IT Strategic Plan

Cambridge Behavioral Hospital currently uses a Change Theory. Strategy for most organizations is about change and focus. A firm strategy starts with knowing the external and internal forces that impact the organization’s ability to achieve its most important goals, and then steadily making the necessary changes to direct those forces. “A validation (or invalidation) of the strategic assumptions reinvigorates strategic thinking and provides a basis for investigating whether to change the strategy” (Swayne, Duncan & Ginter, 2008).

upgrade its IT infrastructure to ensure it is capable of handling the requirements of the

internal and external users to whom access to the organization’s network, data or other sensitive

The organization strategic plan consists of addressing clinical quality, growth, and becoming a larger part of the community, and providing long term value. The annual report states the following strategic goals (Bon Secours, 2012):

The main decision problem for Boston Beer Company is whether or not it should remain in the light beer market. This is followed by four subsidiary decision problems if the answer to main problem is yes: should BBC create a new light beer brand, and if so what positioning should it take, should they keep Lightship, and if yes, should BBC maintain or change Lightship’s positioning. The research problems are as follows: it is profitable for BBC to remain in the light beer market, what are the growth trends, what role does light beer play in the retail scene, what types of people drink light beers, what are their values, is the positioning of Lightship in line with what light beer drinkers seek, and if not it is feasible to change its

The Dallas-Fort Worth Metroplex is a great place for business. It is home to multiple companies and their corporate headquarters – and with an international airport, open trade routes, multiple universities and academic institutions – it proves to be the perfect location for businesses and professionals alike. One such company that is headquartered in Plano, TX, and is an example of a thriving organization in the area, is the Dr Pepper Snapple Group. A mostly domestic company, with most of its business located in North American and Mexico, the DPS Group is a manufacturer of nonalcoholic beverages in the beverage industry and is third in overall market share (after Coca-Cola and Pepsico). The beverage industry is steady and growing, but the nonalcoholic beverage portion of the industry is facing many challenges with carbonated soft drinks declining in sales due to a more health-conscious population. Analyzing the DPS Group and how they are dealing with these challenges was very interesting, as I have always been a Dr Pepper fan and would hate to see them go out of business or die out in the market. I have known people who have worked for the company and loved it, and I hope to work for them someday as well. I collected my research on the company through their website, articles and journals, and my own knowledge of the company and research into the company history through a visit to the Dr Pepper museum.

Strategic planning can dictate the success of any organization if properly planned as well as the failure of an organization if not implemented as planned. Strategic planning is all about making choices. It is a process designed to support leaders in being intentional about their goals and methods. Simply stated, strategic planning is a management tool, and like any management tool, it is used for one purpose only—to help an organization do a better job. This portion of the strategic plan will explain why an

Successfully introducing new products or services into the market is vital to the long-term growth of a company (Kotler and Keller, 2009). All Eyez on Me is a men clothing store that sells clothing for the hip hop nation. As a new business it is important to know what the business is all about and what it hopes to achieve in the next five years for it to become successful. The store offers a variety of name brand clothing such as Maurice Malone, Rocka Wear, Bushi, Karl Kani, Phat Farm, Pelle-Pelle, etc. The products are casual name brand clothing that men love and enjoy wearing. All Eyez on Me “will explain the importance of the business

“To seek long-term profitable growth by offering the highest quality products to the U.S. beer drinker.”

Within Logistics, there is a “Control Tower” and Distributor Connect” program that were with the intent to monitor all inbound or outbound activities within internal or external resources, it has since been able to effectively reduce deadhead moments. By bringing innovation into their supply chains to deliver better efficiency and lower cost, it is no surprise that P&G was ranked among the Top 5 in the award for Gartner Supply Chain Top 25. With the effective supply chain, it has help to keep hiking costs at bay, where P&G can price their product competitively; which ultimately spells benefit for the consumers.

To further decrease the likelihood of cannibalization and to diversify its location offerings and customer base, the memorandum recommends that MMBC launch MMLight into on-premise locations (such as bars and restaurants). Industry observers remark that the crucial consumer segment for beer companies are younger drinkers ages 21-27 years who are not yet loyal to a brand of beer. Women and younger drinkers typically prefer light beer. These groups frequently visit on-premise locations and represent an exciting market for MMBC. For questions or concerns, please feel free to e-mail mducker2@illinois.edu or call 217.381.9578.

As time had progressed on, new trends of beer drinkers transitioned a decline in selling performance for the first time ever in the Mountain Man Brewery Company. The decline revealed a weakness within the company that only brought forth fear of the unknown future of the company’s product and brand. Oscar had recently hired the next generation on MMBC his son Chris to manage the marketing operations. Chris had presented to his father the possible expansion of introducing a new beverage of choice for the upcoming beer drinkers. Recent research amongst beer drinker’s uncovered potential growth for MMBC and the fear of eroding the historical brand of loyalty.

Here I’m going to mention the strategic planning for a software company as it is my profession. Software’s are one of the important factors which control all the computerized electronic systems. So, usually software developing companies have a strategic plan and they should strictly follow through to get the goal. Here are the strategic plans for my company.

The expansion of a new product line is an important growth strategy for a business that wants to increase their market share and revenue opportunities. Hamptonson is a midsized company that currently produces goods in the health food industry and will soon introduce a new line of health beverages on the market. Their decision is based on research and studies completed over time in the market and data obtained from various customer sources. Adding new products will enable Hamptonson to offer more to their existing customers and attract new customers who are unsatisfied with the limited options on the current market

Starbucks then reorganized their supply chain – developing new cost-effective models, relooking into suppliers and reconsidering expenditures by ingredient instead of purchase price (Cooke, 2010). The supply chain was streamlined into 4 categories: Plan, Source, Make and Deliver, adopting a simplified system where coffee beans were manufactured in the same region where they are sold (Starbucks, 2012b, November 30). This was modeled by existing