of farmed animals, and the harmful chemical in our meats. The documentary Food Inc uses very persuasive tactics that demonstrates strong elements of pathos, ethos, and logos make an effective appeal, while uncovering the dark side of the food industry.

The first introduction in the film is multiple images of farms, and agriculture of all kinds. Then the author quickly states that farms do not look like they use to. The message, and start of this film is to inform the viewer about the changes in agriculture, and present ideas about where our food actually comes from. The purpose of the film is to introduce to consumers the risk of eating foods that are owned by large corporations. This film addresses issues with large corporations owning all food sources, treatment of animals, and food-borne illnesses.

In the paper titled “Factory Farming: The Truth about the Poultry Industry” by Jessica Stopa, she informs readers about the malpractices of chicken livestock in the food industry in comparison to how traditional agriculture practices were previously before the industrialization age. Her paper was intended to speak to American food consumers and bring to light or inform about the severity of industrialized farming practices. The writing was prompted by one of Ms. Stopa’s english classes and the intention of this work is to rhetorically analyze her credentials. She incorporates a heavy amount of logos into her work to backup her own logic, but also includes bits of pathos about the treatment of chicken and ethos by referring a figure who operates a local farm.

Remember when the tobacco industry was on trial and being held accountable for their illicit marketing and targeting tactics to further profits all the while denying any health issues associated? America has a similar issue but not as illuminated as the tobacco industry resulting in the surgeon general’s warning. This issue is free to market to children, free to market wherever profits are foreseeable, and free to label products to become more appealing. This issue is the ever growing food industry. Kind of taboo to blame food for the severe and skyrocketing obesity rate in America right? Have you ever checked your labels? Know what’s really in your food? Looked at and researched health programs controlled by politicians and bought and paid for health officials? The American food industry needs to have government regulation to prevent further obesity and malnutrition that is devastating our public health on a national scale.

For centuries, man has relied on animals for clothing, food, and transportation. However, the recent increase in technological advancements has been accompanied by a rise of animal consumption. Currently, the average person consumes an exceptional amount of meat each year. In order to compensate for this, an overwhelming amount of changes has enveloped the meat industry. Animals aren’t raised, they are manufactured. Eric Schlosser, the author of “Fast Food Nation” uses imagery, understatements, and short sentences when describing his visit to a meat packing plant to develop his argument against the inhumaneness of the meat industry.

It’s problematic that we don’t question the food we eat whether it be from McDonalds or a fancy upscale restaurant. We need to be more aware of what is going on around us especially when the food we eat is causing an array of health issues for us. The unsanitary conditions found within the factory farm industry contributes to the pathogens found in the meat we eat. As the saying goes you get what you pay for. Factory farming is based upon producing large quantities of meat at a very low cost. This driving force behind the system is not worth getting food poising or something detrimental. In the chapter “Influence / Speechlessness” the habitats of the chickens are displayed “jamming deformed, drugged,

America is known for being one of the unhealthiest nations in the world. This true statement is able to be traced all the way back to what is in our foods: corn, sugar, salt, and fat. Each of these ingredients are generally okay to consume small amounts. Unfortunetly, many Americans are consuming extremely high amounts of these products, simply because the ingredients are in nearly every meal you can think of. In order to fix this dilemma, the government must take action for their responsibility by requiring food labels to be clear and accurate, boost incentives for marketing healthier foods, and end subsidies for corn and soy, all while encouraging the population to consume healthier foods.

Too many people pick up food products off of the shelves and put it into their shopping cart without knowing what exactly it is or what the product has been through. After watching an absolutely disturbing documentary called "Food Inc." I started to feel strongly about the problems of the Food Industry. The problem is that our food is no longer being produced in an all American farm, but in dirty abusive factories. Not only is the food unhealthy for us after all of the processing, but the workers and animals are being abused. I know that I single handily cannot change all of the problems with the twisted food industry, but I know that I can do my part by making others aware so that they can make sure that they can make fully informed decisions about what they are putting into their carts at the grocery store and eventually into their bodies.

Throughout the years, there has been an incredible amount of speculation as to what ingredients are being put into the food we consume. The same food manufactured by major food corporations that can only be approved by the FDA. There are many techniques that these food corporations can use in order to gain consumer loyalty, but the main focus is the way their advertising works. Along with these advertisements, comes a target market as well. The food industry is constantly in speculation because there are always new foods that corporations want approved to sell. Some of these businesses are part of the fast food industry and others are international food companies that sell their products around the world. As adults and parents, we need to