How Do Video Games Affect Body Image

In our society, we tell little girls to love and to be true to oneself. As they grow up, this message begins to disappear because our culture contradicts this idea. As girls enter the world, they are already confined with how the media set unrealistic standards for the female population. This leads girls to harm their own body, including eating disorders such as bulimia, and anorexia. The most prominent cause of these acts is advertisements. Advertisements are everywhere and they have the power to promote, sell, encourage, and give unrealistic ideals of the common people. Advertisements and media images have a negative effect on the way women view their body image which leads to self-harm.

Body image encompasses how we perceive our bodies, how we feel about our physical experience as well as how we think and talk about our bodies, our sense of how other people view our bodies, our sense of our bodies in physical space, and our level of connectedness to our bodies. Over the past three decades, while America has gotten heavier, the "ideal woman" presented in the media has become thinner. Teenagers are the heaviest users of mass media, and American women are taught at a young age to take desperate measures in the form of extreme dieting to control their

Agliata, D., & Tantleff-Dunn, S., (2004). The Impact of Media Exposure on Males’ Body Image.

Over the years there have been several studies on the effects the media has on shaping an individual’s body image. A long with these studies came scientific social theories; some of these theories include the social comparison theory, self-schema theory, self-discrepancy theory. The social comparison was developed in the 1950’s by Leon Festinger. This theory states that that we determine our own social and personal worth based on how we stack up against others. Individuals will compare themselves to others as a way to measure success. In the Self-schema

Over time, the perfect body image has changed in many ways. This is very evident in the female sex, especially through media. “Americans spend about 68 hours per week exposed to various forms of media” (US Census Bureau 2009). This media exposure through outlets such as t.v., radio, music videos, movies, and the internet, all influence the way people think about gender. The media influence is very evident in the way people view women and think about women in different cultures. Media influence on women creates negative viewpoints with how women view themselves and even how men view themselves, in turn making it hard to break certain beliefs and stereotypes instilled on society.

The purpose of this study is to determine if media is the primary factor affecting a person’s body image or if the person’s body image is impacted more by their social relationships in their life or if their body image is affected by the combination both the media and relationship within peer

In the article, “The Negative Effects of the Media on Body Image” by Esther Vargas, there were several issues discussed about the negative effects that media has on body image in society. Many girls

Kover, A. (2009, April 30). Effects of the Media on Body Image. Retrieved March 21, 2017, from

This study was conducted to analyze the impact of media, mainly fashion magazines, on how women perceived the idealized body weight and shape as well as the impact of media on the decision to diet or initiate an exercise program. Twenty working class women were given questionnaires at different times. The exposure to fashion magazines was assessed by determining whether the participant was a high level frequency viewer of fashion magazines, viewing them once per week up to daily, or a low level frequency viewer, from never viewing them to viewing only once per month.

International studies have shown that between seven and eleven per cent of gamers show some symptoms associated with addiction. Some teens are heavy users of online role-playing games (RPGs) such as World of Warcraft and multiplayer games such as Call of Duty in which they interact with other players in real time. These teens will often neglect schoolwork and other aspects of their daily lives when they become immersed in these games. The American Medical Association has identified “video game overuse” as ‘behaviour’.

The results of this study indicated a low effect size for all studies. The participants who were shown pictures in the media of thin models tended to think there was something wrong with their body weight. Other participants who viewed models who were overweight tended to have a positive outlook on their body image. Another study that was conducted by Han, 2003 looked at female Korean college students and the way in which media exposure affected the way they perceive body image. This experiment was conducted by using 42 college female college students who were exposed to images of thin models in magazine ads. After viewing the images for about 5 minutes the women were then asked to fill out a questionnaire. This questionnaire was built to see their indication on body dissatisfaction and eating disturbance based upon the pictures that were shown. Then an upward comparison was used to see whether they agreed or disagreed with the images of the models shown. As these results stated the females that were exposed to the pictures of the thin models showed a higher level of upward comparison then those who were not shown the models. Participants in the experimental group also perceived the thin models to be more practical than those who were participants of the control group. A second part of this experiment used 75 female college

The female body image is highly influenced by the mass media and the media’s portrayal of women, ‘70% of college women say they feel worse about their own looks after reading women’s magazines’ (University of Massachusetts & Stanford University, 2006), the portrayal of women in the media has an unrealistic approach and brings out body dissatisfactions and this results in eating problems and disorders.

Throughout the world women are depicted to be oversexualized among forms of media such as video games and comic books. The idea of oversexualization towards female characters is that they have been often drawn and animated in hypersexual ways. Even going as far as viewing them as a sex object, their revealing body images are eye candy through the eyes of men. Hence women found in comic books and video games are frequently emphasized by their excessive physical appearances, objectification, portrayal, and character role.

Preview of Main Points: I will begin by explaining how the perfect body image shown in the media is unrealistic, then, I will talk about how the unrealistic images lead to both men and women to have a low self-esteem and eating disorders that develop due to people wanting to look like the images shown in the media. Lastly, I’ll talk about a solution we can do to stop the portrayal of an unrealistic body image.

Media and Body Image. In order to prevent continued negative effects on body image by the media, it has been suggested that images that have been changed need to have labels to prevent body dissatisfaction (Slater et al., 2012). Wang et al. (2010) provided evidence that both men and women attempt to appear like the people portrayed in magazines. Men were influenced by health and sports magazines, whereas women attempted to look like the models in entertainment and fashion magazines (Wang, 2010). Participants in the Slater et al. (2012) study showed that warning labels may help prevent the negative effects of media images, as they portray an unrealistic ideal for the human body (Slater et al., 2012; Wang, 2010).