Table of Content Analyze and discuss the strategic implications as related to management Page 3 information systems (MIS) that you derived from this case. How did the company profiled in this case leverage information technology Page 3 (IT) to its strategic advantage (or disadvantage)? Strategic Advantages Page 3 Strategic Disadvantages Page 5 Highlight any particular lessons learned that would be valuable for an MIS manager Page 6 Conclusion
[Case: Zipcar] Zipcar’s SWOT and financial analysis a) Strengths Firstly, Zipcar seized 80% of US market share, making it the strong player in the market. Secondly, as the company is able to acquire its competitors (Flexcar-US, Streetcar Ltd-UK), they can reduce the competitors as well as gain those market shares and customer bases from those 2 companies. Thirdly, Zipcar’s customer-friendly and disruptive business model is what makes it unique. They leverages accessibility, make it available close
1. Zipcar motivates its customers and partners by truly addressing their needs and wants from a company like theirs. For example, customers want something that will save them money. Zipcar’s solution to this is an affordable way to use a car that’s much cheaper than buying your own car. It cuts out the need to buy insurance, maintenance, gas, parking, and the general cost of the car. Cities want to cut down traffic and congestion. By using Zipcar, people tend to drive fewer miles and be more efficient
| Report to the Management:A Strategic Analysis of Zipcar | | | Student ID Number: 0898244, 0889876 | 11/30/2011 | Table of Contents 1.0) Abstract………………………………………………………………………...2 2.0) Introduction…………………………………………………………………….3 3.0) PESTEL Analysis…………………………………..……………..…………...4 4.0) Five Forces………...……………………………..…………….…..…………..6 5.0) Three Generic Strategies.……………………………..……………..…………8 6.0) Strategy Direction……………………………………………………...……..10 7.0) Value Chain Analysis…………………………………
| Report to the Management:A Strategic Analysis of Zipcar | | | Student ID Number: 0898244, 0889876 | 11/30/2011 | Table of Contents 1.0) Abstract………………………………………………………………………...2 2.0) Introduction…………………………………………………………………….3 3.0) PESTEL Analysis…………………………………..……………..…………...4 4.0) Five Forces………...……………………………..…………….…..…………..6 5.0) Three Generic Strategies.……………………………..……………..…………8 6.0) Strategy Direction……………………………………………………...……..10 7.0) Value Chain Analysis…………………………………
Zipcar Case The proposed venture in this case study has great potential in highly populated areas with a need for transportation. Since Zipcar provides the cars in areas close to the customer, this service would be easy to use. The drawback would be finding a way to make the benefit of utilizing Zipcar more compelling over other forms of transportation such as owning a car, using other car rental services, taxis, subways, or buses. The nice component of Zipcar is that it offers hourly services which
summary Zipcar provides a car-sharing service that members pay annual fees and usage fees and they use Zipcar service independently. Recently, late returning of cars has been a major problem of Zipcar operation. Through situational analysis, it was identified that Zipcar must find a way in its operation to influence customer behaviour and the company should develop strategies which can encourage its customer’s on-time return behaviour. Three major factors of the car-sharing service industry;
Google self-drving cars Instructor Dr. Antonie J. Jetter Team 2 Abhishek Jain Jing Jiang Jonathan Lui Rohit D'Souza Standley Limarta Contents 1 Abstract 4 2 Company Overview 4 3 Partnerships and Strategic Alliance 5 4 Product Analysis 5 4.1 Product value 5 4.2 Technology Assessment 5 4.3 SWOT analysis 7 5 Value Proposition 9 5.1 Safety 9 5.2 Economics 10 5.3 Productivity 10 6 Market Analysis 11 6.1 Market Demographics 11 6.2 Market Trends 12
com/business_and_economy/shopping_and_services/automotive/rentals/by_region/countries/ http://www.slideshare.net/DaveBrook/bringing-carsharing-to-your-city http://en.wikipedia.org/wiki/Carsharing Competitors http://www.enterprisecarshare.com/ http://www.carpingo.com/ http://www.hertz247.com/ Price of similar products ******************************************************************************************************* Types of Car Sharing: P2P - PEER TO PEER A fleet of cars is owned by a community. The
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