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How The Media Helps Persuade People 's Perceptions Of Presidential Candidates

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In United States politics, it is evident that the media helps persuade or dissuade peoples’ perceptions of presidential candidates. Traditionally, the media coheres to a baseline ideology and covers news, politics, and stories based on that platform. For instance, a very liberal news outlet could characterize a story about raising taxes in a very appealing fashion while a very conservative news outlet could cover the same information negatively. This phenomena is also known as framing. Framing is the way in which media and other groups organize and perceive events in daily society. Framing is an important tool that is used to bring people to a common similarity and ideology. Liberal and conservative news stations use framing daily, either …show more content…

Donald Trump believes in an American hegemony over all other powers of the world. He wants production and hard work to be products of the American people. Donald Trump is the epitome of an elitist who hopes to become the next president. Politicians also use framing as a tool to portray their belief’s and ideology. In today’s presidential election, framing has become particularly polarized. Very liberal news outlets like MSNBC are constantly bashing Donald Trump while conservative stations like FOX are promoting his ideology. Framing is introduced through media and television, which Donald Trump has utilized. Trump has previously been a guess star on multiple shows such as “The Fresh Prince of Bel-Air” and has had his own TV show. Though he is seen as a likable individual, there are also faults to what he has done to United States politics. Trump has left the news industry mystified by his blunt rhetoric and his obscene speech. He has attracted a different audience who is upset with the American political system. An article in The Guardian suggests that a majority of Trump supporters are fearful to let their identities be known. This article was an interview with many people who wished to keep there identity anonymous and had headlines such as “Don’t publish my name. It would ruin my progressive image”, or “My parents are horrified”. This article characterizes normal citizens who are fatigued from an

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