Gender Roles In Spongebob Squarepants

Gender is a sociological idea, in which it is not based on biology. While there is some biological differences between the sexes, the “meaning” of being male or female is based on social norms. Like race, these “biological” differences provided a system of enabling inequality between the sexes. History offers many examples of the gender norms over time. Women, for centuries, are few as the homemakers and often viewed as intelligent. Despite living in the twentieth century with greater equality, one does not need to go far to see how society and media influence our perception of gender. Advertisements in various media persuade its audience to buying their products. However, the means of attracting and persuading the audience can have underlying messages. Even in entertainment for young girls these underlying messages are prevalent. One example is the popular film, The Little Mermaid, in which the main protagonist is a young female. The protagonist gave up her identity to satisfy her lover. Even traditional gender roles are at work; the film showed young girls that to be happy and successful one had to find a husband and must relinquished one’s identity (Wood 1994). The generalized perception of male and female are polar opposites. Males are viewed as masculine, strong, authoritative, powerful, and devoid of emotions. Females are viewed as beauty, fragile, nurturing, emotional and sole purpose is to please men. These ideas can lead to sexism, which can have negative effects on

Today, more children are somehow connected to the media. Having computers, television, and phones, there always is a way to access it. The media being this accessible can cause problems, because in almost every show that airs on television has some type of gender bias. From how they portray a character from it’s behavior, role or appearance. This has set bad examples for children watching since the children copy what they see on TV. The cartoons, Charlie Brown, Phineas and Ferb, and SpongeBob SquarePants all have a gender bias. Each cartoon is aired on televisions at different times, so it show’s how throughout time gender bias is still an issue.

Despite being one of the most popular, if not most popular, animated movies of all-time, Toy Story offers a limited perspective when it comes to gender because of manhood acts, homosociality, and stereotypes. The manhood acts in the film suppress women at the same time as they support the hegemonic masculinity, which is the masculinity that actively attempts to suppress women and inferior masculinities (Bird pg. 129). When the male characters in the movie do this, it approves of this negative behavior that limits the voice of the female characters. Additionally, the lack of female characters causes the film to portray homosociality, which prevents young girls from seeing a variety of representations of women in the toys. Also, the stereotypes in the movie reduce women to second class citizens. Both male and female stereotypes in the movie support the hegemonic masculinity. Ultimately, the depiction of manhood acts, homosociality, and stereotypes in the film, Toy Story, actively support the hegemonic masculinity at the expense of other gender identities.

Gender stereotypes affect children substantially. From the baby boy in blue with trucks and action figures to the baby girl in pink with dolls and princesses, these roles and generalizations affect children’s personalities while they are still developing. Those guiltiest of stereotyping in children’s media are Disney, Nintendo and other video-game companies, and reality television. These influences are expansive, and they reach past elementary-age kids to teenagers. Stereotypes negatively impact children of all ages through these forms of media, and parents need to be aware of this.

With the media becoming the main source from which the current society gets their daily information concerning products, news stories, and entertainment, it is wise to think critically about the messages they are conveying to us. These corporations spend large sums of money every day in order to grasp our attention. The question as to whether or not they have their customer’s best interest in mind arises and leaves the public no answer but to look to the advertisements they have produced. Consider the pistachio industry using a woman with a whip to grasp the viewers’ attention. In reality, is a provocative image what it takes to sell us a simple bag of pistachios? With advertising decisions like these come negative consequences such as the

The splitting of products into two genders stemmed from fiscally conscious businesses; those who had two products to sell to different people made more money than those who sold only gender neutral clothing, razors, and drinks. In modern times, almost everything in the media and in advertisements is biased based on gender. Ads for fragrance are no longer equitable; they are for cologne and perfume separately. As the businesses made money, a latent consequence arose. Those who grew in the days of binary gender products and segregated items became socialized to fit what was advertised. Boys targeted by monster truck commercials became conditioned to believe that they could only play with monster trucks and should compete with their friend’s monster trucks. Girls became conditioned to believe that dollhouses and horses were the only toy for them. These influences from the media have affected gender socialization, relationships, and expectations throughout the life course of almost every American.

Ooh who lives in a pineapple under the sea? Spongebob Squarepants! Oh, the anthem of childhood rings out over big screens across the world. The show is notorious for its lightheartedness, humour, fantastical realism, and innocence. It is a staple of my childhood, but underneath Spongebob’s goofy yellow exterior and Bikini’s Bottom’s notorious burger joint (The Krusty Krab) lies a social misconstrued perception of the roles that male and female characters display in our society.

Although many are unaware, a rigid and relentless culture of outdated, and misguidedly created gender roles, act as an unofficial supreme law of land, and dictate how our society functions, and who it functions for. The strict structure of gender roles mandates how we behave, how we appear to ourselves and to others, and how we linguistically communicate, all of which play an immensely important role in our society. Even at the young age of four, children have acquired the social competence to declare whether a specific toy is marketed towards boys, or marketed towards girls, just by the outwards appearance alone; and while theses characteristics are not necessarily harmful or hurtful to the child at four years old, they can potentially turn adverse and inimical, causing harm to others in both physical, and emotional fashions. The wide spread concept and belief in gender roles has continuously through time been protested and thought of as a broken mold, and with a close analysis of the book Lord of the Flies, author William Golding, subtly, yet progressively, proves this notion through his intricate and convoluted method of storytelling.

Many People are interested to know how we get our gender roles. The articles “Why Do We Make So Much Of Gender?”, “Post-Princess Models Of Gender: The New Man in Disney/Pixar” and “Dude, You’re a Fag: Adolescent Masculinity and the Fag Discourse” comply well with this topic. Gender roles have dramatically changed in the past few decades especially the roles of females as in the past they were thought to be the property of men. Stereotypes have played a big part on gender roles. The most common male stereotypes are independent, strong, and aggressive; whereas females are delicate, emotional and supportive. However, when these sexes act in opposite manners they are labeled “fags”. Although Gender role discrimination may be considered nonexistent in today 's society it still plays a huge role in our lives.

Media is defined as any form of communication; however, the term is mainly used for television, radio, and the Internet. “Regardless of the form it takes, media holds the power to construct and reflect our own sense of identity, in both affirmative and detrimental ways” (199). In American society, the media makes many assumptions based on gender, race, and religion that directly affects how people in a society view each other.

Our world is surrounded by media. Media plays an enormous role in affecting the way we perceive gender and gender roles. Media as well as communications are known to be the key elements of how people live their life in the modern age. The media can be a very inviting place, since it has so many things inside of it that appeals to people worldwide. At the same time, the media can be a cruel, judging and corrupt area that can be scary to involve yourself with. That being said, the mass media has had its history with harsh stereotyping, particularly when dealing with women. Many people within the media view women as a gender that is only allowed to be at home, whether it is cooking, cleaning, doing laundry, or being a slave to their male counterpart. Even with women who work inside of the media are usually overlooked, bashed by their appearance and do not get an equal opportunity as men do in order to succeed in life. This has been the case for hundreds of years, but there are still a myriad of problems that women face today, whether in the media or life in general.

The judgments we make about people, events or places are based on our own direct impressions. But for most of the knowledge, we rely on media. The media actually re-present the world to us. However, the media only shows us some aspects of the world, ignoring the rest. So basically, the media chooses what is to be shown and what is to be discarded (Andrew Pilkington and Alan Yeo (2009)). . In this essay, I will explain what stereotypes are and primarily give an example of a famous men’s magazine called ‘nuts’ and explain how these stereotypes are created by print and the digital media and what are their impacts on people.

Human behaviour is something that on a day to day basis is learned, being through our social interactions and relationships with others. In this essay I aim to identify the influence that the media and society depicts on the concept of gender roles and ideas which surround this topic. I will be exploring parental influences as well as the effects of primary socialisation of Television and toys, on children’s gender. Then to go on, in deeper detain to the way that the media creates and emphasises the gender divisions between male and female.

Stereotypes have become a prevalent issue in our media. They, without our knowledge, prevent us from moving forward as human. In this essay, I will discuss the effects of stereotypes in media on gender roles, religion, and race.

As a Communication major, I spend a lot of time studying the human communication process, which is the exchange of verbal and nonverbal messages between a receiver and sender. This communication process does not only apply to face-to-face interactions but also includes mass media, rhetorical, and technological communication. Through these various forms of communication, the sender not only expresses his/her message but also expresses power hierarchies about race, gender, and sexuality that are present in society. Mass media has a significant impact on socializing gender roles and perpetuating gender stereotypes, and to prove that, I am analyzing mass media messages, such as television shows, movies, and advertisements.