Holiday Inn Analysis

These days competition is very tough among each kind of business and thus the pressure or the force to satisfy the customer’s needs and expectations are at the peak these days in events or shows like Old Station Fly In. These days the economy that we live in has moved away from what usually used to be known as normal service economy; but rather these days, the economy as well as the global mindset of people who attend events or shows is moving more towards what is known as the experience economy. Customers are happy to pay a better price but only on the leverage of getting a premium service and special memorable experience for the price they are paying. These days customers demand unique experiences and organisers need to provide them so as to have a regular clientele and more marketing and business. E.g. If we take the example of Old station Fly In show, there was a dinner organised for the patrons flying in and driving to the show; although the dinner had a very special speaker ’Matt Hall’; it would have been much more attracting feature of the food was arranged by someone famous such as any master chef celebrity or any famous cooking

In the novel The Hotel New Hampshire, John Irving sets the beginning of the story in 1955 where women are portrayed as innocent, vulnerable individuals suit for cleaning. As the Berry family is discussing how Mr. and Mrs. Berry met each other, John Berry, the narrator informs the audience of what his mother did as a job while working at a hotel, he states, “My mother was a chambermaid, although she dressed in her own clothes for serving dinner, and she helped serve cocktails under the tents to the lawn parties” (Irving, 5). It was common for women during the 1950s to be the one’s who clean wash clothes, and prepare dinner. Earlier, John mentions how education was also different for his mother, “My mother, who (being a girl) could never go to Dairy School, attended the private female seminary also in town” (6). Girls were not admitted into the school which John’s mother attended. The Dairy School, which is across from the family hotel had not yet accepted girls into the school, the time setting in the novel was now early nineteen fifties. While Chipper Dove is walking and steps in a pile of poop, he turns to another football player and demands that he cleans his shoe for him. The football player that was instructed to clean Dove’s shoe, Poindexter, shows resistant. Dove then rudely states to Poindexter,“‘They don’t have girls here yet, Poindexter,’ said the running back from Boston, ‘so there’s nobody but you to clean the shit off my shoes’” (51). It is clear to see that Dove’s words portray him as a person that believes girls are the one’s who are responsible for all of the dirty work, and the cleaning - of his nasty shoe.

As we discussed in class, every business is faced with these issues and they are important to managers making strategic decisions. One of the first things learned about business is that if there is no demand for a good or service, the firm that provides it will not continue to exist. Over time the hotel industry has continued to change with market conditions and make itself attractive to business

The Hotel Monaco recognizes that 65 percent of their clients are business travelers and therefore accommodate this clientele’s stay with the appropriate amenities. They do this by providing three meeting rooms, each guest room has a two-line phone and a fax machine, they provide business services at the front desk, and have full audio/visual department. Where they go above and beyond is being the Hotel Monaco is of a boutique design with 192 rooms priced in a four-star range they provide the same quality and services of a luxury hotel but in an atmosphere of staying at a friend’s home. These adaptations in their operational organization to better suit the needs of customers within varying regions of operations have effectively proven to be profitable.

. Hospitality is one of the largest growing industries in the world. Past two decade word has witnessed booming growth of hospitality industry. Three are different category of service offers to different Clients like luxury to budget etc. This sector play very important role in countries GDP growth and employment growth. There are lot issues facing this industry these are different sustainable issues like social, economical and environmental issues which increase coast .another one is increasing operating cost and labor cost problem one of the major problem facing nowadays because shortage of skilled labors, highest staff turnover etc. another problem is increasing competition many companies force to cut down their prices

Each year the objective was to increase and attract more occupants which she did for the company. Also, the introduction of internet communications is a big plus for the business traveller using the hotel. We now know how important the internet is to every type of guest these days. Furthermore, location positioning is important and with hotels located on major highways, office complexes, airports and surrounding large shopping centres it is fighting other competitive hotels.

Developing a business plan for an existing business or conducting a feasibility study for a new venture requires a thorough analysis of market conditions. Market conditions in your area have a significant impact on the profitability of your hotel or motel. The strength of the local lodging market affects how many rooms you can sell and the rates that you can charge. This guidebook will help you analyze your market so that you can gauge the potential of your operation and make more informed operating and investment decisions. On the pages that follow are a series of checklists to help you collect and analyze information as part of a hotel/motel market analysis. The checklists, tailored to the hotel/motel

a) One of the trends that are occurring in the hotel industry is the increase in construction in certain pipelines and areas. The Spanish influenced countries of Latin America and South America are seeing the largest increase. The increased interest in the Hispanic culture by society is driving many consumers to want to escape to the sandy beaches and the tropical oasis. The other trend is the decrease in the African and the Middle Eastern Pipelines. Much of this can be contributed to the political unrest in these countries that is covered by the media. While many still want to go on vacations to their holy lands for religious purposes or visit many ancient areas of art and documented

The net-loss of the company is $15.7 million and four senior vice presidents were brought in to present the effects of the last five years. Kelly Elizabeth who is very knowledgeable in the marketing field was bought in to try and solve and help with a profitable year from 2004. Part of the core problem I believe is not distinguishing what type of hotel/s the company is targeting to its audience as it has changed through the years between the pleasure/vacation traveler and the business traveler. As a frequent guest to hotels trying to mix the two is not going to work and even though objectives were met the daily average rate objective was not met. Furthermore, in 2006 the frequent business traveler complained about the hotel system at Astor Lodges & Suites. Other key factors that are also a problem is either being a limited service hotel or a full service which Astor Lodges differs. Also, what locations are beneficial and hotel segments are helping with profits within the company.

Over the years, the lodging industry has seen its share of tough times.There were many tragic events all over the world. Some tragics were 9/11 terrorist attack,Hurricane Katrina, Great Recession,Gulf of Mexico oil spill, Earthquake in Haiti,Tsunami in Japan,Boston Marathon bombing, Ebola,the Paris attack,Zika virus,Madrid bombing,London Olympic bombing and many more. Those tragic events had a huge impact on the financial performances of hospitality and tourism business.One tragic event that effected the hospitlaty and toursim buisness was The Great Recession. The Great Recession which officially lasted from December 2007 to June 20.It began with the bursting of an 8 trillion dollar housing bubble.During the recession the hotels has been

This report will discuss the following theory in assisting the planning of a community level event;

In Zimbabwe, Harare is an unbeatable destination for hospitality services of all sorts. Hospitality is the harmonious mixture of shelter, food and beverage, the physical environment, the behavior and attitude of people, Pizer (2011). The hospitality services are mostly found in hotels and a hotel is ............. The researcher wants to find out what are the challenges that are faced by the hotels in Harare. The researcher embarks on this study to gain a deeper understanding of the research problem and to hone the research problem solving skills in the area understudy. The researcher carries out this research by desire to understand the challenges that are faced by hotels, and also to determine whether the findings will have the significance in addressing the research problem. Hotels are part of the greatest contributors that contribute towards the Gross Domestic Product (GDP) of Zimbabwe, Deswell (2007). The hotels are responsible for being hospitable because hospitality is essential in attracting visitors to the establishment such as the star rated hotels. The research is worth doing because it provides a fresh insight about what solutions to implement so as to avoid future operational challenges that will continue to affect the operations of hotels in Harare. The study also sought to identify the challenges that affect the hotel operations in Harare with a view to recommend measures that can

In this new era, it is difficult to continuous survive in the hotel industry, the numbers of the hotel organizations increased dramatically to cover the huge flows of tourists. It means that the more the hotel organizations develop, the more the competitors surrounded. Hotel which had good image and able to provide high quality service will attract the attention of tourists, because tourists will tend to make comparison between hotels which able to give them the most valuable rate of services with reasonable price. Based on this statement, hotelier will make the improvement in terms of marketing, resources and financial to increase their strength in hotel industry.

TASK 2 - DISCUSSION PAPER (2362 words) Abstract Introduction Aims & Objectives Methodology Discussion & Conclusion Impact of the Macro Theme in the events industry Impact of Government Policies in the Events Market Competition Recommendations Requirements and Adaptations

Since 2003, there has been an improvement in the performance of the average daily rate, occupancy and revenue per room for all hotel segments. However, these improvements came after substantial declines on all these measures in 2001 and 2002 after a peak year in 2000. In 2004, the “average occupancy across all hotel segments was 61.3%, the average daily rate was $86, and the revenue per available room was 453”. Even after looking at these results, the 5 major hotel segments still varied significantly on these performance measures.