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How Technology Has Changed Our Lives

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“What is technology?” Have you ever marveled about the prominence of technology in our day-to-day lives? If you ever have, you have undoubtedly appreciated its complexity and its capability to make everyday responsibilities easier for yourself. For example, cellphones have completely eradicated the old-fashioned method of communicating, by sending mail to friends and relatives. The invention of laptops and computers have brought up a new, more efficient method to stay in touch with the world, though the internet, rather than the previous method of newspapers. However, all these basic ideas of the importance of technology are ideas of what technology done for you, and can be completely different to others. Have you ever wondered what technology has done for others, perhaps people not in the same circumstances as you, perhaps of a different age, religion, race, gender, or socio-economic status than you? Maybe you haven’t, but Microsoft, a leading technological superpower, certainly has wondered about this. Microsoft’s “Empowering” advertisement is a short minute long television advertisement released in 2014, that attempts to demonstrate the importance of technology in today’s society and displays their initiative, as a leading technological company, of “empowering us all” in today’s society. “Empowering” was released in early 2014, during the Super Bowl, as a part of Microsoft’s “#Empowering” campaign in mainly United States and across the world. The advertisement was

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