How to Compete with DIY Web Design, as a Freelance Designer
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I have come to Fullsail University to learn web design in the hopes of doing freelance work. While researching web design I discovered the ease with which a site can be made. “WordPress can help get a website launched and maintained in no time and on a dime” (Joly, 2009). Whoa…how am I going to get people to pay me to do this? With all the different options available how do I compete? I believe that the solution is freelance web design and proper marketing. The days of the big web design companies are numbered. All hail to the Freelancer.
It’s Freelance
I know it sounds strange, but I think the little guy is the winner here. Web Design does not require much equipment or space; professional level work can be done at home. Freelance Designers have much less overhead, no employees to pay, no building to maintain and much less need of accountants and lawyers. With this lower overhead we can transfer some of the savings to the client, thus offering a more affordable product. The Service you can offer is much more personal. In an age where so much is done online, a little personal touch goes a long way. As a smaller business one can afford to take on smaller projects. Big companies can’t do much for a hundred bucks, but I will. Several small jobs can add up quickly giving your income the boost it needs.
Cut Overhead
Even though they have a higher overhead, it doesn’t mean that we shouldn’t cut ours. Examine how
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All rights reserved Copyright © Paul Hague Paul Hague is hereby identified as author of this work in accordance with Section 77 of the Copyright, Designs and Patents Act 1988 This book is published by Grosvenor House Publishing Ltd 28–30 High Street, Guildford, Surrey, GU1 3HY. www.grosvenorhousepublishing.co.uk This book is sold subject to the conditions that it shall not, by way of trade or otherwise, be lent, resold, hired out or otherwise circulated without the author’s or publisher’s prior
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Exploring Corporate Strategy - Case
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22/10/2007 11:54 Page 599 Guide to using the case studies The main text of this book includes 87 short illustrations and 15 case examples which have been chosen to enlarge specific issues in the text and/or provide practical examples of how business and public sector organisations are managing strategic issues. The case studies which follow allow the reader to extend this linking of theory and practice further by analysing the strategic issues of specific organisations in much greater depth
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