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Hrm 's A Global Business Environment : Report On Employee Engagement

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S00705994
Mehdi Benallou
HRM in a Global Business Environment
Report on Employee Engagement
To the attention of Mr. Adrian Thornley

Table of Contents:

1. Executive summary
2. Introduction
3. Analyse the topic of Employee Engagement and evaluate its importance for global management.
4. Choosing an organisation you are familiar with design a programme of at least four activities that could help improve its employee engagement. Explain the reasons for your choices and why they are appropriate for the organisation of your choice.
5. Four measures to assess the success of employee engagement programme.

1. Analyse the topic of Employee Engagement and evaluate its importance for global management.

Quirke (2008) defined engaged employees as “feeling a strong emotional bond to their employer, recommending it to others and committing time and effort to help the organization succeed” (p. 102).

The topic of employee engagement has been increasingly raising awareness during the last decade, along with the rise of the Internet age, massive adoption of new communications tools, Social Media, and social networks, empowering both employees and consumers; that are now empowered to expose any organization in a matter of seconds. In a globalised ultra competitive world economy, where companies’ behaviour towards consumers, and especially workers are looked at very closely, it has become essential for
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