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How To Identify Non-Stereotypes

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These stereotypes in the media for certain subgroups, particularly in television and film, can act as a threat to the men in society, thus perpetuating negative stereotypes. Traditionally, researchers have found that men tend to reduce women in television and film to three basic categories: homemaker, professional, and sex object. Researchers have also found that men tend to feel threatened when certain subgroups, of women, such as feminists or female athletes, express non-stereotypic behavior in the media. These two subgroups of women in particular can threaten men‟s economic success and physical strength (DeWall, Altermatt, & Thompson,
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