IDBI Federal Case Study

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From the above research, we can say that with respect to life insurance, potential buyers are drivers of buying policy for one or more of these 3 major reasons: security of money invested, savings for one or more specific purposes and wealth accumulation. The challenge for the insurance companies nowadays is to provide the right type of policy to the customer as per the financial needs of customers. IDBI Federal is yet to prove its worth in the industry. Though IDBI Federal is able to sell the right policy to the right customer but the needs to boost up its advertisements to build a bond of mutual trust between the customers and the company. The products of IDBI Federal require additional features in it. The company is able to provide the right
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