In this essay I intend to explore what is meant by the terms popular culture and high culture. I will also look at how the relationship between these two terms has become distorted and blurred over time. In order to reinforce what I am saying about popular and high culture I will be using a range of examples from the music industry to show how the line between high culture and popular culture has become ambiguous. I will also call upon the work of John Storey to give my work an academic foundation. Although Storey is the main academic I will be looking at, I will also include references to a number of other academics who have written about popular culture and high culture.
The term ‘popular culture’ is a particularly difficult one to
…show more content…
Once this is established, the format of the programme changes and viewers are coaxed in and persuaded to vote for the contestant that they wish to stay in the competition. Even when the show has finished, the viewers are urged to buy the records of the winning contestants. The person who benefits the most from this is Simon Cowell, who takes a certain percentage of whatever the show makes financially. This is also known as mass culture and sometimes commercial culture. Mass culture is a form of culture which is produced purely to make a profit. The profit is made by exploiting the mass members of the public into consuming a product (e.g. The X Factor). (Strinati; 1995)
This is a contradiction to the types of popular culture which are made ‘by the people and for the people’. An example of this would be the services which are provided by the BBC (British Broadcasting Corporation). T o start with, the BBC is a non profit organisation; in effect the money which it makes is put back into the corporation and consequently used to make the services that the BBC provides. Also, the BBC takes the majority of its funding from the public. Each household in the UK which owns a colour television set must pay for a TV license, which currently costs £145.50 (http://www.bbc.co.uk/aboutthebbc/licencefee). The money from the public also goes towards producing the BBC’s TV, radio and online services. The BBC also is for the people as the majority of its programming is made
It is clear that the hip hop culture plays a huge role in the lives of many people. It has influenced the way people dress, the way they talk, and the way they act. Unfortunately, many big corporations have taken advantage of this and commercialized rap music in order to gain a profit (Blair, 497). Commercialization is a very complex topic; however, it is important to understand. This is because of the fact that when something becomes widely known, such a hip hop and rap have, it is vulnerable to change (Phillips, paragraph 9). An example of this is when author Nicole Phillips states, “Hip-hop became more about edge and less about the content of the message. It became about sales….” (Phillips, paragraph 9). Therefore, in order to prevent any further change, one needs to understand commercialization and how it works. This paper is going to explore the complexities and nuances of commercialization of the hip hop culture. In order to do this, this paper will consider what commercialization of hip hop culture entails. This paper will also discuss how Elizabeth Blair, author of “Commercialization of the Rap Music Subculture,” conceptualized commercialization, as well as how she discusses the situation in general. After discussing these topics, the paper will move on to discussing cultural appropriation. This discussion will include how authors describe cultural appropriation, and a debate regarding this topic.
In the first chapter of The Rhetorical Power of Pop Culture by Deanna Sellnow, the author defines popular culture and explains the importance of studying the subject. Sellnow begins with a short explanation of ethics to convey that the influence popular culture has is not always used ethically. Secondly, Sellnow compares the different contexts of culture, elitist and diversity, to explain what popular culture is not. Popular culture is compiled of everyday things that influence people through subtle messages such as what is appropriate and inappropriate, good and bad, and so on.
In ours’, it’s everything from MTV hits, to Breaking Bad to Miley Cyrus. But historically, pop culture derived from the lower classes and the “low” culture, the exiled counterpart to “high” culture. High culture was considered to compose of art, literature, and classical music created by and for the most prestige. Over time “pop culture” slowly began to replace the phrase “ low culture,” pop culture or low culture was defined by what it wasn’t; elegant, refined, high culture, than rather by what it was. Mass culture. The masses looked for entertainment and distraction, soon enough it was assumed for pop culture to simply just amuse. However, pop culture can never be dismissed as being “just” entertainment or for “only” amusement.
It is important to understand that pop culture is not the essence of becoming cultured
“The average American home has more TV sets than people, and our TV sets are turned on an average of nearly 7 hours per day and we see about 20,000 TV commercials per year (Herr, 2007).” (Sellnow 7). This sentence alone just shows us that we are around popular culture more than we may think. In the first seven pages of “What is Popular Culture and why study it?” Deanna Sellnow talks about how popular culture influences everyone in the world. The whole passage is to explain how popular culture persuades all the people in the world. There are different ways that Sellnow explains in the passage, that popular culture shapes people from how you should act and how you should not act, to what you should believe and what you should not believe. For
Popular music is often one of the best lenses we have through which to view our own cultural orientation. Many of the artistic and experimental shifts in popular music have mirrored changes in our own society. For instance, the emergence of Elvis Presley as a public figure would signal the start of a sexual revolution and the growth in visibility of a rebellious youth culture. Similarly, the folk and psychedelic music of the 1960s was closely entangled with the Civil Rights, anti-war and social protest movements. In this regard, we can view popular music as an artifact through which to better understand the time and place in which it is produced. In light of this, the state of popular music today may suggest troubling things about our society.
This discourse revolves around discussions of what is pure and polluted culture or, respectively, authentic and inauthentic hip-hop culture (p. 144). The first level, old school is defined as pure hip-hop that is reminiscent of the early days of hip-hop music before the culture became widespread, and open to mainstream influences. Older individuals who in their youth participated as break-dancers, DJs, MCs, and graffiti artists shape the old school dimension; those individuals who helped grow hip-hop as a culture, without the goal of making a profit from their participation. The second level of this C dimension, mainstream, is characterized as hip-hop music that is made for the intent of radio and/or television, making it inauthentic hip-hop. Members of the hip-hop community who treat hip-hop like a product, rather than the culture that it is, would be seen as “sell-outs” or members of the mainstream popular
In order to prove that the Hip-Hop culture’s beliefs and goals have changed, I am mostly going to rely heavily on the culture’s music. Hip-Hop music has been the voice of the Hip-Hop culture since the beginning. It has been an outlet for those in the Hip-Hop culture to vent. To understand the changes in beliefs for the culture of Hip-Hop I must first distinguish what the original beliefs were. Then I must look at Hip-Hop music now to compare and contrast. This must be done using mostly first hand knowledge. This will give an actual inside look on the culture and eliminate preconception, lies or concealment.
Popular culture plays an important aspect in our daily life. Popular culture is continuously evolving – collective experience formed by the seemingly marginal aspects of life. By examining what society considers ‘’interesting, entertaining or worthy of admiration’’, it can be easily observed the values and aspirations held in a society. (ABC-CLIO, 2015) The history of the Gold Coast is ******. Thriving from the primitive days as a timber *****, to the twenty-first century seaside resort along with an emerging city with an increasing residential population of over half a million, the Gold Coast has now become the ‘’place
The question I have posed is a very contentious one, which has been debated by scholars and graduates for some time, with many arguing that popular culture and mass media are ways of brainwashing the 'masses' into the ways of a dominant social order. Others believe that popular culture is a type of 'folk' culture which encompasses the idea of an 'alternative' culture incorporating minority groups, perhaps with subversive values sometimes challenging the dominant control groups, as was scene with the advent of the 'Indie' music scene in the mid nineteen nineties. In this dissertation I aim to uncover whether aforementioned 'subversive values' can be uncovered in popular culture or whether popular culture is really a means by which the masses can direct dominant controlling forces.
However, what is popular culture in the context of society? Popular culture is the accumulated store of cultural products that are consumed primarily by non-elite groups such as the working, lower, and middle class. Thus, popular culture involves the aspects of social life most actively involved in by the public. As the people’s culture, popular culture is determined by the interactions between people in their everyday activities: the use of slang, styles of attire, greeting rituals and the foods that people eat are all examples of popular culture. Popular culture is also informed by the media; people have certain interests that appeal to them and they seek more information regarding it. Media thus helps to propagate this popular culture because in addition to reaching those who have already adopted society’s popular culture, so too can the people who have yet to be exposed to it join in. This is a phenomenon that we also see with the emergence of soccer. Soccer had first started out as a way for English elite to socialize among themselves. The inception of modern soccer was actually due to the ‘import’ of European soccer to the countries they were
Popular culture can be defined as “The knowledge of current or up-to-date events. It can refer to music, television, film, sports, and anything in the public domain.” (reference.com.n.d.). MTV operates globally and one may argue that MTV shapes their audience tastes however in present times the public has vast options and therefore can easily dictate by choosing the channel that best suits their tastes and wants. MTV’s power to adapt to change has worked to their advantage as they have been able to capture their target audience throughout their existence.
The popular culture of music has changed dramatically over the course of sixty five years. Since this time, new genres of music have been introduced, existing genres have changed, and fixed stereotypes have been associated with certain genres of music. Music has become a major part of popular culture, and is portrayed almost everywhere in first world societies, including on television, radio, at shopping centers, sporting events and in every area of popular culture. Music has become a major part of popular culture, and continues to strive and develop into more and diverse areas of culture.
The study of popular culture is useful in many ways. To be more specific, this course has reached its three intended main ideas: what it means to be American, how to be more consumption-conscious, and how to apply these studies in our own lives. Jim Cullen puts this in a less specific sense, arguing that the study of popular culture can “afford valuable clues – about collective fears, hopes, and debates” (Cullen, The Art of Democracy, 2). We use these clues to understand the world around us, as well as why we do what we do as Americans and as humans. I will be touching on themes that relate to this quotation by Cullen, escapism, exploitation, and globalization, as well as how these themes relate to the course goals.
Popular culture is generally believed to be comprised of a variety of elements. For example, popular culture covers the most contemporary and instant aspects of our lives. These aspects can often show the characteristics of rapid change, especially in today’s highly technological and informative world in which, people are highly influenced by the universal media. Certain standards of behaviour and common beliefs are reflected in pop culture. Because of its cohesion, pop culture both influences and reflects people’s daily life. Moreover, brands can reach iconic pop status. However, these aspects are not constant and may change rapidly. (Abbott and Sapsford, 1987).