How Does Media Affect Body Image

In our society, we tell little girls to love and to be true to oneself. As they grow up, this message begins to disappear because our culture contradicts this idea. As girls enter the world, they are already confined with how the media set unrealistic standards for the female population. This leads girls to harm their own body, including eating disorders such as bulimia, and anorexia. The most prominent cause of these acts is advertisements. Advertisements are everywhere and they have the power to promote, sell, encourage, and give unrealistic ideals of the common people. Advertisements and media images have a negative effect on the way women view their body image which leads to self-harm.

Under society’s customs for decades, young women have found themselves immersed in the pressure and anticipation to have exemplary bodies. Nearly every young woman prefers to be slim, have a perfectly shaped body, that is beautified by applying pounds of makeup to their face but does not appear ridiculously overdone. Who’s responsible for these measures imposed on young women? When a young girl picks up the model on the cover of Vogue being called flawless, naturally it’s easy for her to then aspire to be a real-life imitation of the that model. These companies produce magazine covers shown with girls’ images daily. As if keeping the perfect body wasn’t hard enough, our culture also forces girls into the forever expanding world of composition, however, body image is a surging subject for young girls. Advertisements and pictures of lean female models are all over. Young women are measured and perplexed by their physical appearances with attire intended to raise their physical structures; social media, magazines, the society, marketing campaigns, advertisements, and the fashion gurus add to a strand of excellence.

Modern people live media-saturated lives, even children as young as 6 years old, have had some type of media exposure. Extensive exposure to media outlets can lead to body image issues. Body image is defined as, the subjective picture or mental image of one's own body (Smolak 2003). Body image is formed as people compare themselves to others. Because, people are exposed to countless media images; these images become the basis for such comparisons. These mental comparisons, have a strong influence on an individual’s personal perception of beauty. Media outlets create images and pressures about what our bodies should look like; however, sometimes these images have been manipulated, creating an unrealistic expectation of beauty. When an individual believes that their body is substandard, they can become depressed, suffer from low self-esteem, or develop eating disorders.

A body image is a subjective combination of all the thoughts, emotions, and judgments that an individual may perceive about his or her own body. Each individual has a unique perception of his or her own body. This image is strongly influenced and often times skewed due to the increasing pressure created from outside, societal factors. With a world that is continuously creating new forms of social media and entertainment, individuals are constantly exposed to images that supposedly define bodily perfection and are then expected to resemble these images in order to fit in and/or please society. The expectations that have been put in place by society has created unwanted pressure on individuals who feel as if they need to resemble these images to get society’s approval.

Over time, the perfect body image has changed in many ways. This is very evident in the female sex, especially through media. “Americans spend about 68 hours per week exposed to various forms of media” (US Census Bureau 2009). This media exposure through outlets such as t.v., radio, music videos, movies, and the internet, all influence the way people think about gender. The media influence is very evident in the way people view women and think about women in different cultures. Media influence on women creates negative viewpoints with how women view themselves and even how men view themselves, in turn making it hard to break certain beliefs and stereotypes instilled on society.

When looking into the mirror at oneself, what imperfections come to mind? Often times answers are given that a person believes they are overweight, not beautiful enough, or that their clothing is unappealing. Most people have at least one thing they wish they could improve about themselves and some work very hard to change it. It is understandable to work at improving one’s self image and it can help a person learn a lot about themselves. By leaving room for improvement open for oneself, a person becomes more willing to do so in more aspects of their life. The problem arises when an individual allows the media’s perceptions of perfection affect how their life is lived. These media portrayals can be easily found through the internet, newspapers,

For many years the media has been blasted as the cause of numerous negative events that continue to happen in our society. Anti-media supporters have placed the blame for increased violence in the nation on media’s exposure to violent entertainment shows and movies. Media’s promotion of the thin ideal in female models and actors as well as media’s use of very muscular male models and actors may perpetuate the idea that the average person should either be skinny or muscular. An average person who is not skinny or muscular may feel as though they are not living up to society standards which greatly effects their emotional self-esteem. However not every person encountered indicates they are negatively affected by media’s emphasis on skinny or muscular people.

This study was conducted to analyze the impact of media, mainly fashion magazines, on how women perceived the idealized body weight and shape as well as the impact of media on the decision to diet or initiate an exercise program. Twenty working class women were given questionnaires at different times. The exposure to fashion magazines was assessed by determining whether the participant was a high level frequency viewer of fashion magazines, viewing them once per week up to daily, or a low level frequency viewer, from never viewing them to viewing only once per month.

Over the past 10 years, mass media and the access to social networks has evolved substantially causing the effects of negative self-image and what is considered beautiful. Body image expectations for both African-American male and female share the battles of society’s expectations, yet African American women body images come with a stricter and more unhealthy stigma; growth of social media such as Facebook, Instagram and Twitter brings these expectations of self-image into our homes and our children minds. “The Internet is easily the most pervasive form of mediated communication that we encounter in our lives. Even

Body image is how a person feels toward their bodies, and how they picture what other people see them as. Stereotypes started by the media cause normal women to sometimes feel insecure. This can case eating and mental disorders. These disorders can be dismissed by people that think the victim is just seeking attention, but these problems are real. The media, magazines, advertisements, and other social practices are negatively affecting women and how they view themselves.

In todays society media has many different represtionations of womens body ideals and they are portrayed in many different ways. The majority of body images are female and represented with negative connotations. Women are plasteted on billboards magazine covers and play an very important role in the way young women are viewed and how they feel they should look. Through out this essay I will look how media has such a massive impact on our lives and the power it has to control the ideals of young women and how the industries with in the use of media are exploting women of today and how they are benifitting from it to make multibillion companys with out the a second thought to the explotation and harm it is causing to our socity and health with in the new generorations. I will also explore how some organistions are fighting against this ideal and how this is creating a more healthy view of women and challenging what we have had drummed into since an early age.

The media has distorted people’s views on the way they look at their own body image. The media has shown what their ideal body type is, while leaving people to feel as if the average weight is not good enough. (Cardosi, 2006) We live in a world where people feel as if having zero body fat is the idea body type to have. Pictures of models for clothing stores, bathing suits, lingerie etc. all exhibit to this to be true. Body image is perceived to be negatively influenced by the media and the way that the media displays their models. Parents, teachers, adolescence and even children all find themselves to be comparing themselves based on what the media exposes. (Levine & Murnen, 2009)

Body image is a person's perception of the aesthetics or sexual attractiveness of their own body (Wikipedia). The stress in the media and in the fashion industry on a perfect female body can be emotionally damaging to the well-being of many young women which can lead to excessive dieting or plastic surgery (Wikipedia). Media plays an enormous role in promoting products through advertisements in magazines typically by using beautiful skinny women. The media sets unrealistic standards for what body image is considered “normal” especially in magazines. Young girls are being taught at a young age to be obsess over their appearance this can affect the way they think about their ideal body image in the future.

With the media being a very popular way of communication and self expression in today’s culture, it influences the way of younger generations to be more involved in today’s technology, and to allow them to influence the world by the press of a button. But one of the topics that is very controversial is that in today’s society is the high expectations of what they think a girl has to look like, from girls not having stretch marks or scars, to magazines and photographers using photoshop to convince readers that the model looks like that. With all of these being factors that there is pressure is high for many girls around the world, this has to resolved.

Media such as the internet, broadcasting, and publishing is a way to express opinions and keep up to date with the latest fashion trends. While these trends continue to go on, new trends are thought of, the trends may be a little tricky to keep up with even for celebrities. While the thought of being perfect for society, cause many adolescents to breakdown for following the false beliefs of society. Some people may use the media to be updated on important news. On the other hand, others believe the media is a horrible setting, resulting in adolescent to do whatever it takes to become just like them, poisoning their minds to become something they are not. The media produces bad influences for body image and messes with adolescents’ minds.